# 100 Foot LEGO Building 50th Anniversary Tower By Bianca | Published 2008-05-06 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/100-foot-lego-tower References: [truemors](http://truemors.com/?p=28776) & [metro](http://www.metro.co.uk/news/article.html?in_article_id=146120&in_page_id=34) Some people's love of [LEGO](https://www.trendhunter.com/trends/megasize-roxie) doesn't fade with age, in fact, for some people, the desire to build structures out of the plastic toys becomes even stronger. To demonstrate the possibilities of the [architectural models you can build](https://www.trendhunter.com/trends/trevi-fountain-model), LEGO created a 100 foot building made of 500,000 plastic bricks, making it the world's largest LEGO tower, to celebrate their 50 year anniversary. "Children lent their block-building skills by each fashioning an 8 inch (20cm) section of the massive structure that a crane then hoisted into position,' Truemors says. "No word on how many [Legos](https://www.trendhunter.com/trends/legoland) ended up swallowed or stuck in noses during the tower's construction." As you can see, the possibilities of LEGO are virtually unlimited... ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 50% | Activity: 70% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Architecture](https://www.trendhunter.com/architecture) ## Key Themes ### Key Themes Behind This Trend - **Giant LEGO Structures:** There's an opportunity for creating giant LEGO structures as a tourist attraction, with particular marketability during milestone events such as corporate anniversaries or community celebrations. - **Interactive LEGO Displays:** Businesses can explore creating interactive LEGO displays to engage customers of all ages, using augmented reality to enhance the experience. - **Lego-based Education:** There's potential for integrating LEGO-based education in schools, using the popular toy's tactile qualities to introduce STEM and art concepts in a fun and engaging way. ### Where This Applies - **Tourism:** Tourism industry can create unique and innovative experiences centered around giant LEGO-based structures at popular destinations, such as theme parks or museums. - **Retail:** Retailers can explore creating interactive LEGO displays as a way to attract and retain customers, especially families with children. - **Education:** Education industry can use LEGO as a tool in the classroom, offering a hands-on and playful way to teach subjects such as math, science and art. ## Related on Trend Hunter - [30-Foot Tall Figurines](https://www.trendhunter.com/trends/megasize-roxie.md) - [Medieval Building Block Sets](https://www.trendhunter.com/trends/lion-knights-castle.md) - [3D Toy Puzzle Castles](https://www.trendhunter.com/trends/disney-castle.md) - [Detailed Superhero Building Sets](https://www.trendhunter.com/trends/lego-marvel-avengers-tower.md) - [Historical Architecture Game Blocks](https://www.trendhunter.com/trends/lego-notre-dame-set.md) - [Intricate Technical Puzzle Sets](https://www.trendhunter.com/trends/liebherr-crawler.md) - [Life-Size LEGO Brick Cars](https://www.trendhunter.com/trends/1950s-cadillac-fleetwood.md) - [Sci-Fi Tower-Inspired Sets](https://www.trendhunter.com/trends/baraddr.md) - [Toy Building Block Exhibits](https://www.trendhunter.com/trends/lego-exhibition.md)