# $1 Bus Rides Megabus Takes Credit Crunched Tourists from Toronto to NYC (UPDATE) By Bianca | Published 2009-06-11 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/1-bus-rides-megabus-toronto-to-nyc References: [megabus](http://www.megabus.com/us/) Travel to New York City from Canada for $1? Now there’s an incentive to lure people with a travel bug cross-country, no matter how credit-crunched they are! Megabus.com is offering [$1 bus rides](https://www.trendhunter.com/trends/seat-sale) from Toronto to NYC via Motorcoach through September. Once the $1 seats are full, the remainder of the spots are still highly discounted. I’d still pay $8 to get to the Big Apple, wouldn’t you? It almost sounds too good to be true, so I had to know: are they charging $5 for a pop? $10 for a bag of chips? $20 to use the bathroom? Is the air conditioning broken or something? Doesn’t look like it, AND they offer entertainment like video and free Wi-Fi on board. That makes the 10-12 hour trip zoom by, especially if you’re [traveling through the night](https://www.trendhunter.com/trends/ef-go-ahead-tours). What a great way to lure tourists into the city. No doubt they’ll push tourist packages on you, [recommend certain restaurants](https://www.trendhunter.com/trends/tasty-tours), but who cares? It’s a $1 bus ride to New York City! ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 26% | Activity: 90% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### What's Driving This Trend - **$1 Bus Rides:** This trend of offering ultra-low-cost bus rides is disruptive to the transportation industry, making it more accessible for budget-conscious travelers. - **Discount Travel Packages:** Offering highly discounted travel packages can disrupt the tourism industry, making it more accessible for people who couldn't otherwise afford it. - **In-transit Entertainment:** Providing video and free Wi-Fi on board during long bus rides is a trend that can disrupt the entertainment industry, making it more accessible to those on a tight budget. ### Who This Affects Most - **Transportation:** The transportation industry can benefit from the trend of offering ultra-low-cost bus rides by reaching a new market of budget-conscious travelers. - **Tourism:** The tourism industry could benefit from offering highly discounted travel packages to appeal to budget-conscious travelers. - **Entertainment:** The entertainment industry can benefit from providing in-transit entertainment options like video and free Wi-Fi on board during long bus rides to reach a new market of budget-conscious travelers. ## Related on Trend Hunter - [Student-Targeted Trip Promotions](https://www.trendhunter.com/trends/year-of-free-transportation.md) - [Low-Cost International Airlines](https://www.trendhunter.com/trends/play-airlines.md) - [Rideshare Airport Shuttle Services](https://www.trendhunter.com/trends/uber-shuttle-routes.md) - [Viral Affordable Toronto Lunches](https://www.trendhunter.com/trends/piano-piano-lunch-special.md) - [World Tourism Day Promotions](https://www.trendhunter.com/trends/world-tourism-day.md) - [Canadian Tourism Campaigns](https://www.trendhunter.com/trends/caleb-simpson.md) - [Low-Cost International Flights](https://www.trendhunter.com/trends/lowcost-international-flights.md) - [Labor Day Flight Deals](https://www.trendhunter.com/trends/flight-deals.md) - [Affordable Pizza Slices](https://www.trendhunter.com/trends/1-cheese-pizza-slice.md)