menu
Remote Work Culture
Trend Report for MHI & WERC
05.05.21
file_download Download your report on the third slide.
Top 4: Adjustable Office
Adjustable Office
Top 4: Familial Workplace 2.0
Familial Workplace 2.0
Top 4: WFH Culture
WFH Culture
Top 4: Remote Support
Remote Support
Custom Report Briefing
Remote Work Culture
MHI & WERC
Tana
May 5th, 2021 Want an update on this report's topic? Click here.
This report explores developing trends around remote work culture as many companies shift to work from home tactics. Areas we'll dive into include remote communication and socialization, incentives and perks, support networks, maintaining productivity, and how consumers are creating efficient work environments at home or on the go.

Please also note the recent release of the 2021 MHI Annual Industry Report: Innovation Driven Resilience.
When looking at remote work culture, we see a few key themes emerge:
1) Policies and company structure that prioritize the employee and the desire for greater work life balance and flexibility to their lifestyle
2) Tools that not only support digital engagement but that also empower and motivate the employee to stay productive
3) A move to support not only workplace efficiency, but workplace culture and employee happiness
Idea Image: Workplace Wellbeing Apps
Workplace Wellbeing Apps
The 'Wellwork' App Helps Users Set Goals and More
Idea Image: Friendly Human Capital Platforms
Friendly Human Capital Platforms
'Clerksy' Helps Things Run Smoothly and Keep Employees Happy
Idea Image: Long-Term Remote Work Platforms
Long-Term Remote Work Platforms
The 'Growmotely' Platform is for Professionals and Businesses
Idea Image: Student Loan-Paying Work Perks
Student Loan-Paying Work Perks
Google Will Help Employees Pay Off Their Student Loans
Idea Image: Remote Employee Management Platforms
Remote Employee Management Platforms
The 'Headcount' Platform Helps with Onboarding, Pay and More
Idea Image: Anonymous Professional Feedback Apps
Anonymous Professional Feedback Apps
The 'LacBee' App Helps a Person Collect Pertinent Feedback
Idea Image: Anti-Bias Hiring Platforms
Anti-Bias Hiring Platforms
Applied is an All-Encompasing Anti-Bias Hiring Platform Powered by AI
Idea Image: Remote Professional Workspace Services
Remote Professional Workspace Services
'DeskNow' Finds Professionals a Place to Work Anywhere
Contact
Dedicated Advisor Tana
Click here to contact your Advisor, Tana
In Office Presentation Image
Click here to request an in-office presentation
Dedicated Strategist Gil
Click here to contact your Client Success Strategist, Gil
About The Web Report
Custom Report Download
Select one of the formats below to download your Remote Work Culture Trend Report
Concise In-depth
PowerPoint download format: Report Summary
Report Summary
PowerPoint download icon
Generate
PowerPoint download format: Executive Summary
Executive Summary
PowerPoint download icon
Generate
PowerPoint download format: Presentation View
Presentation View
PowerPoint download icon
Generate
Popular
PowerPoint download format: Classic
Classic
PowerPoint download icon
Generate
PowerPoint download format: Reading Mode
Reading Mode
PowerPoint download icon
Generate

This hyper-condensed format provides a one-page snapshot of the highlights from your reports, giving you a bird's eye view of the top takeaways and insights.

For a brief and very high level view, this format solely features the Consumer Insight section of your report, ideal for a quick overview of the main takeaways in less than 30 slides.

Ideal for team meetings, ideation and brainstorming, this format incorporates all three report sections as outlined in the Classic format and features images and headlines for a much more visually focused report.

Our standard report format divides content into three sections: Consumer Insights which feature opportunities within a 1-5 year time frame, Clustered Lists for thorough competitor and market scoping and Individual Examples featuring best-in-class case studies.

This format includes all three report sections as featured in the Classic format (Consumer Insights, Clustered Lists and Examples) with article content included along with every idea for further reading.

Recommendations by Trend Hunter AI
View recommendations based on your team's interests and the content of this report.
Image Slide: Insights Title Page
ADD TO LIST link
Remote Guidance
The rise of "digital nomads" has led to products and services in this space
Trend - With the COVID-19 pandemic making remote work increasingly common, more consumers have found themselves with greater independence with where they can travel and live. Brands are seeing opportunities within this "digital nomad" industry and are offering products and services that enhance this lifestyle.

Insight - As white collar professionals now have more flexibility in their work expectations and styles, more are prioritizing things like work-life balance that has long been forgotten in populated cities where professional competition tends to be intense. Now, consumers are increasingly prioritizing personal wellness and independence as much as they are their careers, and are looking for brands that empower this transition.
Digital Nomad Guidance Platforms
Digital Nomad Guidance Platforms
The 'nomadify' Platform Offers a Framework for Digital Nomadism
Digital Nomad Camping Trailers
Digital Nomad Camping Trailers
The 'NoMad' Camping Trailer Accommodates Modern Lifestyles
Remote Office Travel Trailers
Remote Office Travel Trailers
Airstream's Flying Cloud 30FB Office is a Modern Mobile Home
Millennial-Friendly Remote Work Concepts
Millennial-Friendly Remote Work Concepts
SOJRN Was Made for Remote-Working Young Professionals
SCORE 6.3
Popularity
Activity
Freshness
Pattern of Opportunity: redirectionPattern of Opportunity: acceleration
Remote Guidance
The rise of "digital nomads" has led to products and services in this space
The rise of digital nomads grew exponentially in 2020 with COVID-19 and stringent work-from-home orders. Even post-pandemic when life adjusts to the new normal, consumers and employees living a nomadic lifestyle will wish to maintain a similar quality of life and flexibility. How might you consider a more laxed, flexible schedule for future employees?
Overlooked Opportunity #1 - Workshop Question
ADD TO LIST link
Flexible Work
Employers are forced to be flexible as COVID-19 changes Millennial lifestyles
Trend - The ongoing pandemic has revealed in many workplaces that young employees' already-flexible mindset when it comes to work will likely be forever evolved. Brands and institutions are using that as an opportunity to make or offer long-term changes that better fit the Millennial expectation for flexible work.

