# Textural Earthy Tonal Sneakers Singapore's SBTG Works with New Balance on a New 327 Shoe By Amy Duong | Published 2020-10-06 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/327-shoe References: [highsnobiety](https://www.highsnobiety.com/p/sbtg-new-balance-327-release-date-price/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+highsnobiety%2Frss+%28Highsnobiety.com+-+Online+Streetwear+Magazine%29) & [limitededt](https://limitededt.com/) [SBTG](https://www.trendhunter.com/trends/asics-gelkayano-14) works in collaboration with [New Balance](https://www.trendhunter.com/trends/olive-and-black) and Limited [EDT](https://www.trendhunter.com/trends/adidas-superstar-consortium) on a new iteration of the New Balance 327 shoe silhouette for the season. The footwear arrives with a split tonal block design that is true to the original with additional animal print on the side. The medial side of the sneaker showcases the leopard print that references SBTG alongside additional artwork patterning. The lateral side of the sneaker takes on a more militaristic influence with hairy suede materials done in olive green. This is paired with additional black nylon materials and screen-printed logos reading "N" for both textural and tonal contrast.The 900 sandal also drops along with the sneaker and both are set to launch officially on October 15th. Image Credit: New Balance ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 74% | Activity: 35% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### What's Driving This Trend - **Collaborative Sneaker Design:** The trend of collaborating with different brands to create unique and limited-edition sneakers is disrupting the footwear industry, providing opportunities for innovative design and increased brand exposure. - **Animal Print Sneakers:** The trend of incorporating animal prints into sneaker designs is on the rise, offering an opportunity for brands to tap into the growing demand for bold and eye-catching footwear styles. - **Militaristic Influenced Sneakers:** The trend of incorporating militaristic aesthetics and materials into sneaker designs presents opportunities for brands to cater to consumers seeking edgy and rugged footwear options. ### Who This Affects Most - **Footwear:** The footwear industry can explore disruptive innovation opportunities by embracing collaborative design approaches and incorporating trending elements like animal prints and militaristic influences in their sneaker designs. - **Fashion Retail:** Fashion retail businesses can capitalize on the growing demand for unique and limited-edition sneakers by partnering with designers and brands to create exclusive sneaker collections that cater to consumers seeking bold and edgy styles. - **Art and Design:** The art and design industry can find disruptive innovation opportunities by collaborating with footwear brands to create unique sneaker designs that incorporate elements of animal prints and militaristic aesthetics, blurring the lines between fashion and art. ## Related on Trend Hunter - [Earthy Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/olive-and-black.md) - [Collaborative Earthy Tonal Shoes](https://www.trendhunter.com/trends/raso-gammato.md) - [Earthy Tonal Sneakers](https://www.trendhunter.com/trends/574-mushroom.md) - [Neutral Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/204l-sneaker.md) - [Earth-Toned Trail Sneakers](https://www.trendhunter.com/trends/xalp-suede-1.md) - [Earthy Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/made-in-usa-2.md) - [Collaborative Textural Lifestyle Sneakers](https://www.trendhunter.com/trends/1906-sneaker.md) - [Neutral Tonal Lifestyle Footwear](https://www.trendhunter.com/trends/9060-sneaker-colorway.md) - [Dynamic Collaborative Technical Sneakers](https://www.trendhunter.com/trends/574-shoe.md)