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# Bunny-Eared Beauties Editorials
30 Years of Optimism for Love Magazine by Mario Testino

By Rebecca Byers | Published 2012-02-13 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/30-years-of-optimism
References: [thingsilike-rotex.blogspot](http://thingsilike-rotex.blogspot.com/2012/02/30-years-of-optimism-in-love-ss-2012.html) & [fashionista](http://fashionista.com/2012/01/kate-moss-and-lara-stone-are-cats-and-rachel-zoe-is-a-vampire-in-love-issue-7/)

The 30 Years of Optimism editorial from the spring/summer edition of the biannual British fashion magazine Love is an eccentric [star-studded photo set](https://www.trendhunter.com/trends/winter-2025-campaign) by famed photographer Mario Testino. Kate Moss and Lara Stone stun sequin and flower-embellished "bunny ears" against a vibrant turquoise background, while Rosie Huntington-Whiteley and Natalia Vodianova boast heavy layers of rich and varied textures.

The art deco-inspired spring/summer issue of Love Magazine is titled 'After Taste,' "celebrating the end of elegance," and features a tiara-wearing Linda Evangelista on the cover and too many models of the moment to mention by name. The colorful, bold editorial is an interesting mash-up style and models with naturalistic beauty looks.

The photos are only half of the large and varied set by Mario Testino for the 30 Years of Optimism shoot.

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 98% | Activity: 95% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What's Driving This Trend

- **Eccentric Photo Sets:** Opportunities for creating visually stunning and unconventional editorials that capture the reader's attention.
- **Art Deco-inspired Fashion:** Innovation in designing clothing and accessories that incorporate elements of the art deco style.
- **Naturalistic Beauty Looks:** Potential for developing new makeup and skincare products that enhance and showcase natural beauty.

### Who This Affects Most

- **Fashion Photography:** Disruptive opportunities in using unconventional and imaginative techniques to create captivating photo sets.
- **Fashion Publishing:** Innovative approaches to magazine design and content creation that attract and engage readers.
- **Beauty and Cosmetics:** Opportunities for developing products that enhance natural beauty and provide a fresh, effortless aesthetic.

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