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United Trends

Ideas
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Insights
Playful Creativity-Focused Campaigns
Playful Creativity-Focused Campaigns
Sharpie® Launches the World is Your Canvas Tour
Sharpie®‘s The World Is Your Canvas is a playful, vibrant, and whimsical initiative that aims to foster creativity nationwide with the Sharpie® Bus. The campaign celebrates the brand’s... MORE
Compact Utility E-Bikes
Compact Utility E-Bikes
The Slice Lite from Vvolt is a Lightweight Bike with a High Payload
The Vvolt Slice Lite is a new electric bike designed with a focus on utility and adaptability for urban environments. It features a single-size, low-step frame that caters to a wide range of riders,... MORE
Assistive Hearing Eyewear
Assistive Hearing Eyewear
The XanderGlasses Transcribe Audio in AR Subtitles for the Wearer
The XanderGlasses are a novel assistive technology designed to aid individuals with hearing challenges. Developed by Xander, these glasses employ the concept of “sight for sound,” translating... MORE
Sustainable DMO-Focused Initiatives
Sustainable DMO-Focused Initiatives
Expedia Group Debuts Two Innovative Programs for DMOs
Expedia Group is launching two innovative programs for destination marketing and management organizations (DMOs). The first program, ‘Destination Climate Champions,’ is an educational... MORE
BNPL-Backed Credit Cards
BNPL-Backed Credit Cards
Klarna Debuts a New Credit Card with Maximized Savings and 10% Cash Back
Klarna is introducing its credit card in the United States. This strategic expansion is made possible through a partnership with Salt Lake City-based WebBank, which leverages its expertise and... MORE
Guilt-Free Ice Creams
Guilt-Free Ice Creams
Halo Top Debuts Cookies & Cream and Chocolate Caramel Brownie in Canada
Halo Top is set to revolutionize the Canadian ice cream market this spring with the introduction of two new flavors, Cookies & Cream and Chocolate Caramel Brownie. Already a hit in the United... MORE
Personalized Vitamin Packs
Personalized Vitamin Packs
Vitamyna's Daily Vitamin Pack Builder Meets Individial Needs
Vitamyna launched a Personal Pack Builder to change the way people meet their unique nutritional and wellness needs. Unprecedented access and choice in supplements often leaves consumers feeling... MORE
Practical On-the-Go Storage Solutions
Practical On-the-Go Storage Solutions
Lion Latch is a Practical Solution While Traveling
Lion Latch offers a solution for keeping track of small items while traveling. The product is ideal for individuals who wish to keep their jewelry safe while at the beach or elsewhere. It may also... MORE
play_circle_filled GenAI-Powered Playlists
GenAI-Powered Playlists
Amazon Music Maestro Turns Prompts into Entire Playlists
Amazon Music Maestro is a generative AI-powered playlist feature that turns music lovers’ prompts into entire playlists. The new feature works with natural language prompts to create playlists... MORE
Spicy Mango Margarita Mixes
Spicy Mango Margarita Mixes
Q Mixers' Spicy, Fruity Margarita Mix Shares a Taste of Sweet Heat
The Spicy Mango Margarita Mix is the newest addition to Q Mixers’ margarita portfolio and it promises just the right balance of sweet heat. This versatile mix is ready to be combined with a... MORE
Powertool-Brand E-Bikes
Powertool-Brand E-Bikes
Greenworks Debuted an All-New Fat-Tire 'Venture' Bike with a Launch Sale
The Greenworks Venture ebike is the latest release from Greenworks, a company most known for its powertools and hardware. The design of the Venture ebike is centered around the needs of the urban... MORE
Spanish-Language Washing Machines
Spanish-Language Washing Machines
GE Appliances' New Washer Supports Hispanic Customers in the US
For National Laundry Day, GE Appliances debuted a first-of-its-kind Spanish-language washing machine to support Hispanic consumers in the United States. The new washer includes a custom “Añ... MORE
Migraine Management Sachets
Migraine Management Sachets
MigraKet is a First-of-Its-Kind Medical Food For Migraine
