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TREND HUNTER Relaunch

Red is the New Yellow

— October 9, 2008 — About
RED is the new YELLOW.  Trend Hunter is relaunching, and to commemorate our new launch, we've ditched the yellow logo in favor of a more lovable color: RED.

Our relaunch also commemorates the nexus of milestones:

- 25,000 Trends
- 20,000 Trend Hunter
- Trend Hunter TV Launch (Oct 19)
- Trend Hunters making $1000+ / Month
- 8 Million Monthly Page Views
- Free Weekly Trend Reports

Check out some more of our favorite “X is the New Y” re-brands:

Implications - Relaunches act as an interesting opportunity to both draw attention towards a company, as well as to re-instill a current, up-to-date consumer perspective of the company.
4.6
Score
Popularity
Activity
Freshness
31
Dior Turquioise is the New Diamond
Dior Turquioise is the New Diamond
The Dior Indinight Ring
<
30
Mob Traveling is the New Group Tour
Mob Traveling is the New Group Tour
Make 25 New Friends
<
29
Eco is the New Sexy
Eco is the New Sexy
Study: Hybrids Hotter than Sports Cars
<
28
Plastic Is The New Paper For Vending Machines
Plastic Is The New Paper For Vending Machines
<
27
Microsoft Dance Pad is the New Mouse
Microsoft Dance Pad is the New Mouse
<
26
Black is the New Red
Black is the New Red
Milan Runways Go Dark
<
25
Gray is the New Black?
Gray is the New Black?
<
24
iPod Red is the New White
iPod Red is the New White
<
23
Tourism is the New Cocaine for Sierra Nevada Villagers
Tourism is the New Cocaine for Sierra Nevada Villagers
<
22
Smoking Gel is the New Cigarrete
Smoking Gel is the New Cigarrete
<
21
Matte is the New Glossy
Matte is the New Glossy
Automakers Customize Car Finishes
<
20
Yellow is the New Orange
Yellow is the New Orange
Brighten Up With Summer's Sunniest Shade
<
19
50 is the New 30
50 is the New 30
<
18
fLORA-flex Tile is the New Brick
fLORA-flex Tile is the New Brick
From The Brick Exhibition
<
17
Seth Godin, Author of Small is the New Big (INTERVIEW)
Seth Godin, Author of Small is the New Big (INTERVIEW)
<
16
Sofa is the New Rug
Sofa is the New Rug
The East Meets West Sofa
<
15
Disco Tennis is the New Disco Bowling
Disco Tennis is the New Disco Bowling
<
14
Angelic Couture
Angelic Couture
White is the New Black
<
13
Flame Red is the New Orange
Flame Red is the New Orange
French Connection Flame Coat
<
12
Patterned is the New Plain
Patterned is the New Plain
Etro's 2007 Fall / Winter Collection
<
11
55+ is the New Generation Sexy
55+ is the New Generation Sexy
Boomers Rule Australia's Sex Trade Industry
<
10
50 is the New 30
50 is the New 30
Nancy Lieberman in the WNBA
<
9
Vanity Sizing
Vanity Sizing
00 is the New 8
<
8
AIDS Credit
AIDS Credit
Amex Releases Red Cards for AIDS Campaign
<
7
Wet is the New Dry
Wet is the New Dry
D&G and Alexander McQueen Get Wet on the Runway
<
6
Lingerie is the New Music
Lingerie is the New Music
Pussycat Dolls Lingerie Collection
<
5
Jamie Lynn Spears is the New Britney Spears
Jamie Lynn Spears is the New Britney Spears
JLS Pregnant Again? Bad Role Model?
<
4
Bloody Photoshoots
Bloody Photoshoots
Blood is the New Black
<
3
Satanic Is The New Black
Satanic Is The New Black
French Vogue Devil Worship
<
2
Rugged Male Models
Rugged Male Models
Rough is the New Metrosexual
<
1
77 is The New 69
77 is The New 69
Keep Your Love Life In The Double Digits
<