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# Wearable Motivation
Products that boost motivation for those tracking their health are on the rise.

By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Jul 6, 2020 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/wearable-motivation

## Key Figures

- Trend score: 4.8/10
- Evidence articles: 11

## What is the Wearable Motivation trend?

**Wearable Motivation:** Increasingly, brands related to health and fitness are releasing products and tools that are designed to encourage people in order for them to uphold and maintain their personal goals throughout the day.

## The consumer insight behind the Wearable Motivation trend

When it comes to fitness and health goals, consumers understand that consistency is key. However, between personal and professional responsibilities, it can be difficult for the average person to maintain rigid schedules and motivation in order to achieve those goals. These individuals often turn to brands that make the process of maintaining their health a priority, and that encourage them along the way.

## At a Glance

- Evidence: 11 featured examples
- Articles from: Apr 20, 2019 to Mar 11, 2021
- Published: Jul 6, 2020
- Patterns: [Redirection](https://www.trendhunter.com/pattern/redirection), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Experience](https://www.trendhunter.com/megatrend/experience), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Wearable Motivation trend

### Wearable Motivation

Increasingly, brands related to health and fitness are releasing products and tools that are designed to encourage people to maintain their personal health goals throughout the day.

### Gamification of Exercise

Activity trackers like the Fitbit Ace 3 have a gamified experience that challenges kids to reach daily active minutes or a step count per hour and changing the watch face with achievements.

### Curated Motivational Content

Apps like Deepstash offer inspiring stories, productivity tips and life hacks; Love Alert sends daily motivational push notifications to encourage positive thinking.

## What the Wearable Motivation trend means for industry

### For Fitness

Wearable technology like the Garmin Enduro smartwatch helps marathon athletes keep moving, and vibrating weight loss wearables help users to curb their unwanted cravings.

### For Wellness for Kids

Kyn Wellness Watch helps to instill healthy habits, including being physically active, with themed youngsters' fitness trackers like Disney-themed Garmin vívofit jr. 2.

### For Smartwatches

From gorgeously designed smartwatches like the Lily to high-performance fitness-centric wearables like Gatorade Gx, smartwatches are being developed for diverse lifestyle needs.

## Workshop question

How could your brand authentically motivate or encourage its customers?

## Trend signals for Wearable Motivation

Trend score 4.8 out of 10, from popularity 69%, activity 66%, freshness 10%.

- Popularity: 69%
- Activity: 66%
- Freshness: 10%

## Examples of the Wearable Motivation trend

11 featured examples from Apr 20, 2019 to Mar 11, 2021.

- [Hydration-Measuring Patches](https://www.trendhunter.com/trends/wearable-sweat-patch): The Gatorade Gx Wearable Sweat Patch Tracks During Exercise (Category: Tech)
  Implication: The sports and fitness industry can leverage hydration-tracking wearables to provide customers with new and innovative health monitoring solutions.
- [Kid-Friendly Activity Trackers](https://www.trendhunter.com/trends/fitbit-ace-3): The Fitbit Ace 3 Gamifies and Rewards Exercise (Category: Tech)
  Implication: The fitness industry has an opportunity for disruptive innovation in the kid-friendly activity tracker space, by developing more engaging and motivating technological solutions fo…
- [Story-Driven Motivation Wearables](https://www.trendhunter.com/trends/wellness-watch): The Kyn Wellness Watch Inspires Task Completion with Adventure (Category: Tech)
  Implication: Companies producing fitness technology can explore incorporating interactive gaming elements to motivate users to maintain healthy habits.
- [Vibrating Weight Loss Wearables](https://www.trendhunter.com/trends/fitto-weight-loss-device): The 'FitTo' Weight Loss Device Helps Users to Resist Food Cravings (Category: Lifestyle)
  Implication: There is an opportunity for manufacturers of wearable technology to create innovative products that help users lose weight and stay healthy.
- [Walk-Inspiring Smartwatch Updates](https://www.trendhunter.com/trends/time-to-walk): Apple Fitness+ Launched Its Time to Walk Experience (Category: Lifestyle)
  Implication: The Time to Walk feature showcases the potential for wearable technology to provide more engaging and personalized fitness experiences through the integration of media and storyte…
- [Positivity-Spreading Smartphone Apps](https://www.trendhunter.com/trends/love-alert-app): The 'Love Alert' App Gives Small Nudges Towards Happiness (Category: Lifestyle)
  Implication: Opportunity for tech companies to develop mental wellness apps and easy-to-use solutions.
- [Themed Youngster Fitness Trackers](https://www.trendhunter.com/trends/garmin-vvofit-jr-2): The Garmin vívofit jr. 2 Now Comes in Two Disney Themes (Category: Life-Stages)
  Implication: Companies in the fitness technology industry can explore the market for innovative fitness trackers tailored to children, expanding their customer base.
- [Daintily Designed Smartwatches](https://www.trendhunter.com/trends/smartwatch-for-women): The 'Lily' is a Fashionable & High-Performance Smartwatch For Women (Category: Tech)
  Implication: The integration of specific features in smartwatches, such as pregnancy and menstrual cycle tracking, present opportunities for companies in the wearable technology industry to de…
- [Curated Motivation-Supporting Apps](https://www.trendhunter.com/trends/deepstash-app): The 'Deepstash' App Aids with Self-Improvement, Care and More (Category: Lifestyle)
  Implication: The growing demand for motivational and self-improvement apps presents a disruptive innovation opportunity for mobile app developers to create new and innovative features within t…
- [Motivation Audio Workout Apps](https://www.trendhunter.com/trends/motivation-audio-workout): Auro Functions as a Personal Trainer in Your Ear (Category: Lifestyle)
  Implication: Motivational audio workout apps like Auro have disrupted the fitness industry by creating new opportunities for personalized workout experiences and subscription-based models.
- [Marathon-Ready Smartwatches](https://www.trendhunter.com/trends/garmin-enduro): The Garmin Enduro Offers 80-Hours of Use in GPS Mode (Category: Tech)
  Implication: The wearable technology industry is poised to benefit from the development of improved smartwatch batteries and new opportunities for endurance athletes to track and optimize thei…

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All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)