Insight - Millennials who work as professionals are viewing the current limitations on public life as an opportunity to pursue more relaxed lifestyles, or more specific goals. Whether related to travel, moving out of cities, or having more flexibility to carve out family time--many Millennials are taking this time to reevaluate what they want out of life.
Remote Worker Visas
Remote Worker Visas
Portugal is Allowing Remote Visitors to Stay with the Temporary Resident Visa
Remote Work Supplies Stipends
Remote Work Supplies Stipends
Shopify Employees Received $1,000 to Fund Their Remote Work Set-Ups
Flexible Workplace Organization Apps
Flexible Workplace Organization Apps
The 'Desky' App Helps Businesses Adapt to Hybrid Work
Flexible Employment Job Boards
Flexible Employment Job Boards
'Remote Stash' Pinpoints WFH Opportunities and More
SCORE 6.4
Popularity
Activity
Freshness
Pattern of Opportunity: reductionPattern of Opportunity: acceleration
Megatrend CatalyzationCatalyzation
Flexible Work
Employers are forced to be flexible as COVID-19 changes Millennial lifestyles
As nomadic lifestyles continue, consumer values and expectations when it comes to work-life balance is evolving as well. Consumers, like Millennials, are looking for flexibility beyond just hours, as they seek to balance work with travel, adventure and more leisure time with family and friends.
Overlooked Opportunity #2 - Workshop Question
ADD TO LIST link
WFH Culture
Brands replicate office culture from home for their employees
Trend - In order to keep employees engaged as many companies enter a year of work-from-home setups, many are trying to replicate in-office rituals virtually. These include everything from coffee breaks to chat rooms that are mapped out to look like offices.

Insight - Working from home has been beneficial for many consumers who now have more time in their days, but the remote nature of work today has resulted in employees feeling disconnected from some of the social and interactive aspects of working in an office. Companies that are able to bridge that gap are able to foster a more collaborative work environment.
Virtual Coffee Machines
Virtual Coffee Machines
Powell Software's Microsoft Teams App Supports Workplace Culture from Home
Virtual Office Platforms
Virtual Office Platforms
Remo Unites Virtual Teams with the Benefits of a Physical Workspace
Virtual Corporate Retreats
Virtual Corporate Retreats
Moniker Now Offers Remote Team Building Experiences
Remote Workplace Communities
Remote Workplace Communities
Chipotle is Giving Remote Employees Access to Udemy for Business
SCORE 5.7
Popularity
Activity
Freshness
Pattern of Opportunity: acceleration
Megatrend CatalyzationCatalyzation
WFH Culture
Brands replicate office culture from home for their employees
Beyond encouraging productivity, employers are seeking out ways to instill elements of office culture and ambiance in the home. Millennials often place high priority and value in workplace environments, whether that be social engagement, perks or general décor. A lot of those elements can be challenging to mimic in the digital space. Thus, we see employers turning to creative solutions to bring back elements of company culture.
Overlooked Opportunity #3 - Workshop Question
ADD TO LIST link
Remote Rewards
Brands are re-creating in-office perks for remote employees amid COVID-19
Trend - As employees are required to work-from-home amid the "new normal" of COVID-19, the concept of office perks has diminished. In an effort to re-create some of the in-office benefits for employees, brands are offering meal delivery vouchers, work-from-home snack boxes, and virtual stipend cards, among other benefits.

Insight - Remote work offers employees many benefits, from reduced commute times to flexible schedules. However, many workers miss the advantages that going to a physical office offers. Without any distinctions offered by employers—such as volunteer opportunities, company cars, or catered lunches—employees may turn to employers that are able to offer them rewards for their efforts. To help retain and reward employees while building a sense of corporate culture, businesses are providing alternative benefits for employees.
Work-from-Home Snack Boxes
Work-from-Home Snack Boxes
SnackNation Curates Snacks to Nourish, Energize & Inspire
Build-Your-Own Snack Boxes
Build-Your-Own Snack Boxes
SnackMagic Helps Home Offices Keep a Full Snack Stash
Remote Employee Stipends
Remote Employee Stipends
Hoppier for Remote Employees is Flexible for Supporting Workers
Remote Work Fitness Perks
Remote Work Fitness Perks
Pinterest Supplied Its Employees with Virtual Workouts
Meal Delivery Vouchers
Meal Delivery Vouchers
Uber Eats’ New Vouchers Let Employers Purchase Meals for Staff & Attendees
SCORE 4.9
Popularity
Activity
Freshness
Pattern of Opportunity: divergencePattern of Opportunity: reduction
Remote Rewards
Brands are re-creating in-office perks for remote employees amid COVID-19
Alongside instilling elements of office culture, comes the need for ways to incentive employees -- as working from home and lack of face-to-face engagement can often hinder productivity. Remote rewards and digital perks seek to help motivate employees in their day-to-day, and also continue to connect remote employees with their peers and company values.
Overlooked Opportunity #4 - Workshop Question
ADD TO LIST link
WFH Prosumer
Consumers who are working from home are opting-in for more powerful tech products
Trend - Prior to the COVID-19 pandemic specialized tech appealed to prosumers and professionals in the tech sector. Now, these products are becoming more accessible to everyday consumers who find themselves working from home for extended periods of time.

Insight - As many consumers continue to work from home due to the ongoing health pandemic, they are looking for ways to enhance their experience. This is connected to a desire to be comfortable in one's productivity, while also minimizing the risk of common issues pertaining to connectivity and presentation. Succeeding in this allows consumers to feel more confident in their day-to-day and to stay motivated during a difficult time.
AI-Powered Video Conference Systems
AI-Powered Video Conference Systems
The Cisco Webex Desk Pro Optimizes Virtual Conferencing
WFH Photography Kits
WFH Photography Kits
The Pictar Stay Home Kits Help Users Stay Crisply Connected
Powerful Port Expansion Peripherals
Powerful Port Expansion Peripherals
The HyperDrive GEN2 USB-C Docking Station Boasts 18 Ports
WFH Tech Bundles
WFH Tech Bundles
Sharp’s Technology Bundles Support Remote Workers
12-Stream Networking Routers
12-Stream Networking Routers
The Zyxel Armor G5 AX6000 WiFi 6 Router is Feature-Rich
SCORE 4.9
Popularity
Activity
Freshness
WFH Prosumer
Consumers who are working from home are opting-in for more powerful tech products
As work from home lifestyles persist, and most likely will continue to persist in some capacity even post-COVID, we're seeing the rise of specialty, and more powerful, tech devices that not only offer alternatives to things like conference calls, but solutions that actually optimize or empower employees to be more productive and comfortable at home.
Overlooked Opportunity #5 - Workshop Question
ADD TO LIST link
Familial Workplace 2.0
Family-friendly workplaces become more important as Gen X works at home
Trend - The older Generation X micro-generation -- known as Gen XS -- has always been quite family-focused; they are even more so during quarantine, as many of them are working from home. Balancing this requires even more of a push toward a family-friendly office culture.

