# Dog-Specific Treat Calendars Milk-Bone Released its '12 Days of Woofmas' Advent Calendar By Debra John | Published 2024-11-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/12-days-of-woofmas References: [milkbone](https://www.milkbone.com/holiday) & [instagram](https://www.instagram.com/milkbone)  [Milk-Bone](https://www.trendhunter.com/trends/vanilla-glaze-flavor-dog-biscuit) has launched the '12 Days of Woofmas Advent Calendar,' a festive product designed to add excitement to the holiday season for dogs. This advent calendar is now available for purchase at major retailers, including [Amazon](https://www.trendhunter.com/trends/guylian-advent-calendar), [Walmart](https://www.trendhunter.com/trends/fishmas-advent-calendar), Target, and Chewy, offering convenient access for pet owners. The calendar includes twelve punch-out compartments, each containing one of three Milk-Bone treats. These treats include 'Milk-Bone MaroSnacks,' made with real bone marrow for a rich flavor; 'Milk-Bone Dipped' treats, featuring a peanut butter-flavored coating; and 'Milk-Bone Holiday Biscuits,' classic crunchy treats in festive shapes. This seasonal product combines quality ingredients with holiday fun, providing dogs with a variety of tasty surprises. Moreover, this advent calendar celebrates the bond between pet owners and their dogs while adding an extra layer of joy to the holiday countdown. Image Credit: Milk-Bone ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 49% | Activity: 40% | Freshness: 31% - Audience gender: 50% men, 50% women - Primary generations: Gen Alpha, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Pet-centric Holiday Products:** The introduction of festive advent calendars for pets highlights an emerging market that bridges traditional human holiday practices with pet care. - **Convenient Retail Distribution:** The availability of specialized pet products at major retailers like Amazon and Walmart indicates a growing integration of niche markets into mainstream retail channels. - **Nutritional Snack Innovations:** Developing unique, flavorful treats such as those with bone marrow or peanut butter for dogs showcases advancements in pet nutrition and specialization in treat formulations. ### Where This Applies - **Pet Care:** The pet care industry is increasingly incorporating innovative holiday-themed products to enhance the bond between owners and pets. - **Retail:** Major retail platforms are expanding their product ranges to include seasonal and speciality items for pets, reflecting the sector's adaptability to consumer demands. - **Pet Food:** Incorporating unique ingredients like bone marrow and peanut butter into dog treats represents a trend in the pet food industry towards more specialized and high-quality options. ## Related on Trend Hunter - [Festive Dog-Friendly Countdowns](https://www.trendhunter.com/trends/bark-seasons-treatings.md) - [Dog-Friendly Advent Calendars](https://www.trendhunter.com/trends/seasons-sweetings-advent-calendar.md) - [Probiotic Pet Advent Calendars](https://www.trendhunter.com/trends/pigs-in-blankets-dog-advent-calendar.md) - [Festive Pet Biscuit Boxes](https://www.trendhunter.com/trends/santa-paws-milk-cookie-box.md) - [Frozen Treat Holiday Advents](https://www.trendhunter.com/trends/frozen-advent-countdown-calendar.md) - [Collaborative Candy Advent Calendars](https://www.trendhunter.com/trends/cadbury-dairy-milk-biscoff-advent-calendar.md) - [Festively Themed Pet Products](https://www.trendhunter.com/trends/pooch-mutt-2025-christmas-range.md) - [Cookie-Packed Advent Calendars](https://www.trendhunter.com/trends/shortbread-advent-calendar.md) - [Luxurious Treat Advent Calendars](https://www.trendhunter.com/trends/cartwright-butler.md)