# Travel Refill Cosmetic brands offer refills for travel-sized products. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Apr 12, 2023 | Category: [Eco](https://www.trendhunter.com/pro/category/environmental-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/travel-refill ## Key Figures - Trend score: 5.8/10 - Evidence articles: 5 ## What is the Travel Refill trend? **Travel Refill:** Designed to be used quickly and then tossed, mini cosmetic products create waste and cost more--but they're highly convenient for travel. As the industry invests in circular business models, travel cosmetics with reusable packaging and refill options are a way around waste and high costs. ## The consumer insight behind the Travel Refill trend As climate change worsens, more consumers are feeling a growing sense of urgency in minimizing their impact on the environment. In recent years, even the way consumers travel has evolved as they grapple with the ecological impact of their desire for escapism. As more people seek out ways to balance their personal desires with environmental protection, they're turning to brands that make this process easier in both micro and macro ways. ## At a Glance - Evidence: 5 featured examples - Articles from: Jun 16, 2021 to Oct 19, 2022 - Published: Apr 12, 2023 - Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality) - Megatrends: [Naturality](https://www.trendhunter.com/megatrend/naturality) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Travel Refill trend ### Circular Travel Cosmetics As climate change worsens, more consumers are turning to travel cosmetic brands that invest in circular business models, including reusable packaging and refill options, to minimize their impact on the environment. ### Recyclable Beauty Packaging As consumers seek out ways to reduce plastic waste in their bathrooms, brands like Plaine Products are offering sustainable packaging solutions, like aluminum bottles that can be easily recycled and refilled. ### Next-Gen Sustainable Fragrances Aeir's Extrait Molecular de Parfum introduces a new generation of luxury fragrances that highlight bio-engineered formulations, clean technology, and circular materials, while using NFC technology for an immersive web-3 experience. ## What the Travel Refill trend means for industry ### For Travel Cosmetics Industry The Travel Cosmetics industry can invest in circular business models, like reusable packaging and refill options, to cater to consumers seeking out eco-friendly and convenient cosmetic products. ### For Beauty Packaging Industry The Beauty Packaging industry can meet demands for sustainable solutions to reduce plastic waste, such as recyclable and refillable packaging options. ### For Fragrance Industry The Fragrance industry can innovate in sustainability by using circular materials, clean technology, and bio-engineered formulations in its products to appeal to eco-conscious consumers. ## Workshop question How could your brand make it easier for customers to reduce their impact on the environment? ## Trend signals for Travel Refill Trend score 5.8 out of 10, from popularity 81%, activity 78%, freshness 15%. - Popularity: 81% - Activity: 78% - Freshness: 15% ## Examples of the Travel Refill trend 5 featured examples from Jun 16, 2021 to Oct 19, 2022. - [Solid Toothpaste Sticks](https://www.trendhunter.com/trends/solid-toothpaste-stick): Bioseptyl's Travel-Ready Stick Dentifrice Reduces Water Consumption (Category: Eco) Implication: The personal care industry can take advantage of the trend towards solid toothpaste alternatives by creating innovative products that are sustainable, travel-friendly, and use nat… - [Sustainable Next-Gen Perfumes](https://www.trendhunter.com/trends/extrait-molecular-de-parfum): Extrait Molecular de Parfum Features Circular Materials & Clean Tech (Category: Eco) Implication: The fragrance-making industry can disrupt the market by incorporating circular materials, bio-engineered formulations, and clean technology in their production process to create i… - [Anti-Aging Solid Serums](https://www.trendhunter.com/trends/hyalustick-serum): Hyalustick Sérum is Refillable and Ready for Use on the Go (Category: Fashion) Implication: The skincare industry can embrace solid serums and refillable packaging to create innovative products that appeal to busy consumers. - [TSA-Friendly Refillable Bottles](https://www.trendhunter.com/trends/refillable-bottle): Ries' Airless Pump Dispenses Lotions, Creams and Gels Mess-Free (Category: Eco) Implication: The personal care and beauty industry can benefit from incorporating airless pump dispensers and eco-friendly refillable packaging like Ries' Essential bottle as a means of provid… - [Recyclable Aluminum Beauty Packaging](https://www.trendhunter.com/trends/plaine-products-offers): Plaine Products Offers Aluminum Beauty Packaging Solutions (Category: Eco) Implication: The beauty industry can innovate with sustainable packaging solutions, such as recyclable aluminum packaging, to reduce plastic waste and appeal to consumers who value eco-friendl… ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Eco - [Jewel-Toned Fall Apparel](https://www.trendhunter.com/trends/quince-silk) - [Compostable Coffee Pucks](https://www.trendhunter.com/trends/compostable-coffee-pucks) - [Intelligent Private Grids](https://www.trendhunter.com/trends/ara-core-powers) - [Compact Electric Family MPVs](https://www.trendhunter.com/trends/compact-electric-family-mpvs) All articles: [Eco](https://www.trendhunter.com/eco)