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# Neutral Tonal Cozy Footwear
New Balance Launches a New Set of the 2002R Sneaker Colorways

By Amy Duong | Published 2021-05-25 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/2002r-1
References: [hypebeast](https://hypebeast.com/2021/5/new-balance-2002r-beige-ml2002r2-release-date)

New [Balance](https://www.trendhunter.com/trends/olive-and-black) introduces a new set of [neutral colorways](https://www.trendhunter.com/trends/linen-colorway-1) in the form of the [2002R](https://www.trendhunter.com/trends/green-suede) sneaker model. It is offered in either beige or cream palettes. The beige option is neutral throughout the entire silhouette and is constructed from mesh underlays to provide breathability.

It is paired with nubuck tongues and suede overlays hinted with gray details found at the N logos. The interior lining is also applied in a light gray hue with a colorless midsole foundation. The cream colorway has a lighter palette, especially at the upper portion. It is detailed with gold details at the N logo and some touches of red by the "2002R" branding details that are found at the lateral heel.

Image Credit: atmos Japan

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 48% | Activity: 8% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **Neutral Tonal Footwear:** Opportunity for other footwear brands to launch additional neutral-toned collections.
- **Breathable Sneaker Materials:** Opportunity for companies to invest in more breathable shoe materials to improve customer comfort.
- **Minimalist Design Trend:** Opportunity for fashion and accessory brands to tap into the minimalist trend by offering similar understated, neutral-toned items.

### Where This Applies

- **Footwear:** Footwear manufacturers can create similar comfortable, minimalist sneakers in neutral tones to meet demand.
- **Fashion:** Fashion designers can incorporate neutral tones and minimalist designs into their products, from clothing to accessories, to follow the trend.
- **Sportswear:** Sportswear brands can follow in New Balance's footsteps by offering more breathable, comfortable clothing and shoes in simple color palettes.

## Related on Trend Hunter

- [Earthy Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/olive-and-black.md)
- [Bright Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/green-suede.md)
- [Blue Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/sky-blue-colorway-1.md)
- [Neutral Tonal Lifestyle Sneakers](https://www.trendhunter.com/trends/m991wtr.md)
- [Neutral Tonal Summer Loafers](https://www.trendhunter.com/trends/1906l-3.md)
- [Bright Colorblocking Lifestyle Sneakers](https://www.trendhunter.com/trends/2002r-sneaker-5.md)
- [Neutral Technical Lifestyle Sneakers](https://www.trendhunter.com/trends/linen-colorway-1.md)
- [Premium Leather Lifestyle Sneakers](https://www.trendhunter.com/trends/2002r-leather.md)
- [Minimal Monochromatic Sneakers](https://www.trendhunter.com/trends/nimbus-cloud-colorway.md)