Insight - Many members of Gen XS are not only looking after children but parents as well. This puts a lot of pressure on this "sandwich generation," who is also the head of household and typically, in a leadership position from a professional perspective. Despite their dedication to family, this generation remains highly dedicated to their work as well. Ushering in more family-friendly work culture is both personally beneficial to this generation, and a principle they generally believe would improve corporate culture as a whole.
Child Tutor Work Perks
Child Tutor Work Perks
Noodle PRO Tutors Students Online as a Well-Being Benefit for Employees
Family-Friendly Co-Working Spaces
Family-Friendly Co-Working Spaces
'The Workaround' Appeals to Parents Who Need Flexibility
Childcare-Centric Workplaces
Childcare-Centric Workplaces
Working Ensemble Provides Care for Employees' Children On-Site
Behavioral Health Insurance Benefits
Behavioral Health Insurance Benefits
Ginger Makes Mental Health Care More Flexible and Accessible
Flexible Family Benefits
Flexible Family Benefits
Stork Club Offers Flexible Maternity Care and Family Planning Options
Family-Specific Mental Health Platforms
Family-Specific Mental Health Platforms
TheFamilyHelpNetwork.ca Launched a Mental Health Campaign
SCORE 4
Popularity
Activity
Freshness
Pattern of Opportunity: reductionPattern of Opportunity: acceleration
Familial Workplace 2.0
Family-friendly workplaces become more important as Gen X works at home
Family-friendly work environments was becoming a more accessible feature in the modern workspace pre-COVID, with offices that featured more flexible hours, childcare options and familial benefits. We're continuing to see that prioritization of family extend into the digital work from home space.
Overlooked Opportunity #6 - Workshop Question
ADD TO LIST link
Remote Support
Platforms arise that better connect managers and remote employees
Trend - The adjustment period for employees who are now working remotely indefinitely has resulted in the increased use and availability of platforms that aim to simplify the employee-manager relationship. These platforms have various functions, and allow managers to track performance as well as better communicate with their direct reports.

Insight - Now that many people have grown accustomed to the idea that they'll be working remotely indefinitely, products that optimize the process are crucial in maintaining the professional outcomes that both employees and managers are seeking. The personal and work-related disruptions that people around the world are experiencing are made easier with platforms and services that help bridge communication gaps.
Automated Management Guidance Platforms
Automated Management Guidance Platforms
The 'Peoplelogic.ai' Platform Improves Team Performance
Employee Engagement Platforms
Employee Engagement Platforms
BurgerFi Uses an App to Support Training, Communication & Engagement
Virtual Employee Engagement Workspaces
Virtual Employee Engagement Workspaces
'Teami' Helps Bolster Happiness and Productivity
Remote Team Dashboard Platforms
Remote Team Dashboard Platforms
The 'Mytyteam' Platform Tracks Remote Team Performance
SCORE 4.4
Popularity
Activity
Freshness
Pattern of Opportunity: reductionPattern of Opportunity: acceleration
Remote Support
Platforms arise that better connect managers and remote employees
Beyond providing tools and devices to help employees succeed, we see developments across communication and management solutions to help optimize team engagements, management tactics and overall connectivity with peers and managing leads.
Overlooked Opportunity #7 - Workshop Question
ADD TO LIST link
Adjustable Office
Brands offer home office systems that cater to changes in work culture
Trend - Home office systems offered by furniture brands are becoming increasingly flexible and diverse in their uses. These systems offer important features like portability, privacy and space-saving.

Insight - Now that work-from-home culture is likely to remain the norm in the long term, people require at-home workstations that cater to their lifestyles at home. Features like privacy and modularity are important for people working from home--particularly for those with families, roommates, and/or small living spaces.
Home Office Cubicles
Home Office Cubicles
Panasonic's Komoru Helps to Separate Living & Working Spaces
Hideaway Home Offices
Hideaway Home Offices
Ori's Pocket Office is a Transformable Home Office Space Solution
Modular Post-Pandemic Office Furniture
Modular Post-Pandemic Office Furniture
Futo Collection Furniture by Dymitr Malcew is Sustainable
Compact WFH Cubicles
Compact WFH Cubicles
Sabine Marcelis' Brightly Colored Home Cubicle Folds Away When Not in Use
Mountainous Modular Office Furniture
Mountainous Modular Office Furniture
The 'Summit' FurnitureWorks in Multiple Scenarios
Modular Home-Office Furniture Systems
Modular Home-Office Furniture Systems
Mutabor Debuts the Branded Home Office For Employees
SCORE 7.7
Popularity
Activity
Freshness
Pattern of Opportunity: reduction
Megatrend SimplicitySimplicity
Adjustable Office
Brands offer home office systems that cater to changes in work culture
Alongside flexible work schedules and tools, we see adaptable work from home furnishings and accessories that help remote employees stay productive in any space or environment they may be in.
Overlooked Opportunity #8 - Workshop Question
ADD TO LIST link
Vaccine Pay
Brands are offering paid time off to allow employees to receive the COVID-19 vaccine
Trend - Many brands are offering paid time off to encourage employees to schedule and receive their COVID-19 vaccines once they are eligible to do so. These brands span various industries, including quick-serve restaurants and department stores.

