# Ultra-Affordable QSR Value Menus The Del Taco 20 Under $2 Menu is Expansive By Michael Hemsworth | Published 2022-01-01 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/20-under-2-menu References: [chewboom](https://www.chewboom.com/2021/12/31/del-taco-introduces-new-20-under-2-menu/) & [deltaco](https://deltaco.com)  The [Del Taco](https://www.trendhunter.com/trends/dels-real-deal) 20 Under $2 Menu has been launched by the brand to provide patrons with an ultra-accessible way to enjoy some of their favorite items at a very competitive price point. The menu consists of 20 items, as its name suggests, that includes an array of food items as well as drinks to satiate consumers seeking out a snack or a refreshment. The menu is arriving now at participating locations and will no doubt satisfy consumers seeking out ways to enjoy some of their favorite foods at a price point that is quite reasonable. The Del Taco 20 Under $2 Menu speaks to the increased demand for [value amongst QSR patrons](https://www.trendhunter.com/trends/value-menu) and a shift in the industry towards smaller item offerings that encourage more frequent visits. Image Credit: Del Taco ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 15% | Activity: 30% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### What Makes This Trend Stand Out - **Value Menu Expansion:** As consumers seek out ways to enjoy their favorite food items at a more accessible price point, QSRs should explore the expansion of their value menus to include a wider range of offerings. - **Small Item Offerings:** QSRs can capitalize on the trend towards smaller item offerings by developing snack-sized versions of their menu items, encouraging more frequent visits and increased revenue streams. - **Increased Demand for Value:** The QSR industry can stay competitive by responding to the increased demand for value amongst patrons, offering affordable options and promotions to attract and retain customers. ### Sectors Adopting This - **Fast Food:** Fast food chains can disrupt the industry by expanding their value menus, experimenting with smaller item offerings, and responding to the increased demand for budget-friendly options. - **Beverage:** Beverage companies can capitalize on the trend towards affordable refreshments by creating new, low-cost options and marketing them as the perfect pairing for snack-sized QSR menu items. - **Marketing:** Marketing agencies can advise QSRs on how to effectively promote their value menus and affordable offerings, driving traffic to their locations and increasing revenue by responding to shifting customer preferences. ## Related on Trend Hunter - [Extra-Affordable QSR Menus](https://www.trendhunter.com/trends/dels-real-deal.md) - [Affordable QSR Meal Combos](https://www.trendhunter.com/trends/mucho-meal.md) - [Low-Cost High-Value QSR Menus](https://www.trendhunter.com/trends/cravings-value-menu.md) - [Value-Packed QSR Menus](https://www.trendhunter.com/trends/taco-bell-cravings-value-menu.md) - [Value-Minded Tex-Mex Meal Boxes](https://www.trendhunter.com/trends/del-taco-el-big-boxes.md) - [Snackable Value Meals](https://www.trendhunter.com/trends/micro-meal.md) - [Signature Value-Driven Menus](https://www.trendhunter.com/trends/new-luxe-value-menu.md) - [4/20 Taco Promotions](https://www.trendhunter.com/trends/del-taco-1.md) - [Elevated Value Menus](https://www.trendhunter.com/trends/luxe-value-menu.md)