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# Phygital-Focused Design Studios
Edison Chen Launches New WEB3 Platform '2426C'

By Niko Pajkovic | Published 2022-02-15 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/2426c
References: [hypebeast](https://hypebeast.com/2022/2/edison-chen-nvlpe-series-collection-01-nft-collection-info) & [instagram](https://www.instagram.com/2426c_official/)

Designer and entrepreneur Edison Chen has announced the launch of his newest project dubbed '2426C,' a unique platform dedicated to creating WEB3 products. According to Chen, the platform aims to bridge the gap between the physical and digital worlds.

To launch the new platform, Chen has also released 2426C’s first NFT collection named 'NVLPE Series Collection 01.' The new collection will feature 8,888 NFTs created by eight different artists including Emotionally Unavailable, Dr. Woo, EDC x EGRA, Objective Collectibles, XIN YU, James Fauntleroy, [CLOT](https://www.trendhunter.com/trends/clot-stan-smith-beaded), and Sandra Jockus.

Previews of the collection have already been released on 2426C's [Instagram](https://www.trendhunter.com/trends/nft-avatar) and [Discord](https://www.trendhunter.com/trends/coffeechat-bot). While the official launch date for the 'NVLPE Series Collection 01' is set for February 15.

Image Credit: Edison Chen

## Trend Insights (Trend Hunter)

- Score: 6.6/10
- Popularity: 91% | Activity: 95% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Multimedia](https://www.trendhunter.com/multimedia)

## Key Themes

### What's Driving This Trend

- **WEB3 Product Design:** Opportunities for disruptive innovation in designing products that bridge the gap between the physical and digital worlds.
- **NFT Collections:** Innovation potential in tapping artists to create unique NFT collections on dedicated platforms.
- **Phygital-focused Design Studios:** Growing trend of design studios focused on creating products that merge physical and digital elements.

### Who This Affects Most

- **Design Industry:** Creating a new niche in product design that utilizes cutting-edge technology and merges the physical and digital worlds.
- **Art Industry:** Opportunities for artists and collectors to tap into the digital world and monetize their work through NFT collections.
- **Technology Industry:** Applying current and emerging technologies to create products that merge physical and digital elements and disrupt traditional industries.

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