# Golden Nominee Tablets Gold-plated Motorola Xooms to Be Given to 2011 Acadamy Awards Nominees By Jordan M | Published 2011-02-25 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/2011-acadamy-awards-nominees References: [bornrich](http://www.bornrich.com/entry/gold-plated-motorola-xoom-to-cheer-up-oscar-nominees/) & [tomsguide](http://www.tomsguide.com/us/Oscars-Nominees-Motorola-Xoom-Tegra-2-Tablet-Xoom,news-10228.html) If you’re lucky enough to be one of the 2011 Academy Awards nominees, then you can look forward to receiving a fancy gold-plated [Motorola](https://www.trendhunter.com/trends/motorola-tab-g70) Xoom on the big night. In a surprisingly savvy marketing move, Motorola recently announced that they would be gifting limited edition Xooms to the nominees of some of the more prestigious Academy Award categories. While a gold-plated tablet might come as small consolation for 2011 Academy Awards nominees who don’t get the chance to take home a gold statue for their work, the fact that the major celebrities of the night will be carrying their shiny Xooms out of the event will undoubtedly make the initiative a major win for Motorola either way. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 25% | Activity: 11% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What's Driving This Trend - **Gold-plated Tech:** The trend of creating gold-plated versions of electronic devices presents an opportunity for luxury brands to target affluent consumers. - **Celebrity Gifting:** The practice of gifting exclusive products to celebrities provides an avenue for brands to gain valuable exposure and association with high-profile individuals. - **Event Marketing:** Brands can leverage major events and award shows to enhance their visibility and create buzz around their products or services. ### Who This Affects Most - **Technology:** The technology industry can explore the luxury market by creating high-end versions of their products to cater to affluent consumers. - **Consumer Goods:** Companies in the consumer goods industry can capitalize on the trend of celebrity gifting by offering exclusive products to gain celebrity endorsements and widen their customer base. - **Marketing and Advertising:** The marketing and advertising industry can assist brands in designing strategic event marketing campaigns to maximize brand exposure and generate buzz. ## Related on Trend Hunter - [Flagship-Inspired Budget Tablets](https://www.trendhunter.com/trends/acer-iconia-x12.md) - [Compact Chromatically Finished Tablets](https://www.trendhunter.com/trends/motorola-tab-g70.md) - [Affordable Student-Friendly Tablets](https://www.trendhunter.com/trends/moto-pad-60-neo.md) - [Premium Crystal-Adorned Phones](https://www.trendhunter.com/trends/brilliant-collection.md) - [Pink Socialite Smartphones](https://www.trendhunter.com/trends/razr-plus-1.md) - [Award-Winning Smartphone Models](https://www.trendhunter.com/trends/infinix.md) - [Branded Olympics Smartphones](https://www.trendhunter.com/trends/samsung-galaxy-z-flip3-5g-olympic-games-edition.md) - [Content-Creation Touchscreen Tablets](https://www.trendhunter.com/trends/touchscreen-tablet.md) - [Luxurious Smartphone Chocolates](https://www.trendhunter.com/trends/chocolate-iphone-15-pro-max.md)