Insight - In the wake of the COVID-19 pandemic, consumers are becoming more aware of the class divide that exists in North America. These inequalities, such as having employment that does not offer paid sick days, have made certain individuals more exposed to the COVID-19 virus. As a result, some consumers are demanding that brands work to ensure financial and employment barriers do not leave certain groups more at risk of the virus than others.
Paid Vaccine Time Off
Paid Vaccine Time Off
Urban Nature Store is Offering Paid Leave for Employees to Get Vaccinated
Free Vaccination Card Doughnuts
Free Vaccination Card Doughnuts
Krispy Kreme Will Give Out Free Doughnuts to Those Vaccinated
Employee Vaccination Accommodations
Employee Vaccination Accommodations
Target is Offering Free Lyft Rides and Time off for Vaccines
Vaccine-Accommodating PTO Updates
Vaccine-Accommodating PTO Updates
MOD Pizza is Giving Employees Paid Time Off to Get Their Shots
SCORE 2
Popularity
Activity
Freshness
Pattern of Opportunity: acceleration
Megatrend CatalyzationCatalyzation
Vaccine Pay
Brands are offering paid time off to allow employees to receive the COVID-19 vaccine
Consumers and employees have endured all sorts of financial and emotional hardships during COVID-19, and as a result, we're seeing more empathy and understanding from employers in that regard, all in all creating policies and benefits that put the employee first.
Overlooked Opportunity #9 - Workshop Question
Image Slide: Specific Examples Title Page
ADD TO LIST link star
Workplace Wellbeing Apps
The 'Wellwork' App Helps Users Set Goals and More
The 'Wellwork' app is a workplace wellness tool for professionals that will enable them to maintain an awareness on their personal wellbeing when spending extended periods in the office. The app focuses on enhancing the wellness of the person when they are in the office by helping to track their work time, set goals, perform breathing exercises and even track their caffeine consumption. Daily use of the app can help with keeping the user mindful of their routine and could help to reduce feelings of stress and anxiety to naturally boost a persons productivity.

The 'Wellwork' app takes a decidedly different approach to workplace productivity and targets the increasing number of professionals seeking out ways to support their daily wellness.
Mar 12th, 2021
Trend maing image: Workplace Wellbeing Apps
Trend Image 1
Trend Image 2
Trend Image 3
Trend Image 4
SCORE 6.2
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Flexible Orientation Office Furniture
The Hermann Miller OE1 Workspace Collection is Agile
The Hermann Miller OE1 workspace collection is a newly designed range of furniture pieces that are focused on providing enhanced efficiency and functionality for professionals to appreciate. The collection is focused on providing professionals with a range of options that can be intermixed with other pieces in the collection as well as existing furniture in the space. This includes room dividers, storage trolleys, movable tables, movable screens and more.

The Hermann Miller OE1 workspace collection is the design work of Sam Hecht and Kim Colin of Industrial Facility, and aims to accommodate the ever-changing needs of today's professionals. This will enable multifunctional spaces to be changed at a moment's notice without having to completely scrap the existing pieces in the area.
Apr 9th, 2021
Trend maing image: Flexible Orientation Office Furniture
Trend Image 1
Trend Image 2
Trend Image 3
Trend Image 4
Trend Image 5
Trend Image 6
Trend Image 7
Trend Image 8
Trend Image 9
SCORE 7
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Virtual Employee Training Improvements
Chipotle Announced New Developments to Its Staff Resources
To help its staff better their remote work routines and also provide them with more professional and personal development opportunities, Chipotle launched a series of virtual programs.

As a part of the change, the company introduced the United Network of Influencers Furthering Inclusion and Ethnic Diversity resource group, which consists of smaller groups that aim to bring employees together and celebrate diversity. As Fast Casual reports, a few of the program components featured in the update include virtual round table discussions, quarterly diversity and inclusion training, and a minority mentorship program.

Marissa Andrada, Chief Diversity, Inclusion and People Officer for Chipotle spoke to the update, stating "Our employees are seeking real connection more than ever before, and it's our responsibility to cultivate an environment where they can continue to thrive and pursue their passions with like-minded co-workers, even in a virtual setting."
Feb 19th, 2021
Sources: fastcasual
Trend maing image: Virtual Employee Training Improvements
SCORE 3.9
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link star
Friendly Human Capital Platforms
'Clerksy' Helps Things Run Smoothly and Keep Employees Happy
Creating an inclusive and compliant workplace is more important than ever, so 'Clerksy' has been developed as a way to help with the process without losing sight of what employees need. The service can help when it comes to educating and informing employee expectations, protecting the business, managing and storing essential documents and creating a healthy work environment. The service can also be used when it comes to finding new talent to fill roles, handling contracts, resolving conflicts and much more.

The 'Clerksy' human capital service is part of the continued increase in demand for outsourced business solutions as companies seek out ways to increase the quality and comfort of their team without scaling too quickly.
Dec 1st, 2020
Sources: betalist & clerksy.co
Trend maing image: Friendly Human Capital Platforms
Trend Image 1
Trend Image 2
SCORE 5.5
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link star
Long-Term Remote Work Platforms
The 'Growmotely' Platform is for Professionals and Businesses
The 'Growmotely' platform is a new kind of job hunting solution for professionals and businesses alike that will help them to connect with one another when it comes to remote work. The platform will match long-term remote professionals with remote companies and vice-versa in order to help a business know they are hiring a candidate who is comfortable working from home. Companies are able to filter out candidates that will be the right fit for their culture, while allowing candidates to create video interviews and more.

The 'Growmotely' platform is one of a growing number of remote work-focused job hunting solutions that will aid professionals and businesses alike in their bid to continue staying productive from home.
Nov 11th, 2020
Sources: betalist & growmotely
Trend maing image: Long-Term Remote Work Platforms
Trend Image 1
Trend Image 2
Trend Image 3
SCORE 5.5
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link star
Student Loan-Paying Work Perks
Google Will Help Employees Pay Off Their Student Loans
As part of a new work benefit, Google will help employees pay off their student loans beginning in 2021 and will match up to 2,500 per employee per year.

The new work benefit was introduced as a response to the global student loan debt issue, which is currently $1.5 trillion dollars, twice what it was a decade ago. According to Google, this disproportionately affects women ad communities of color, and Google believes that a "lack of financial resources should not prevent someone from accessing the opportunities that come with education."

