# Train Renaissance Companies elevate the train experience as more people opt-in for ground travel. By [Kalin Ned](https://www.trendhunter.com/knedelch), Research Writer | Published Dec 12, 2019 | Category: [Autos](https://www.trendhunter.com/pro/category/auto-and-motor-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/train-renaissance ## Key Figures - Trend score: 4.2/10 - Evidence articles: 5 ## What is the Train Renaissance trend? **Train Renaissance:** Special features are introduced to the train experience as consumers exhibit a preference for traveling by ground. Whether that be for reasons of affordability or sustainability, these features enhance the experience through luxury add-ons or tweaks to efficiency. ## The consumer insight behind the Train Renaissance trend Consumers, especially Millenials and Gen Zers, are conscious about their carbon footprint and many have made it their mission to minimizing their impact on the planet. As individuals in these global generations place emphasis on travel as a way of experiencing and gaining knowledge about different cultures, they look for ways to get the most out of their time abroad, while also being mindful of the environment. As a result, Millenials and Gen Zers tend to pay more attention to slow travel options. ## At a Glance - Evidence: 5 featured examples - Articles from: Jan 8, 2018 to Dec 2, 2019 - Published: Dec 12, 2019 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Experience](https://www.trendhunter.com/megatrend/experience), [Nostalgia](https://www.trendhunter.com/megatrend/nostalgia) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Train Renaissance trend ### Slow travel As consumers exhibit a preference for traveling by ground, there is an opportunity for luxury ground travel that offers sustainable and authentic travel experiences. ### Comfort-centric designs Designing train interiors around passenger comfort and diverse needs can be a disruptive innovation opportunity for the transportation industry. ### Futuristic transportation Elevated train lines modeled after the AeroSlider concept can be a sustainable transportation solution for the future, connecting multiple regions and countries. ## What the Train Renaissance trend means for industry ### For Luxury travel Luxury train travel can be a lucrative industry that caters to travelers seeking unique, authentic experiences with a focus on sustainability. ### For Transportation Developing technologies and designs that prioritize passenger comfort, efficiency, and sustainability in ground travel can help disrupt transportation industries and benefit the planet. ### For Hospitality Collaboration between luxury train travel and local accommodations, such as ryokan inn in Japan, can revitalize local economies and provide tourists with a holistic travel experience. ## Workshop question How might your company help consumers reduce their carbon footprint? ## Trend signals for Train Renaissance Trend score 4.2 out of 10, from popularity 52%, activity 64%, freshness 9%. - Popularity: 52% - Activity: 64% - Freshness: 9% ## Examples of the Train Renaissance trend 5 featured examples from Jan 8, 2018 to Dec 2, 2019. - [Futuristic Elevated Train Lines](https://www.trendhunter.com/trends/elevated-train-line): AeroSlider Seeks to Revolutionize the Way People Travel (Category: Eco) Implication: Opportunities for transportation companies to invest in researching and implementing elevated train lines. - [Japanese Luxury Trains](https://www.trendhunter.com/trends/japanese-luxury-train): The Ultra-Classy Royal Express is Operated by Tokyu Corp. and Izukyu Corp. (Category: World) Implication: Luxury train travel presents opportunities for innovation in the hospitality industry, such as incorporating cultural references and unique aesthetics for a one-of-a-kind experien… - [Luxury Japanese Sightseeing Trains](https://www.trendhunter.com/trends/sightseeing-train): Japan Railways New Sightseeing Train is Travel-friendly (Category: World) Implication: Innovating premium sightseeing experiences to attract more high-end tourists. - [Luxury Steam Engine Tours](https://www.trendhunter.com/trends/britain-steam-tour): The 'Best of Britain Steam Tour' is an Epic 14-Day Journey (Category: World) Implication: Luxury travel companies can capitalize on the trend of immersive travel experiences by offering high-end train journeys. - [Comfort-Centric Train Designs](https://www.trendhunter.com/trends/long-distance-train): JR West's New Long-Distance Train Prioritizes Passenger Comfort (Category: Autos) Implication: Long-distance train travel will see a rise in innovative designs that prioritize passenger comfort. ## Recent trend clusters - [Racing Homage](https://www.trendhunter.com/protrends/racing-homage) (Autos) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in Autos - [French Retro City Cars](https://www.trendhunter.com/trends/french-retro-city-cars) - [Factory-Backed Performance Centers](https://www.trendhunter.com/trends/heritage-performance-centers) - [Flexible Luxury Motorhomes](https://www.trendhunter.com/trends/flexible-luxury-motorhomes) - [Electric Luxury Grand Tourers](https://www.trendhunter.com/trends/high-price-ev-sedans) All articles: [Autos](https://www.trendhunter.com/autos)