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# Independent Menswear Collections
'Lownn' Debuted Its Autumn/Winter 2022 Outerwear Collection

By Colin Smith | Published 2022-02-10 | Eco
Source: Trend Hunter, https://www.trendhunter.com/trends/2022-menswear-collection
References: [eyecmag](https://www.eyecmag.com/news/2022/1/31/lownn-autumnwinter-22) & [lownn](https://www.lownn.com/products)

'Lownn,' the independent Paris-based fashion label founded in 2016, has debuted its Autumn/Winter 2022 menswear collection. This collection attempts to transform traditional menswear styles by mixing different themes together, such as [military and urban wear](https://www.trendhunter.com/trends/atom-collection). Additionally, Lownn primarily uses sustainable materials in its clothing, bridging the gaps between stylish menswear and eco-consciousness.

The items in this collection range from form-fitting green and black military jackets to large, cozy [quilted jackets](https://www.trendhunter.com/trends/fall-and-winter-line) made with a variety of wool, nylon, and other sustainable fabrics. The Autumn/Winter 2022 collection from Lownn offers a piece of menswear that compliments many modern styles, as it also includes [urban-style harem pants](https://www.trendhunter.com/trends/observe) that appeal to a variety of colorways, as they come in brown, black, green, and gray.

Image Credit: Lownn

## Trend Insights (Trend Hunter)

- Score: 6.4/10
- Popularity: 95% | Activity: 87% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco)

## Key Themes

### What Makes This Trend Stand Out

- **Sustainable Menswear:** The use of sustainable materials in menswear collections creates disruptive innovation opportunities for eco-friendly fashion designers and brands.
- **Mixed-theme Styles:** The combination of different menswear themes within a collection provides a chance for designers to create unique, standout pieces.
- **Form-fitting Outerwear:** Outerwear that fits the body closely opens up opportunities for designers to explore new silhouettes and cuts.

### Sectors Adopting This

- **Fashion:** Fashion industry professionals can incorporate sustainable materials and mixed themes to create innovative menswear collections.
- **Eco-friendly Products:** Eco-conscious manufacturing companies can produce new forms of sustainable menswear that have mixed themes.
- **Retail:** Retail brands can promote sustainable and mixed theme menswear to appeal to consumers interested in eco-conscious and unique fashion.

## Related on Trend Hunter

- [Parisian Sophisticated Fall Fashion](https://www.trendhunter.com/trends/nn07.md)
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- [Measured Winter Wardrobe](https://www.trendhunter.com/trends/vowels-fw26.md)
- [Luxe Tailored Fall Menswear](https://www.trendhunter.com/trends/louis-vuitton-fall-2026.md)
- [Contemporary Menswear Brands](https://www.trendhunter.com/trends/contemporary-menswear-brand.md)