As the student loans continue plaguing society, specifically disadvantaged communities, we can expect other big brands to follow Google's lead and to support their employees with similar benefits.
Oct 1st, 2020
Trend maing image: Student Loan-Paying Work Perks
SCORE 3.8
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Paid Employee Outdoor Time
Canada Goose's HumanNature Pass Encourages Employees to Go Outside
Canada Goose's HumanNature Pass is encouraging its employees to take one paid hour off a week, so long as they spend that hour doing something recreational outside.

With social distancing guidelines in full effect, consumers globally are looking to work from home for the foreseeable future. While it comes with many perks, the side effects of not commuting are resulting in consumers spending less time outdoors than before. While speaking to AdWeek, Canada Goose CMO Penny Brook said that “We designed the pass to make it easier for our employees to live and embrace our philosophy, while encouraging the wellbeing of mind and body. It has been scientifically proven that time outside can have powerful effects on our mental health, including lowering blood pressure, reducing stress levels and improving our mood.”
Oct 19th, 2020
Sources: adweek & canadagoose
Trend maing image: Paid Employee Outdoor Time
SCORE 6.6
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Touchless Employee Sign-In Systems
'Wellcome' Helps to Manage When Employees are In-Office
The 'Wellcome' platform is an employee management solution for businesses to use in the wake of the new normal to help enhance the safety level for everyone. The system works by allowing employees to book which days they'd like to work in the office, which will then provide them with a pass in their digital wallet to keep things organized. The QR code functionality will allow visitors to easily scan in at reception before filling out a check-in health form to enhance overall peace of mind for all.

The 'Wellcome' platform offers human resource managers with a seamless way to track how many employees are coming and going, while also enabling them to make data-supported decisions related to office management.
Nov 30th, 2020
Trend maing image: Touchless Employee Sign-In Systems
Trend Image 1
Trend Image 2
SCORE 4.3
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
AI-Powered WFH Webcams
The Anker PowerConf C300 Delivers 1080p Resolution at 60fps
The Anker PowerConf C300 webcam is a powerful supplemental device for professionals who require a better way to partake in video calls and conferences from home or the office. The webcam captures footage in 1080p resolution with true-to-life colors at a rate of 60fps to ensure the recipient on the other end can enjoy crisp video quality. The unit makes use of active noise cancelation to block out distractions, while low-light correction technology will ensure the stream looks as high-quality as possible.

The Anker PowerConf C300 webcam connects to a system via a USB-C port and makes use of artificial intelligence (AI) technology to automatically keep all participants within the field-of-view to make it great for groups from home or the office.
Apr 19th, 2021
Trend maing image: AI-Powered WFH Webcams
Trend Image 1
Trend Image 2
Trend Image 3
Trend Image 4
Trend Image 5
SCORE 4.8
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
WFH Technology Kits
The Conceptual 'MAZI' Work from Home Kit Supports Professionals
The shift for many professionals to working either partially or completely from home has had several scramble to create makeshift workspaces within their living spaces, which the conceptual 'MAZI' work from home kit aims to help support.

The kit comes with a set of augmented reality (AR) glasses that will enable users to see things from the perspective of their colleague(s) from afar, while a smart pen allows for an enhanced digital workflow. The devices are kept housed within a wireless, artificial intelligence (AI)-powered speaker that can be used for staying connected with colleagues in a hands-free manner.

The conceptual 'MAZI' work from home kit is the design work of Younghyun Kim and, while a rendering at present, identifies what could be done to help professionals feel more connected when working apart in the new normal.
Jan 18th, 2021
Sources: yankodesign
Trend maing image: WFH Technology Kits
Trend Image 1
Trend Image 2
Trend Image 3
Trend Image 4
Trend Image 5
Trend Image 6
Trend Image 7
Trend Image 8
Trend Image 9
Trend Image 10
SCORE 7.2
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Instantaneous Grocery Worker Payments
Kroger Co. is Introducing ExpressPay to Pay Employees
Kroger Co. has announced that it will introduce the ExpressPay platform from the DailyPay SaaS fintech brand to help its employees gain access to their pay as it's earned to expedite the money they have in the midst of the COVID-19 pandemic. The new initiative will allow employees to receive their wages immediately for the hours they put in as well as any additional raises, bonuses or perks they may receive. This will help them to purchase essentials and pay bills without having to worry about when their next payday is scheduled.

The introduction of the ExpressPay platform from Kroger Co. comes as one of a growing number of moves by grocers to implement the payment solution to keep employees supported.
Apr 29th, 2020
Trend maing image: Instantaneous Grocery Worker Payments
SCORE 3.6
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link star
Remote Employee Management Platforms
The 'Headcount' Platform Helps with Onboarding, Pay and More
The 'Headcount' platform is a modern business solution for administrators who are in need of a better way to accommodate for the influx of remote employees to keep them supported in a number of different ways.

The platform works effectively for onboarding to help new employees get up to speed with protocols as quickly as possible, while also providing managers with a way to keep in contact with them. The platform also clearly lays out access to set contracts and helps with payroll to pay remote employees in one of more than 130 currencies from around the world to accommodate for a more international team base.

The 'Headcount' platform addresses the needs of modern businesses and helps to support the mass migration towards remote work as of late.
Jan 25th, 2021
Trend maing image: Remote Employee Management Platforms
Trend Image 1
Trend Image 2
Trend Image 3
Trend Image 4
Trend Image 5
SCORE 3.9
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Employee Financial Wellness Platforms
Origin Helps Companies Relieve Employee Stress
Understanding the importance of financial wellness—the need for which has only been exasperated by the ongoing COVID-19 pandemic, which has directly increased the unemployment rate—Origin seeks to make "financial planning [...] more accessible to everyone at every stage of life."

