# Clean Nail Polish Collections The Capsule by FOR TMRW Shares 10-Free Nail Polish Colors By Laura McQuarrie | Published 2021-03-29 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/10-free-nail-polish References: [thezoereport](https://www.thezoereport.com/beauty/best-new-indie-beauty-brands-2021) & [fortmrw.co](https://fortmrw.co/collections/capsule) 5-free and 7-free nail polish formulas are becoming more common and FOR TMRW is a clean nail polish that goes above and beyond with its 10-free nail polish colors. Appealing to ingredient-conscious consumers, the [free-from nail polish products](https://www.trendhunter.com/trends/enchanted-meadows-collection) are made without the 10 most harmful chemicals commonly found in nail polish, including formaldehyde, parabens and phthalates. Clean beauty lovers can discover all of the vegan, gluten-free and Leaping Bunny Certified nail polish products in the Capsule Collection. For Tonight offers a cleaner take on a bold, classic red, and For Later and For Sure are a pair of neutrals that can be worn anytime. The clean Capsule Collection also includes fun shades in blue and green. Each color is paired with a specific mood and ritual. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 46% | Activity: 51% | Freshness: 10% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **10-free Nail Polish Formulas:** Opportunity for nail polish brands to go above and beyond with their clean beauty formulations by removing the 10 most harmful chemicals found in nail polish, appealing to ingredient-conscious consumers. - **Clean Beauty Collections:** Opportunity for beauty brands to create clean and natural product lines that are free from harmful chemicals and appeal to ingredient-conscious consumers. - **Vegan and Gluten-free Beauty Products:** Opportunity for beauty brands to cater to niche markets of vegan and gluten-free consumers with their clean beauty product lines. ### Who This Affects Most - **Beauty and Personal Care Industry:** Opportunity for the industry to tap into the growing demand for clean and natural products by creating clean beauty collections that use less harmful ingredients. - **Nail Salon Industry:** Opportunity for the industry to meet the needs of ingredient-conscious consumers by offering 10-free nail polish options and promoting clean manicure and pedicure practices. - **Health and Wellness Industry:** Opportunity for the industry to promote overall personal health and wellness by advocating for clean and natural beauty products that are free from harmful chemicals. ## Related on Trend Hunter - [Free-From Gel Polishes](https://www.trendhunter.com/trends/21free-gel-nail-polish.md) - [Free-From Spring Nail Polishes](https://www.trendhunter.com/trends/sally-hansen-goodkindpure-fresh-bloom.md) - [Decadent Superfood Nail Polishes](https://www.trendhunter.com/trends/le-sweet-nail-polish.md) - [Free-From Spring Nail Polishes](https://www.trendhunter.com/trends/enchanted-meadows-collection.md) - [Plant-Derived Nail Polish Removers](https://www.trendhunter.com/trends/vegan-nail-polish-remover.md) - [Four-In-One Nail Polishes](https://www.trendhunter.com/trends/fourinone-nail-polis.md) - [Sunlight-Reactive Nail Polishes](https://www.trendhunter.com/trends/forever-wear-chill-paint.md) - [Mood-Driven Nail Polish Products](https://www.trendhunter.com/trends/lights-lacquer-core-collection.md) - [Nail Polish Brand Expansions](https://www.trendhunter.com/trends/nailsinc-polishes.md)