# Upscaling Rustic Luxury forest retreats cater to contemporary outdoor enthusiasts. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Jan 31, 2014, updated Apr 9, 2014 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/upscaling-rustic ## Key Figures - Trend score: 4.7/10 - Evidence articles: 6 ## What is the Upscaling Rustic trend? **Upscaling Rustic:** With consumers often weary of experiencing the outdoors without modern conveniences, architects are fusing contemporary touches with rustic elements to provide individuals with the best of both worlds. Luxurious cabin retreats provide the convenience that city dwellers love with the beauty of outdoor living, showcasing how modern touches can enhance overall satisfaction. ## At a Glance - Evidence: 6 featured examples - Articles from: Apr 4, 2013 to Sep 18, 2014 - Published: Jan 31, 2014 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Naturality](https://www.trendhunter.com/megatrend/naturality) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Upscaling Rustic trend ### Luxury Glamping Upscale camping experiences are merging luxurious amenities with rustic elements to cater to modern outdoor enthusiasts. ### Contemporary Architectural Elements Contemporary touches are being incorporated into traditional cabin structures to enhance overall satisfaction. ### Sustainability design The demand for eco-friendly and sustainable materials and designs is increasing in the rustic architecture trend. ## What the Upscaling Rustic trend means for industry ### For Hospitality Industry The hospitality industry can leverage the luxury glamping trend to provide upscale camping experiences for modern outdoor enthusiasts. ### For Real Estate Industry The real estate industry can incorporate contemporary touches into traditional cabin and countryside home designs to provide an exceptional home experience for modern households. ### For Construction Industry The construction industry can leverage the sustainability design trend by developing eco-friendly and sustainable materials for rustic architecture projects. ## Trend signals for Upscaling Rustic Trend score 4.7 out of 10, from popularity 55%, activity 78%, freshness 8%. - Popularity: 55% - Activity: 78% - Freshness: 8% ## Examples of the Upscaling Rustic trend 6 featured examples from Apr 4, 2013 to Sep 18, 2014. - [Minimalist Micro-Cabins](https://www.trendhunter.com/trends/microcabin): The Nindo Micro-Cabin Makes a Great Shelter in the Woods (Category: Art & Design) Implication: Architects can explore the design and construction of micro-cabins to cater to the demand for efficient and minimalist living spaces. - [Chic Minimalist Cabins](https://www.trendhunter.com/trends/bence-turanyi): This Modern Cabin Designed by Bence Turanyi was Built in Two Days (Category: Art & Design) Implication: Adapting architectural practices to incorporate minimalist design principles and efficient construction methods. - [Woodsy Prefab Cabins](https://www.trendhunter.com/trends/small-prefab-home): Chris Pardo Design's Small Prefab Home is Ideal for Cozying Up with Nature (Category: Art & Design) Implication: The use of prefabrication in constructing homes and vacation cabins has the potential to redefine the residential construction industry by reducing costs and building times, and o… - [Modern Wood Cabin Residences](https://www.trendhunter.com/trends/skyward-house): The Skyward House by Kazuhiko Kishimoto is Contemporary and Woodsy (Category: Art & Design) Implication: Opportunities for architects and designers to experiment with innovative materials and styles, creating unique modern wood cabin residences. - [Contemporary Countryside Abodes](https://www.trendhunter.com/trends/village-house): The Village House by Powerhouse Company Remixes Tradition (Category: Art & Design) Implication: Developers can utilize traditional design elements updated with contemporary materials and sustainable design to create unique, stylish homes that appeal to modern families lookin… - [Lush Open-Air Homes](https://www.trendhunter.com/trends/one-tree-hill-house): The One Tree Hill House in Singapore Blends Indoor & Outdoor Spaces (Category: Art & Design) Implication: Architects can explore opportunities in designing homes that prioritize blending indoor and outdoor spaces, offering unique and immersive living experiences. ## Recent trend clusters - [Oven Aesthetics](https://www.trendhunter.com/protrends/decorative-casserole-dishes) (Art & Design) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in Art & Design - [Park-Model Tiny Homes](https://www.trendhunter.com/trends/park-model-tiny-homes) - [Handmade Craft Tradeshow Initiatives](https://www.trendhunter.com/trends/ny-now-handmade-division) - [Recycled Neon Light Sculptures](https://www.trendhunter.com/trends/encore-encore) - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) All articles: [Art & Design](https://www.trendhunter.com/artdesign)