Origin emphasizes the need for employee financial wellness and as a result, looks to partner with companies to offer valuable benefits to their workers. This includes various resources and tools—such as a personalized financial roadmap—as well as tailored advice through 1:1 meetings with Origin Advisors. Origin's platform is inclusive and covers "the full financial spectrum," including student debt, emergency savings, investments, home-buying, and so on. Informative and actionable, the brand supports financial wellness every step of the way, contributing to less monetary anxiety and, therefore, a happier and more productive workplace.
Dec 20th, 2020
Sources: useorigin
Trend maing image: Employee Financial Wellness Platforms
Trend Image 1
Trend Image 2
Trend Image 3
Trend Image 4
SCORE 2.8
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link star
Anonymous Professional Feedback Apps
The 'LacBee' App Helps a Person Collect Pertinent Feedback
Continuous feedback is quickly becoming a hallmark of many top employers to help employees excel in their position, so the 'LacBee' app is intended to help make the process possible for all. The app works by collecting anonymous feedback from team members, which can then be used to pinpoint where improvements need to be made. This approach to constructive feedback helps to make it more applicable for those who might not have the benefit of such a system in place in their office.

The 'LacBee' app is anonymous by default, but can also be set to let the receiver organize a follow-up conversation once they have received the feedback. This could help to create a more open dialogue in the workplace by supporting younger demographics looking to continuously improve their performance.
Mar 8th, 2021
Sources: betalist & lacbee
Trend maing image: Anonymous Professional Feedback Apps
SCORE 5
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link star
Anti-Bias Hiring Platforms
Applied is an All-Encompasing Anti-Bias Hiring Platform Powered by AI
Applied is a "blind recruitment software for unbiased hiring" that "empowers teams to make hiring decisions based on data, with a process candidates love." In addition to leading workplaces to be less diverse, biases are often the reason many organizations miss out on talented candidates and a more inclusive work environment.

Focusing on skill set as its main criteria, Applied vets candidates based on qualification while eliminating bias during the recruiting process. In addition to its anonymous application process, the platform gives hiring teams access to various helpful insights in real time and features an intuitive text analyzer feature for more inclusive job posting phrasing and language.

The AI-powered platform goes further to help optimize hiring by allowing organizations to select top candidates with a simple click while sending personalized feedback. Interviews and hiring decision data can also be set up and shared through the platform, creating a seamless experience for both applicants and recruiters.
Feb 16th, 2021
Sources: beapplied
Trend maing image: Anti-Bias Hiring Platforms
SCORE 5
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Real-Time Dev Team Platforms
The 'devfair' Platform Enables a Collaborative Experience
The 'devfair' platform is a real-time collaboration solution for remote development teams that will enable them to work together effectively when apart without missing a beat. The platform offers three modes to choose from including planning, stand-up and review, which all work to deliver a synchronous experience that mimics what it would be like if the meeting were taking place in the office. All of the work gone over in the meeting is synced with the project management tool being used to allow for a more efficient experience.

The 'devfair' platform eliminates the need for the common aspects of communication between dev teams including screen sharing to help increase the overall efficiency of the time that they spend working in real-time.
Mar 16th, 2021
Sources: betalist & devfair
Trend maing image: Real-Time Dev Team Platforms
Trend Image 1
Trend Image 2
Trend Image 3
Trend Image 4
Trend Image 5
Trend Image 6
SCORE 4.6
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link star
Remote Professional Workspace Services
'DeskNow' Finds Professionals a Place to Work Anywhere
The 'DeskNow' platform is positioned as the Airbnb for workspaces to help remote professionals find the perfect spot to get work done from almost anywhere. The platform provides access to available workspaces in various locations and harnesses the power of artificial intelligence (AI) to help maximize a tenant's ability to fill their space with professionals. This could help them to maintain lower operating costs, while also opening up digital nomads and remote professionals to a low-cost way to work from an array of different locations.

The 'DeskNow' platform helps to connect professionals with the best places to work and opens up their possibilities when looking to get away without having to stop working. This is likely to be even more favored in the near future as more professionals say goodbye to office life in favor of a completely remote lifestyle.
Apr 1st, 2021
Sources: betalist & desk-now
Trend maing image: Remote Professional Workspace Services
Trend Image 1
Trend Image 2
SCORE 4.9
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
SMS-Based Job Platforms
'Pearl' Connects Candidates Directly to Startup Founders
Connecting with entrepreneurs and founders is a great way to get in on the ground floor of an operation but can be difficult to do, so 'Pearl' is positioned as a way to make the process a little easier. The platform works with an SNS-based functionality that will connect candidates directly to founders to help them have a straightforward conversation on why they're interested in joining the team. This helps to shake up the conventional job and opportunity hunting experience in favor of a more relaxed environment where applicants will know they're talking to the right person to get involved with a new operation.

The 'Pearl' platform focuses on a more authentic form of job hunting that will do away with static applications in favor of direct communication.
Jan 17th, 2021
Sources: betalist & usepearl
Trend maing image: SMS-Based Job Platforms
SCORE 3.7
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Wearable Controller Rings
Genki Wave Offers Remote Controls for Zoom and PowerPoint
Now that remote work has become the norm for many offices, there's the need for new kinds of tools to support streamlined communication and productivity, and the Genki Wave for Work is a wearable that promises to simplify everyday actions. The smart ring acts like a wearable controller, as it can be used to turn the volume on a laptop down, unmute Zoom or Google Meet or flip through a PowerPoint or Google Slides presentation.

Genki Wave debuted last year as a wearable MIDI controller for musicians but the technology had promise elsewhere and Genki Instruments decided to pivoted to support a new group of people who needed shortcuts throughout their workday. The ring boasts multiple buttons, as well as a music mode for playing, pausing and skipping songs.
Apr 2nd, 2021
Trend maing image: Wearable Controller Rings
SCORE 5.5
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Language Translation Earbuds
Timekettle WT2 Edge Translation Earbuds Support Speedy Communication
The Timekettle WT2 Edge translation earbuds are an intuitive communication solution for professionals and avid travelers alike that will enable them to seamlessly converse with others without the need for constant manual translation. The earbuds come as the first of their kind with a two-way conversational functionality that will deliver translations in real-time to both participants by having one used for each. This will allow for a real-time conversation that is up to 95% accurate when it comes to translating 40 languages and easily recognizing 93 accents.

