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# Overshare Acceptance
The notion of too much information on social networks is taken a step further.

By [Michael Hemsworth](https://www.trendhunter.com/Michael.Hemsworth), Contributing Researcher | Published Apr 28, 2014 | Category: [Pop Culture](https://www.trendhunter.com/pro/category/pop-culture-and-internet-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/tmi-social-media

## Key Figures

- Trend score: 4.9/10
- Evidence articles: 3

## What is the Overshare Acceptance trend?

**Overshare Acceptance:** Despite already sharing intimate details about their personal lives on social media, users are pushing the boundaries for what's acceptable with online content to break down perceived societal barriers for appropriateness. Predominantly fuelled by younger generations, the content is a result of generations raised in the online world, comfortable with virtual socialization and a generation that feels comfort in the anonymity of the web.

## At a Glance

- Evidence: 3 featured examples
- Articles from: Feb 27, 2013 to Jan 28, 2014
- Published: Apr 28, 2014
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence)
- Megatrends: [Instant Entrepreneurship](https://www.trendhunter.com/megatrend/instant-entrepreneurship), [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism), [Many to Many](https://www.trendhunter.com/megatrend/many-to-many)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Themes within the Overshare Acceptance trend

### Amplified Intimacy

Society's acceptance of oversharing on social media leads to a push for more intimate content. This creates opportunities for developers to create platforms or tools with deeper engagement and personalization.

### Social Media Legacy

Apps that allow users to continue their social media presence after their death are becoming more popular. This creates opportunities for businesses to explore ways to monetize on preserving a person's legacy on social media

### Anonymous Socializing

Fueled by the need for privacy and a lack of trust, anonymous social media apps are gaining traction among users. This creates opportunities for businesses to explore what anonymity can offer to facilitate online engagement.

## What the Overshare Acceptance trend means for industry

### For Social Media

The ways in which users publicly engage with social media are changing, which creates opportunities for social media platforms to adapt and provide new features for user engagement.

### For Personal Grooming

Personal grooming industries seeking to bring awareness to issues like breast cancer can leverage technology to create wearables and apps that illustrate the severity of their messaging, through entertaining ways, to motivate people to take action.

### For Deconstructed Personal Space

Personal boundaries are crumbling due to the rise of privacy-focused tools that turn socializing experiences into games. This creates opportunities for businesses to explore new models of engagement that deconstruct the traditional definition of personal space and provide new customer experiences.

## Trend signals for Overshare Acceptance

Trend score 4.9 out of 10, from popularity 80%, activity 57%, freshness 8%.

- Popularity: 80%
- Activity: 57%
- Freshness: 8%

## Examples of the Overshare Acceptance trend

3 featured examples from Feb 27, 2013 to Jan 28, 2014.

- [Public Make-Out Documenting Blogs](https://www.trendhunter.com/trends/wingmanning-tumblr): The Wing-Manning Tumblr Catches Couples Kissing in Public Places (Category: Lifestyle)
  Implication: Disruptive innovation opportunity: Developing innovative features or platforms within the social media industry that cater to niche interests and content, creating unique online e…
- [Secret Sharing Apps](https://www.trendhunter.com/trends/whisper-application): The Whisper App Let's you Share Secrets with the World (Category: Lifestyle)
  Implication: Establish more inner-privacy social media sites that encourage users to discuss stressful topics anonymously
- [Posthumous Tweeting Apps](https://www.trendhunter.com/trends/liveson-app): The LivesOn App Will Tweet for You After You Kick the Bucket (Category: Tech)
  Implication: Developing sophisticated algorithms and artificial intelligence software to learn and mimic a person's social media activity.

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All articles: [Pop Culture](https://www.trendhunter.com/popculture)
