# Fruit-Colored Watches Timex Released the Colorful 30-Lap Brights Collection By TopDog | Published 2010-01-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/30-lap-brights References: [highsnobiety](http://www.highsnobiety.com/news/2010/01/24/timex-ironman-30-lap-brights-collection/) & [timex](http://www.timex.co.uk/) I’m not entirely sure that the new [Timex](https://www.trendhunter.com/trends/timex-1995-intrepid-reissue) 30-Lap Brights collection really represents the grueling conditions of the [Ironman](https://www.trendhunter.com/trends/performance-meal-of-ironman) Triathlon, but hey, they are fruit colored, so it’s all good. I wonder if they are scratch n’ sniff too? Timex just released the colorful Ironman 30-Lap Brights collection, with all of the techno-features that you would expect from a world class watch. The 30-Lap counter, on-the-fly lap recall, and 200m water resistance might help to make up for the fruity colorways, which include [Apple](https://www.trendhunter.com/trends/new-apple-accessories) Green, Powerful Pink and Volatile Violet. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 11% | Activity: 61% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### What Makes This Trend Stand Out - **Colorful Watches:** Disruptive innovation opportunity: Create a line of colorful watches that appeal to consumers looking for unique and vibrant timepieces. - **Techno-featured Watches:** Disruptive innovation opportunity: Develop watches with advanced technological features, such as lap recall and water resistance, to enhance the functionality of timepieces. - **Scratch N' Sniff Watches:** Disruptive innovation opportunity: Introduce watches that incorporate scratch and sniff technology, allowing users to experience different scents through their timepieces. ### Sectors Adopting This - **Fashion Accessories:** Disruptive innovation opportunity: Combine fashion and functionality by creating colorful watches as trendy fashion accessories. - **Sporting Goods:** Disruptive innovation opportunity: Cater to athletes and fitness enthusiasts by developing watches with advanced features specifically designed for sports and outdoor activities. - **Scented Products:** Disruptive innovation opportunity: Merge the worlds of fragrance and watches by introducing scratch and sniff watches, providing a unique sensory experience. ## Related on Trend Hunter - [Bold-Colored Watches](https://www.trendhunter.com/trends/colors-of-joy-collection.md) - [Stylish Bright Digital Smartwatches](https://www.trendhunter.com/trends/forerunner-970.md) - [90s-Era Sport Timepieces](https://www.trendhunter.com/trends/timex-1995-intrepid-reissue.md) - [Quirky Watch Collaborations](https://www.trendhunter.com/trends/timex-and-fortnite.md) - [Self-Referential Watch Models](https://www.trendhunter.com/trends/timex-urban-pop.md) - [Chromatic Crystalline Timepieces](https://www.trendhunter.com/trends/gshock-2100-series-rainbow-watch.md) - [Vibrant Y2K-Inspired Timepieces](https://www.trendhunter.com/trends/gshock-dw6900-crazy-colors-series.md) - [Featherlight Feminine Sports Watches](https://www.trendhunter.com/trends/amitron-pulse.md) - [Collaborative Graffiti Digital Watches](https://www.trendhunter.com/trends/timex-t80-keith-haring.md)