The Timekettle WT2 Edge translation earbuds are paired with smart noise cancellation to keep the focus on the communication without disruption, which will make them perfect for use out of the home or office.
Jan 19th, 2021
Trend maing image: Language Translation Earbuds
Trend Image 1
Trend Image 2
Trend Image 3
Trend Image 4
Trend Image 5
Trend Image 6
Trend Image 7
Trend Image 8
Trend Image 9
SCORE 3.7
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Optimized WFH Webcams
The Microsoft Modern Webcam Shoots in 1080p HDR Resolution
The humble webcam has been something of an afterthought in recent years but has become imperative in the face of the ongoing pandemic as more professional log on from home, so the Microsoft Modern Webcam has been developed with this in mind.

The webcam aims to solve all of the issues with existing alternatives on the market and shoots in crisp 1080p at 30fps with a 78-degree field-of-view along with HDR for impressive color reproduction. The webcam also makes use of the brand's True Look technology that will help with fixed light adjustment, facial retouching and autofocus.

The Microsoft Modern Webcam is positioned to be available in June at a price point of $69.99 for professionals continuing to work from home to pick up.
Apr 15th, 2021
Trend maing image: Optimized WFH Webcams
Trend Image 1
Trend Image 2
Trend Image 3
Trend Image 4
SCORE 6.4
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
All-in-One Video Call Monitors
The Poly Studio 21 Video Conferencing Monitor is Feature-Rich
The Poly Studio 21 video conferencing monitor is a feature-rich piece of hardware for professionals who are spending much of their day connecting with their colleagues from their home or in a remote manner. The monitor features a 21-inch size that will offer impressive color, clarity and brightness to ensure that video calls look as crisp as possible. The unit maintains an all-in-one design that features a camera, microphone, speakers and even ambient lighting to make it a robust option for professionals to keep on their desktop.

The Poly Studio 21 video conferencing monitor is compatible for use with Zoom, Microsoft, Google and more, and can be connected to your computer via USB to connect seamlessly with virtual meetings.
Feb 6th, 2021
Sources: thegadgetflow & poly
Trend maing image: All-in-One Video Call Monitors
Trend Image 1
Trend Image 2
Trend Image 3
Trend Image 4
Trend Image 5
SCORE 3.6
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Remote Work-Referring Services
'Remotists.' Sends the Best Remote Opportunities to a User's Inbox
Finding the best remote work opportunities usually requires professionals to scour job boards, but 'Remotists.' offers them an alternative way to more passively pinpoint the best options for them to check out. The service is not an aggregator, but rather provides jobs that have been picked to with the specific industry or details that the user has in mind. These opportunities will be relayed directly to the person's email inbox each week for free to help them locate work or shift into a new opportunity that meets their needs.

'Remotists.' makes use of its experienced hiring managers to send opportunities that have been selected specifically for a person in a range of industries including design, development, admin, sales, marketing, support and more.
Feb 11th, 2021
Sources: betalist & remotists
Trend maing image: Remote Work-Referring Services
Trend Image 1
Trend Image 2
SCORE 3.9
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Office Coffee Subscriptions
Lavazza is Launching a Professional Coffee Subscription Service
The Lavazza professional coffee subscription service is being launched by the high-quality coffee brand in the UK for small to medium-sized offices to help them keep essential java on hand for team members.

The new service will enable office managers to offer employees a coffee shop-inspired experience that is easy to achieve and low-cost. The service will provide customers with the option to purchase a machine at a price point of just £1 with a minimum order of 200 capsules.

Managing Director at Lavazza UK David Rogers explained the new Lavazza professional coffee subscription service saying, "Following the success of the at-home subscription service for consumers, we are delighted to be launching this innovative solution that provides UK offices with coffee shop quality at a competitive price. Lavazza Blue is a stand-out professional capsule system, which we’ve shaped overtime to bring the ultimate Italian coffee break to any workplace.”
Nov 17th, 2020
Sources: foodbev & lavazza
Trend maing image: Office Coffee Subscriptions
SCORE 5.3
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Employee Care Platforms
Caroo is a Software-Enabled Employee Care Platform Sharing Snacks & Gifts
Caroo is a new brand from SnackNation that's distinguishing itself as "the world's first software-enabled Employee Care platform for today's flexible enterprise." 2020 has been a year when most employees have found themselves working anywhere but the office and Caroo is devoted to supporting team members no matter where they're working from.

On the platform, Caroo is launching three product lines: Nourish, Inspire + Connect and Concierge. While Nourish helps to keep employees well-fed with healthy snacks and drinks, Inspire + Connect shares premium gifts and team-building experiences. With Caroo Concierge, customizable solutions can be selected as an alternative to the curated offerings.

To make sure that work-from-anywhere employees get the care they need, Caroo offers an app and a member portal for order management, address collection, reordering and more.
Sep 18th, 2020
Sources: prnewswire & Caroo
Trend maing image: Employee Care Platforms
SCORE 6.2
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Global Startup Maintenance Platforms
The 'Panther' Platform Helps Businesses Work Effectively
The 'Panther' platform is a global employment management solution that will help startups to manage remote teams that are spread out around the world with total ease.

The platform enables businesses to employ professionals from more than 160 countries without the need to set up foreign subsidiaries to grow and stay agile. The platform helps with global compliance as well as payroll, taxes and even benefits to help businesses grow an exceptional team without losing sight of growth.

The 'Panther' platform is one of a growing number of remote-focused employment solutions that help with the increased transition towards decentralized business. The all-in-one functionality of the platform means management and employees alike will be able to navigate the experience with total ease.
Apr 9th, 2021
Trend maing image: Global Startup Maintenance Platforms
Trend Image 1
Trend Image 2
Trend Image 3
Trend Image 4
Trend Image 5
SCORE 3.9
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Female-Specific Career Platforms
InHerSights Debuts New Mobile App to Support Women Amid COVID-19
Women have generally struggled more in the workplace compared to men, and with the ongoing global pandemic, women are at an even greater disadvantage finding employment – cue the new InHerSights app. The platform is dedicated to helping women find the correct career and opportunity for their lifestyle. The InHerSights app collects 16 key metrics that "often matter more to working women" including flexible work hours, maternity and adoptive leave, and child care, among others.