MigraKet is the world’s first medical food for migraines and it’s coming to the United States to revolutionize the way people manage this type of headache. The water-soluble powder... MORE
Iced Tea-Infused Vodka Beverages
Iced Tea-Infused Vodka Beverages
Surfside Has Been Making Waves Across the United States
Surfside, a range of canned cocktails blending iced tea with vodka, has been gaining significant traction and popularity. Featuring premium vodka, and real tea, and boasting 100 calories with zero... MORE
Sleek Unisex Technical Footwear
Sleek Unisex Technical Footwear
Salomon's New XT-Pathway Sneaker Gets a Glacial Grey Colorway
Salomon introduces two new colorway palettes of the signature XT-Pathway sneaker model including the Glacial Grey and a metallic palette. The unisex shoe is sleek and functional with a spotlight on... MORE
Snack-Stashing Boots
Snack-Stashing Boots
Pringles x Crocs Collaborated on Footwear Inspired by Crisps
Pringles x Crocs is the latest food-themed partnership from the footwear brand and it fuses over-the-top style with practicality so that snackers have a convenient place to store a quick bite. The... MORE
Acne Emergency Hotlines
Acne Emergency Hotlines
ZitSticka's Dis-PATCH SMS Hotline Provides Personalized Recommendations
Pimples and blemishes always seem to appear at the most inopportune times and to help consumers out during a crisis, ZitSticka launched the Dis-PATCH SMS Hotline for acne emergencies. This SMS... MORE
Neurodiverse Inclusion Initiatives
Neurodiverse Inclusion Initiatives
LEGO® Group is Championing Inclusivity With 3 New Initiatives
The LEGO® Group, along with LEGO® House and the LEGO® Foundation, is launching a series of long-term neurodiverse inclusion initiatives, coinciding with the start of World Autism Acceptance Month.... MORE
Cross-Border Condiment Campaigns
Cross-Border Condiment Campaigns
Daring Travelers Received Limited-Edition Smuggler Marmite Jars
Marmite, the divisive savory food spread based on yeast extract, is known for being a product that people either love or hate and the brand created a “smuggling ring” and limited-edition... MORE
play_circle_filled Creative Color-Focused Apparel
Creative Color-Focused Apparel
Sherwin-Williams Dips its New Apparel in its Least Popular Shade
Sherwin-Williams and Dapper Dan introduce ‘The Loneliest Color,’ an innovative fashion collection inspired by the unconventional choice of ‘Kingdom Gold SW 6698,’ identified as the brand’s... MORE
Red Aluminum Walkway Periscopes
Red Aluminum Walkway Periscopes
Glavovic Studio Designs the Sunset Hammock in Florida
American design firm Glavovic Studio created the Sunset Hammock which is a bright red aluminum walkway that has a large periscope. This is located in Tamarac, Florida right on the edge of a suburban... MORE
Mind-Training Headbands
Mind-Training Headbands
Alphabeats Helps Wearers Prime Their Mind to Enter a Flow State
Everyone from athletes to creative individuals benefits from entering a flow state because it enhances performance and fosters a deep sense of satisfaction, achievement, and creates a sense of... MORE
Caffeine-Free Floral Drinks
Caffeine-Free Floral Drinks
Starbucks' Lavender Oat Chill is Caffeine-Free with Dragonfruit Pieces
Starbucks launched a handful of caffeinated lavender drinks as part of its spring lineup and the Lavender Oat Chill is a caffeine-free floral beverage. This creamy beverage combines oat milk with... MORE
AR Hair Color Billboards
AR Hair Color Billboards
Redken is Sharing the Acidic Color Gloss Range on the US' Biggest Screen
Redken debuted a new and interactive Times Square billboard to showcase the Acidic Color Gloss Collection and the incredible shininess it creates. Passersby can scan a QR code to be directed to a... MORE
Cricket-Brand B2B Deals
Cricket-Brand B2B Deals
Royal Expanded its Partnership with Cognizant Major League Cricket
Cognizant Major League Cricket (MLC) has announced the continuation and expansion of its partnership with Royal, a leading brand of Basmati and Sona Masoori rice in America, for the upcoming 2024... MORE