# Gruesome Facebook Likes 31st Oporto International Film Festival Poster is Bloody Good By Summer Luu | Published 2011-02-23 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/31st-oporto-international-film-festival References: [ibelieveinadv](http://www.ibelieveinadv.com/2011/02/fantasporto-horror-film-festival-like/) & [britfilms](http://www.britfilms.com/festivals/browse/?id=D5FD9B440ed8327520QnS2651E8B) Taking a look at the 31st Oporto International Film Festival poster, I can clearly see that it's promoting the creepy horror category of the program. A dismembered hand with blood spewing out is enough to make me queasy, and is one of many reasons why I don't watch [scary movies](https://www.trendhunter.com/trends/popcorn-coffin). But using the blood to draw out the iconic [Facebook](https://www.trendhunter.com/trends/facebook-debuts-at-stagecoach) Like button with the hand giving it a thumbs up is a lighthearted approach that makes me feel reassured that the 31st Oporto International Film Festival has something for everyone. Even for the 'fraidy cats like me. ## Trend Insights (Trend Hunter) - Score: 5.7/10 - Popularity: 78% | Activity: 86% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print) ## Key Themes ### What Makes This Trend Stand Out - **Creepy Advertising:** Opportunity for companies to promote their products or services using creepy and disturbing imagery and messaging to capture the attention of audiences. - **Humorous Horror:** Opportunity for creators to craft horror content with the use of comedic elements to cater to a wider audience that may not necessarily be fans of the genre. - **Social Media Satire:** Opportunity for content creators to use social media references and satire to engage with audiences online through a relatable and humorous lens. ### Sectors Adopting This - **Film Industry:** Opportunity for the film industry to expand horizons by exploring parodies, satirical horror, and non-traditional visual storytelling. - **Advertising Industry:** Opportunity for the advertising industry to take risks by utilizing unsettling themes and humorous approaches in their ad campaigns to stand out and connect with audiences. - **Social Media Industry:** Opportunity for the social media industry to embrace satirical and humorous content by showcasing diverse perspectives and humor based on trending topics in popular culture. ## Related on Trend Hunter - [Witty Toy-Brand Horror Posters](https://www.trendhunter.com/trends/horror-poster.md) - [Horror-Inspired Sports Campaigns](https://www.trendhunter.com/trends/scary-good-campaign.md) - [Gruesome Horror Film Soaps](https://www.trendhunter.com/trends/blood-bubbles-soap.md) - [Frightening Cinema Festivals](https://www.trendhunter.com/trends/special-halloween-event.md) - [Horror-Themed Phone Campaigns](https://www.trendhunter.com/trends/join-the-flip-side.md) - [Spooky Street Ad Experiences](https://www.trendhunter.com/trends/fanta-halloween-projection.md) - [Horror-Themed QSR Short Films](https://www.trendhunter.com/trends/jack-in-the-box-feeding-time.md) - [Villainous Pizza Crust Films](https://www.trendhunter.com/trends/the-massacre-by-kfc.md) - [Horror Film Fragrances](https://www.trendhunter.com/trends/the-scent-of-a-nightmare.md)