InHerSight co-founder and CEO Ursula Mead commented on the launch of the app, stating: “Our hope is that women using the app after being laid off or while furloughed can jumpstart their search using the tools we’ve provided,” said Mead, of the new app. “Of course, we want women who need jobs to find them as fast as possible, but we also want to return to them that sense of control over their careers,” she added.
Jan 20th, 2021
Trend maing image: Female-Specific Career Platforms
SCORE 3.6
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Year-Round Garden Office Pods
The 'My Room in the Garden' Pods Expand Usable Space
The work from home (WFH) surge has many consumers scrambling to find a dedicated space in their home for productivity, so the 'My Room in the Garden' pods are intended to help by maximizing useable areas on a property. The cabins have a prefab design that is paired with floor-to-ceiling windows in order to maximize the airy feeling inside the relatively compact pods. Professionals can enjoy a modular shelving wall and are sure to appreciate the buildings' ability to be positioned in almost any outdoor space, even tiny ones.

The 'My Room in the Garden' pods come in several size options including the smallest version which is six-by-eight-feet for $6,400, while the largest one starts at $13,600.
Sep 30th, 2020
Trend maing image: Year-Round Garden Office Pods
Trend Image 1
Trend Image 2
Trend Image 3
Trend Image 4
Trend Image 5
Trend Image 6
Trend Image 7
Trend Image 8
SCORE 6.4
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
New Normal Workplace Hubs
The 'GREEN BASE' Structure Allows for Working and Socializing Outdoors
The 'GREEN BASE' structure is a minimalist structure that would provide professionals with a dedicated place to get work done, socialize and enjoy the majesty of being outdoors in a bid to help people adjust to the new normal and a post-COVID like.

The structure features a see-through design that was erected in the Inzai City, Chiba Prefecture in Japan, and was created by lead architect Yoshinori Hasegawa and Fumei Horikoshi of UENOA on the request of a farmer. The structure provides ample space to spread out, get work done, socialize, cook local produce and more.

The 'GREEN BASE' structure is focused on a crisp, clean aesthetic and follows the Japanese tradition of removing shoes before entering to maintain cleanliness within.
Feb 4th, 2021
Sources: yankodesign & uenoa
Trend maing image: New Normal Workplace Hubs
Trend Image 1
Trend Image 2
Trend Image 3
Trend Image 4
Trend Image 5
Trend Image 6
Trend Image 7
Trend Image 8
Trend Image 9
Trend Image 10
SCORE 7.1
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Tech-Equipped WFH Coffee Tables
The 'Coolest Coffee Table' Creates an Office in the Living Room
Getting work done from unexpected places within the home has become essential in recent months, which is something the 'Coolest Coffee Table' has been designed to enable with a decidedly efficient functionality. The coffee table maintains a stylish design when not being used for work and will provide the perfect area to place snacks or drinks when streaming content. The table will, however, reveal ample technology within when required to keep digital professionals supported during the workday.

The 'Coolest Coffee Table' offers ample storage within for essentials, a built-in Bluetooth speaker, a stainless steel coaster, a pop-up extension tabletop, twin AC power stations, USB ports and more. The unit is thus ideal for getting work done during the day when the living room might be required as an office space for those working from home.
Oct 7th, 2020
Trend maing image: Tech-Equipped WFH Coffee Tables
Trend Image 1
Trend Image 2
Trend Image 3
SCORE 7.4
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
Collapsible WFH Desks
The 'MARCEL' Folding Desk Can be Put Away Between Uses
The 'MARCEL' folding desk is a work from home (WFH) furniture solution for professionals who are in need of a better way to maintain productivity from the comfort of their living space. The desk has been designed by the France-based Christophe Gernigon Studio and maintains a folding design that is achieved using solid beech for the base along with slatted oak veneer for the top. The folding design of the desk enables it to be easily positioned behind existing furniture between uses and can immediately transform a small section of a space into an area for productivity.

The 'MARCEL' folding desk is priced at €495 and identifies ways in which the modern home can be augmented to work more effectively for professionals who might not have a dedicated home office space.
Sep 28th, 2020
Trend maing image: Collapsible WFH Desks
Trend Image 1
Trend Image 2
Trend Image 3
Trend Image 4
SCORE 7.4
Popularity
Activity
Freshness
Related Examples
ADD TO LIST link
WFH Smart Glasses
Lenovo ThinkReality A3 Glasses Support Virtual & Remote Work
At CES 2021, the Lenovo ThinkReality A3 smart augmented reality glasses are being shown to support the future of work. The smart glasses have the potential to be used for a wide range of applications across different industries, especially at a time when the average person is working virtually or remotely.

The next-gen smart glasses are touted as lightweight, powerful and versatile. As Jon Pershke, Lenovo vice president of strategy and emerging business, intelligent device group, says: "The smart glasses are part of a comprehensive integrated digital solution from Lenovo that includes the advanced AR device, ThinkReality software, and Motorola mobile phones." The glasses have the potential to be connected to a computer or smartphone to support five virtual displays at once.
Jan 11th, 2021
Trend maing image: WFH Smart Glasses
Trend Image 1
Trend Image 2
SCORE 6.5
Popularity
Activity
Freshness
Related Examples
Image Slide: Appendix Section Start
Image Slide: Getting the most out of your custom report
Image Slide: Trend Hunter Methodology
Image Slide: Trend Hunter Patterns of Opportunity Framework
Image Slide: Special Features and Definitions
Image Slide: How to read a Trend Report
Image Slide: Contact your dedicated advisor for more research
close expand_more
Please give us feedback on this Report
Please complete after every report so that we may continue to fine-tune reports to your preference
OVERALL
- How happy were you with this report?
Unhappy
Very happy
COMMENTS - What other feedback do you have?
Please provide your email
Close Send Feedback
close
Trend Hunter Demographic Breakdown
AGE
Demographic Icon Legend
From left to right:
0-2 years old
3-12 years old
12-18 years old
18-35 years old
35-55 years old
55+ years old
GENDER
Gender Icon Male
The breakdown above represents a trend that is gender neutral, and is targeted towards both men and women equally. If the key is skewing more pink than blue or vice versa, that's an indication that the trend is more relevant to either a female or a male audience.
REGION
Demographic Legend Geographic
This is a measure of which markets a particular trend is geared towards. This is chosen by the editor of an article, and not generated based on the locations of TrendHunter.com readers. The regions we choose from are: North America, Europe, Asia, Africa and South America.