# Festive Ready-To-Drink Canned Cocktails Surfside Iced Tea + Vodka Launches 12 Days of Holiday By Kalin Ned | Published 2024-11-09 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/12-days-of-holiday References: [stupiddope](https://stupiddope.com/2024/10/12-days-of-holiday-fun-with-surfside-iced-tea-vodka-a-festive-countdown/)  [Surfside](https://www.trendhunter.com/trends/surfside) Iced Tea + Vodka offers a convenient and festive option for holiday celebrations with its [ready-to-drink canned cocktails](https://www.trendhunter.com/trends/readytodrink-cocktail-range) and it highlights this with its 12 Days of Holiday campaign. These drinks are designed to save time for busy consumers during the hectic holiday season. With 4.5% ABV, real tea and lemonade, and a low sugar content of only two grams per can, Surfside Iced Tea + Vodka positions itself as a lighter, refreshing alternative to traditional cocktails. Available in two variety packs, the brand caters to different tastes. Surfside Iced Tea + Vodka's themed 12 Days of Holiday countdown adds an extra touch of fun, encouraging consumers to incorporate Surfside into each day’s celebration. Whether used as a toast starter, a stocking stuffer, or paired with holiday meals, Surfside’s array of flavors allows it to be shared in a variety of settings. Image Credit: Surfside Iced Tea + Vodka ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 68% | Activity: 80% | Freshness: 30% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What Makes This Trend Stand Out - **Holiday-themed Ready-to-drink Cocktails:** Themed holiday campaigns offer unique marketing angles that enhance product appeal during festive seasons. - **Low-sugar Alcoholic Beverages:** Offering healthier, low-sugar beverage options aligns with growing consumer demand for wellness-oriented products. - **Convenient On-the-go Cocktails:** Ready-to-drink canned cocktails cater to the busy lifestyles of consumers, emphasizing convenience and immediacy. ### Sectors Adopting This - **Alcoholic Beverage Industry:** Innovative ready-to-drink cocktails are transforming traditional consumption patterns and attracting a health-conscious audience. - **Seasonal Marketing Industry:** Festive campaigns and themed products open up opportunities for brands to capitalize on holiday-related consumer spending. - **Health and Wellness Beverage Industry:** New low-sugar, easy-to-consume alcohol products are emerging as a key driver in the health-centric beverage market. ## Related on Trend Hunter - [Iced Tea-Infused Vodka Beverages](https://www.trendhunter.com/trends/surfside.md) - [Bubble-Free Hard Ice Teas](https://www.trendhunter.com/trends/surfside-iced-tea-vodka.md) - [Iced Tea-Infused Cocktails](https://www.trendhunter.com/trends/surfside-1.md) - [Green Tea-Infused Canned Vodkas](https://www.trendhunter.com/trends/green-tea-vodka.md) - [Festive Instant Cocktail Mixes](https://www.trendhunter.com/trends/instant-cocktail-mix.md) - [Holiday Party-Ready Canned Cocktails](https://www.trendhunter.com/trends/party-can.md) - [Ready-To-Drink Vodka Iced Teas](https://www.trendhunter.com/trends/vodka-iced-teas.md) - [Restaurant-Focused Beverage Campaigns](https://www.trendhunter.com/trends/surf-n-turf-campaign.md) - [Hard Iced Tea Calendars](https://www.trendhunter.com/trends/25-days-of-twistmas.md)