# Widespread Workout Innovations that push for constant exercise fight against sedentary lifestyles. By [Michael Hemsworth](https://www.trendhunter.com/Michael.Hemsworth), Contributing Researcher | Published Mar 4, 2014 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/widespread-workout ## Key Figures - Trend score: 4.0/10 - Evidence articles: 6 ## What is the Widespread Workout trend? **Widespread Workout:** Longer work hours paired with heightened participation in sedentary activities is making exercise for the average consumer more difficult than ever, which is where solutions that make use of breaks, time on the couch and while commuting are being praised as a revolutionary way to satisfy desire for fitness. Increased anxiety from overly Photoshopped marketing is maintaining demand for a thin physique, which isn't usually conducive to the modern digital lifestyle. Heightened demand for multifunctional devices help to soothe this woe while still maintaining efficiency levels amid overworked consumers. ## At a Glance - Evidence: 6 featured examples - Articles from: Feb 26, 2013 to Jan 14, 2014 - Published: Mar 4, 2014 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Naturality](https://www.trendhunter.com/megatrend/naturality), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Themes within the Widespread Workout trend ### Innovative Office Workout Solutions As the work week grows longer and more sedentary, innovative workout solutions are being created to cater to health-minded consumers. ### Multifunctional Devices for the Digital Lifestyle Consumers are demanding devices that can help them maintain a healthy lifestyle and increase efficiency at the same time. ### Active Sitting Solutions As research reveals the negative impacts of sitting all day, furniture solutions that promote active sitting are becoming increasingly popular. ## What the Widespread Workout trend means for industry ### For Health and Fitness The health and fitness industry will continue to innovate to provide consumers with more efficient and technology-driven workout solutions. ### For Technology Multifunctional devices for the digital lifestyle are becoming increasingly popular, creating opportunities for technological innovation that promotes both health and efficiency. ### For Furniture and Design With increased attention to the negative impacts of extended sedentary periods, the furniture industry has an opportunity to create innovative designs that promote active sitting and better posture. ## Trend signals for Widespread Workout Trend score 4.0 out of 10, from popularity 53%, activity 59%, freshness 8%. - Popularity: 53% - Activity: 59% - Freshness: 8% ## Examples of the Widespread Workout trend 6 featured examples from Feb 26, 2013 to Jan 14, 2014. - [Leg-Toning Mobility Machines](https://www.trendhunter.com/trends/the-memover): The Me-Mover Lets You Workout as You Zip Through the City (Category: Lifestyle) Implication: Design and produce personal mobility machines for fitness enthusiasts who want to integrate exercise into their daily commute. - [Workout-Friendly Couches](https://www.trendhunter.com/trends/tobias-frnzel): Designer Tobias Fränzel Lets you Relax and Workout at the Same Time (Category: Lifestyle) Implication: The concept of workout-friendly couches paves the way for disruptive innovation in the home furnishing industry, where designers can explore flexible designs that combine comfort… - [Exercise Office Seating](https://www.trendhunter.com/trends/office-ergonomics): The Wellness Ball is a Masterclass in Office Ergonomics (Category: Lifestyle) Implication: Disruptive innovation opportunity: Design and produce ergonomic furniture solutions that prioritize health and well-being in the workplace. - [Workout Office Chairs](https://www.trendhunter.com/trends/office-gym): This Office Gym is the Perfect Way to Work While Working Out (Category: Lifestyle) Implication: Integrate exercise machines into ergonomic office chairs to promote fitness while working - [Posture-Improving Stools](https://www.trendhunter.com/trends/turnstone-buoy): The Turnstone Buoy Strengthens the Core and Straightens Backs (Category: Art & Design) Implication: Opportunity for furniture manufacturers to develop and market innovative ergonomic solutions like the Turnstone Buoy stool to meet the demand for active sitting. - [Core Muscle-Strenghtening Chairs](https://www.trendhunter.com/trends/musclestrenghtening-chairs): These Chairs Offer a Workout While on the Job (Category: Lifestyle) Implication: Disruptive potential to introduce fitness ball chairs as a new category of office seating. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)