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# Wooly Warrior Menswear
The 2OR+BYYAT Fall/Winter 2013 Collection Shows Eccentric Knits

By Jana Pijak | Published 2013-02-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/2orbyyat-fallwinter-2013
References: [fuckingyoung.es](http://fuckingyoung.es/2orbyyat-fallwinter-2013/) & [2orplus](http://www.2orplus.com/)

The 2OR+BYYAT Fall/Winter 2013 collection took to the runway stage during Copenhagen Fashion Week. The Helsinki based menswear label is known for creating eccentric garments that always display a strong sense of texture.

Highlighting an array of [fringed knits and voluminous wools](https://www.trendhunter.com/trends/fallwinter-2025), this colorful menswear line pays tribute to a wooded warrior aesthetic. Whether channeling forest elves or Robin Hood resembling heroes, models pull off [draped jackets and heavy knits](https://www.trendhunter.com/trends/andwander-fw25) that are paired with skinny trousers and tasseled footwear accessories.

The eccentric 2OR+BYYAT Fall/Winter 2013 collection defies tradition and showcases [warrior-themed menswear looks](https://www.trendhunter.com/trends/studio-nicholson-fw25) that combine a past era inspiration along with modern design details. From dynamic draping to fierce fringe, this chic and combative runway show is the opposite of expected.

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 35% | Activity: 22% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Key Themes Behind This Trend

- **Eccentric Knits:** Disruptive innovation opportunity: Brands can explore unconventional knitwear designs that challenge traditional aesthetic norms.
- **Wooded Warrior Aesthetic:** Disruptive innovation opportunity: Designers can create fashion lines inspired by nature and folklore, incorporating elements of warrior-inspired styles.
- **Combative Runway Shows:** Disruptive innovation opportunity: Fashion events can break away from conventional runway presentations and embrace more unique and interactive formats.

### Where This Applies

- **Menswear Fashion:** Disruptive innovation opportunity: Menswear brands can tap into the market demand for unconventional and statement-making garments.
- **Textile Manufacturing:** Disruptive innovation opportunity: Manufacturers can experiment with new fabric textures and unconventional knitting techniques to produce unique and visually striking textiles.
- **Fashion Events and Runway Shows:** Disruptive innovation opportunity: Event organizers can incorporate immersive and theatrical elements into their fashion shows to create a more memorable and impactful experience for the audience.

## Related on Trend Hunter

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- [Parisian Sophisticated Fall Fashion](https://www.trendhunter.com/trends/nn07.md)
- [Urban Layered Outdoor Fashion](https://www.trendhunter.com/trends/andwander-fw25.md)
- [Refined Vintage Militaristic Fashion](https://www.trendhunter.com/trends/studio-nicholson-fw25.md)
