# Hot Wheel Auctions 1965 Dodge Deora Goes Up for Auction By Andrew Robichaud | Published 2009-09-22 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/1965-dodge-deora References: [swipelife](http://swipelife.com/2009/09/17/1965-dodge-deora-concept/) & [rmauctions](http://www.rmauctions.com/Default-RW.cfm?SaleCode=RW09) The 1965 [Dodge](https://www.trendhunter.com/trends/competitiononly-vehicle) Deora can take it's place in fame as one of the [original Hot Wheels cars](https://www.trendhunter.com/trends/mschfs-hot-wheels) of our time. What’s even better is that this iconic car, based on the Dodge A100, has been revived and will [go up for auction](https://www.trendhunter.com/trends/id-buzz-virtual-auction) on September 26th. Although the 1965 Dodge Deora features quite the unorthodox design, it was rewarded for its greatness with the Ridler award at the 1967 Detroit Autorama. The car shouldn’t be on the auction block long and is expected to collect between $350,000 and $550,000 when the bidding finishes. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 25% | Activity: 12% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Car Collectible Market:** The rising popularity of vintage and iconic cars like the 1965 Dodge Deora creates opportunities in the car collectible market for investors and enthusiasts. - **Reviving Retro Designs:** The revival of iconic car designs like the Dodge Deora presents opportunities for automakers to tap into nostalgia and bring back retro-inspired vehicles. - **Auction House Technology:** The use of online platforms and advanced auction technology in car auctions allows for wider access and participation, revolutionizing the way classic cars are bought and sold. ### Where This Applies - **Automotive:** The vintage car auction industry can benefit from the growing interest in classic vehicles, creating opportunities for auction houses and car dealerships to expand their market. - **Collectibles:** The collectibles industry, particularly in the field of rare car memorabilia and accessories, can capitalize on the demand for vintage and iconic cars like the 1965 Dodge Deora. - **Online Auction Platforms:** The use of online auction platforms, specifically tailored for the classic car market, offers disruptive innovation opportunities for tech companies aiming to streamline the buying and selling processes online. ## Related on Trend Hunter - [Iconic Doll Movie Cars](https://www.trendhunter.com/trends/1957-chevy-corvette.md) - [Customized Vehicle Builds](https://www.trendhunter.com/trends/dude-ram.md) - [Highly Limited Competition-Only Vehicles](https://www.trendhunter.com/trends/competitiononly-vehicle.md) - [Decayed Car Playsets](https://www.trendhunter.com/trends/hot-wheels-x-daniel-arsham.md) - [Inaugural Electric Muscle Cars](https://www.trendhunter.com/trends/charger-daytona-srt.md) - [Mysterious Painted Car-Door Auctions](https://www.trendhunter.com/trends/crazy-horse.md) - [Doll-Themed Pink Cars](https://www.trendhunter.com/trends/barbie-1.md) - [Miniature Art Cars](https://www.trendhunter.com/trends/hot-wheels-and-daniel-arsham.md) - [Modernized Superhero RC Toys](https://www.trendhunter.com/trends/hot-wheels-rc-original-edition-batmobile.md)