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# Crowd-Funded Eco-Inventions
'321 Water Bottle' Designer Calls on Crowds to Fund Production

By Cecilia Biemann | Published 2009-10-07 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/321-water-bottle1
References: [321-water](http://www.321-water.com/pre_order.html)

Early this year, Marissa spotted a new eco-friendly water bottle design called the ‘321 Water Bottle’ which blends the portability of bottled water with the potability of a filtration system.

Fast forward almost a year and Dutch designer and Melbourne‐based enviropreneur, Gretha Oost, has put a call out to the crowds to fund production of her award-winning eco-invention.

The first 10,000 founding orders will receive the Limited Edition 321 Water bottle and the satisfaction of being part of this innovative product’s journey to the market.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 80% | Activity: 71% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What Makes This Trend Stand Out

- **Crowd-funding Innovation:** Disruptive innovation opportunity: Explore crowd-funding platforms to connect with potential backers and raise funds for new eco-inventions.
- **Eco-friendly Product Design:** Disruptive innovation opportunity: Develop innovative and sustainable product designs that combine functionality and environmental consciousness.
- **Portability and Filtration:** Disruptive innovation opportunity: Create portable products that integrate filtration systems for convenient access to clean drinking water on the go.

### Sectors Adopting This

- **Crowd-funding Platforms:** Disruptive innovation opportunity: Improve and expand crowd-funding platforms to support the financing of eco-friendly inventions and product ideas.
- **Product Design and Manufacturing:** Disruptive innovation opportunity: Collaborate with designers and manufacturers to develop new eco-friendly products that appeal to environmentally conscious customers.
- **Water Technology and Filtration:** Disruptive innovation opportunity: Invest in research and development of portable water filtration systems that can be integrated into various consumer products.

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