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# Urbanized Auto
Automobile producers adapt to the spacial and design needs of urban professionals.

By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Oct 1, 2018 | Category: [Autos](https://www.trendhunter.com/pro/category/auto-and-motor-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/urbanized-auto

## Key Figures

- Trend score: 3.5/10
- Evidence articles: 4

## What is the Urbanized Auto trend?

**Urbanized Auto:** Some car producers are adapting to concerns with space, pollution, and the fact that cars slow down commutes for those who take public transport, by offering city-specific auto designs that claim to avert such negative consequences.

## The consumer insight behind the Urbanized Auto trend

Consumers who live in growing contemporary cities are experiencing some consequences as the population rises in number—from slower commutes and less space to more pollution and other factors. In this light, individuals are looking for opportunities to make their city lifestyle more efficient, convenient, comfortable, and even sustainable, without having to radically alter their habits in order to do so.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Jun 27, 2018 to Jul 9, 2019
- Published: Oct 1, 2018
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence), [Personalization](https://www.trendhunter.com/megatrend/personalization)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Urbanized Auto trend

### Compact and Eco-Friendly Vehicles

The trend towards eco-friendly and efficient transportation is driving innovation in miniaturization and lifestyle-focused designs for urban dwellers.

### Autonomous and App-Controlled Vehicles

Self-driving and mobile-app-controlled vehicles are being developed and piloted to improve urban transportation efficiency and accessibility.

### City-Specific Crossover Vehicles

Auto producers are catering to specific urban consumer lifestyles, such as weekend getaways, with nimble and spacious vehicles that prioritize performance and style.

## What the Urbanized Auto trend means for industry

### For Automotive Industry

As consumer demand for accessible and eco-friendly urban transportation increases, auto companies have the opportunity to innovate in design, functionality, and technology.

### For Transportation Industry

Urban planners and transportation companies can work together to pilot and implement autonomous vehicle programs, which can increase public transportation convenience and accessibility.

### For Sustainable Materials Industry

As demand for eco-friendly vehicles increases, opportunities arise for sustainable materials companies to provide recyclable and lightweight components for auto manufacturing.

## Workshop question

How could your brand empower its consumer to make positive lifestyle changes?

## Trend signals for Urbanized Auto

Trend score 3.5 out of 10, from popularity 45%, activity 51%, freshness 8%.

- Popularity: 45%
- Activity: 51%
- Freshness: 8%

## Examples of the Urbanized Auto trend

4 featured examples from Jun 27, 2018 to Jul 9, 2019.

- [Miniature Toy-Inspired EVs](https://www.trendhunter.com/trends/spirit-city-electric-vehicle): The 'Spirit City' Electric Vehicle is Designed for Two Passengers (Category: Autos)
  Implication: The automotive industry can explore the development of compact electric vehicles with advanced functionalities.
- [City-Focused Electric Cars](https://www.trendhunter.com/trends/the-honda-e): The Honda e is Designed to Meet Urban EV Needs (Category: Autos)
  Implication: Opportunity for electric vehicle manufacturers to develop models specifically tailored for urban environments, focusing on short-range battery capabilities and fast charging techn…
- [City-Suited Crossover Vehicles](https://www.trendhunter.com/trends/ford-ecosport): The Ford EcoSport 4WD is Perfect for Urban Weekend Warriors (Category: Autos)
  Implication: Disruptive innovation opportunity: Automakers can capitalize on the demand for city-suited crossover vehicles by designing and producing more models that cater to urban lifestyles…
- [App-Controlled Self-Driving Cars](https://www.trendhunter.com/trends/electric-autonomous-vehicles): A Fleet of Electric Autonomous Vehicles are Launching in Rouen (Category: Autos)
  Implication: The transportation industry can explore disruptive innovation opportunities by integrating app-controlled self-driving cars.

## Recent trend clusters

- [Racing Homage](https://www.trendhunter.com/protrends/racing-homage) (Autos)
- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)
- [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle)
- [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle)

## Trending in Autos

- [French Retro City Cars](https://www.trendhunter.com/trends/french-retro-city-cars)
- [Factory-Backed Performance Centers](https://www.trendhunter.com/trends/heritage-performance-centers)
- [Flexible Luxury Motorhomes](https://www.trendhunter.com/trends/flexible-luxury-motorhomes)
- [Electric Luxury Grand Tourers](https://www.trendhunter.com/trends/high-price-ev-sedans)

All articles: [Autos](https://www.trendhunter.com/autos)
