# Voiced Senior Voice-activated technology helps seniors in their day-to-day. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Jun 24, 2020 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/voiced-senior ## Key Figures - Trend score: 4.8/10 - Evidence articles: 9 ## What is the Voiced Senior trend? **Voiced Senior:** Voice-activated technology designed specifically for seniors is on the rise as companies look to offer accessible solutions for the needs that older demographics have. Products include everything from voice assistants to personal monitors that can be activated via speaking. ## The consumer insight behind the Voiced Senior trend For senior consumers, accessibility is often top-of-mind when they're considering purchases. Common issues that affect seniors, like mobility issues or social isolation, can be alleviated with the help of technology that aims to make their lives easier. This demographic seeks products and services that are able to enhance their routines, with extra consideration for the physical or mental restrictions they may have. ## At a Glance - Evidence: 9 featured examples - Articles from: Oct 9, 2018 to Mar 15, 2022 - Published: Jun 24, 2020 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Voiced Senior trend ### Voice-activated technology for seniors Companies are offering assistive solutions for elderly citizens through voice-activated tech, such as senior-friendly smart lamps and voice-activated wellness apps. ### Senior health voice assistants Voice integrated health platforms, like HandsFree Health's WellBe System, are able to monitor pills, appointments, and prescription refills for caregivers and patients alike. ### Robotic nursing assistants Marketed for nursing home residents, such as Grace the Robot from Hanson Robotics, these devices promise to make round-the-clock care efforts easier for frontline workers. ## What the Voiced Senior trend means for industry ### For Healthcare and medical supplies With features such as medication management reminders and minute-to-minute monitoring, the potential for these technologies in a healthcare system is immense. ### For Technology and product design Companies looking to create wearable tech concepts, smart speaker tech, and even custom voice controls, will likely find inspiration in these assistive tools. ### For Marketing campaigns aimed at senior audiences Amid growing anti-senior loneliness campaigns, companies looking to target senior consumers may find success in developing affordable, accessible solutions that integrate seamlessly into their existing lifestyle. ## Workshop question How is your brand prioritizing accessibility in its product/service? ## Trend signals for Voiced Senior Trend score 4.8 out of 10, from popularity 71%, activity 63%, freshness 11%. - Popularity: 71% - Activity: 63% - Freshness: 11% ## Examples of the Voiced Senior trend 9 featured examples from Oct 9, 2018 to Mar 15, 2022. - [Senior-Supporting Smart Lamps](https://www.trendhunter.com/trends/google-mate): The Google Mate Smart Desk Lamp is Focused on Accessibility (Category: Tech) Implication: The smart lighting and home automation industry can create specialized devices to improve the lives of seniors, which can contribute to a growing market segment. - [Robotic Nursing Assistants](https://www.trendhunter.com/trends/grace-the-robot): Grace the Robot Promises to Transform Senior Care (Category: Lifestyle) Implication: The healthcare industry can benefit from the development of robotic nursing assistants to support the work of human caregivers and improve the quality of care for elderly patients. - [Senior Support Voice Assistants](https://www.trendhunter.com/trends/mobilehelp-and-lifepod-solutions): MobileHelp and LifePod Solutions Debuted a New Service at CES 2019 (Category: Life-Stages) Implication: Voice-enabled healthcare has the potential to revolutionize how patients receive care and interact with their providers, as well as how providers deliver services. - [Senior Health Voice Assistants](https://www.trendhunter.com/trends/handsfree-health): HandsFree Health Launched the WellBe System to Help Seniors (Category: Tech) Implication: Disruptive innovation opportunity: Develop innovative health tech solutions that incorporate voice technology and cater to the needs of seniors. - [Anti-Senior Loneliness Campaigns](https://www.trendhunter.com/trends/elliq): Intuition Robotics Recently Launched ElliQ for Commercial Sale (Category: Life-Stages) Implication: The senior care industry has an opportunity to incorporate technology like companion robots to improve the quality of life for older adults and address the social determinants of… - [Voice-Activated Wellness Apps](https://www.trendhunter.com/trends/senior-wellness): Cuida Health's 'LiSA' is a Friendly Senior Wellness App (Category: Life-Stages) Implication: Creating innovative wellness apps that cater to the elderly demographic can potentially be a lucrative and disruptive opportunity for healthcare and wellness providers. - [Virtual Medication Management Features](https://www.trendhunter.com/trends/medication-management): Amazon Alexa Will Now Offer Medication Management Features (Category: Lifestyle) Implication: The pharmaceutical industry can leverage voice-activated medication management features to improve medication adherence and patient experiences. - [Senior-Targeted Smart Displays](https://www.trendhunter.com/trends/alexa-smart-properties): Alexa Smart Properties Supports Senior Living & Health Providers (Category: Life-Stages) Implication: Smart displays and voice technology offer opportunities for senior living communities to improve resident experiences and quality of care. - [Subtle Senior-Fall Monitors](https://www.trendhunter.com/trends/vitalband): The VitalBand is a Discrete Fall-Detection Watch for Seniors (Category: Tech) Implication: The wearable technology industry has an opportunity to innovate by developing discreet fall-detection devices and health monitoring wearables for seniors. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)