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# Virtual 3D Catwalks
Burbury Invites a Global Audience to Their VIP Show

By Juan Carlos Bonilla | Published 2010-03-02 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/3d-catwalks
References: [fashiontelevision](http://www.fashiontelevision.com/infashion/industrynews/industrynews_2801.aspx) & [news.sky](http://news.sky.com/skynews/Home/Showbiz-News/Burberry-Streaming-London-Fashion-Week-Show-In-3D-In-First-Broadcast-Of-Its-Kind/Article/201002415557447?lpos=Showbiz_News_Carou)

Now you can experience the glamor of the catwalk without actually being physically there. [Burberry](https://www.trendhunter.com/trends/burberry-streets) has created a [3D catwalk](https://www.trendhunter.com/trends/benemart-concept) in a collaboration with Sky which presents footage from shows in custom-designed spaces in the world's most [fashion-forward cities](https://www.trendhunter.com/trends/back-to-the-city). Some of those cities include New York, LA, Dubai, Paris and Tokyo. Now you have more options closer from your actual work to check out the latest Burberry´s proposals and trends in a 3D show.Take a look of the video.

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 47% | Activity: 38% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### What's Driving This Trend

- **Virtual Reality Experiences:** The use of virtual reality technology in fashion shows disrupts the traditional catwalk experience by allowing users to attend shows from anywhere in the world.
- **Global Collaborations:** Collaborations between fashion brands and technology companies create innovative opportunities to showcase fashion collections in custom-designed digital spaces around the world.
- **Remote Viewing:** Remote viewing of fashion shows through virtual platforms provides convenience and accessibility to a global audience, opening up new possibilities for engagement and participation.

### Who This Affects Most

- **Fashion:** The fashion industry can leverage virtual reality technology to revolutionize the way fashion shows are presented and experienced, attracting a wider audience and increasing brand engagement.
- **Technology:** Technology companies have the opportunity to collaborate with fashion brands to develop virtual reality platforms and enhance the digital catwalk experience, creating immersive and interactive showcases.
- **Entertainment:** The entertainment industry can explore partnerships with fashion brands to integrate virtual reality fashion shows into their digital platforms, offering unique and engaging content to their audience.

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