# Tiny Indulgence Smaller sized portions of comfort food meet health concerns with cravings. By [Armida Ascano](https://www.trendhunter.com/Armida), Chief Insights Officer | Published Apr 14, 2014 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/tiny-indulgence ## Key Figures - Trend score: 2.6/10 - Evidence articles: 5 ## What is the Tiny Indulgence trend? **Tiny Indulgence:** Though health consciousness is an increasingly big priority for today's consumer, so to is pleasurable experience. Consumers who feel they shouldn't have to sacrifice flavor for health are instead indulging in smaller portions that are not only more figure-friendly, but better for sharing. Ultimately, consumers are looking to maintain an indulgent lifestyle while still reaping the benefits of sacrifice. ## At a Glance - Evidence: 5 featured examples - Articles from: May 26, 2013 to Nov 7, 2014 - Published: Apr 14, 2014 - Patterns: [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Nostalgia](https://www.trendhunter.com/megatrend/nostalgia), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Themes within the Tiny Indulgence trend ### Small Indulgences Consumers are opting for smaller, figure-friendly portions of classic comfort foods to maintain indulgence and pleasure while balancing health concerns. ### Creative Presentation Food and beverage companies are innovating their product offerings by revamping traditional dishes with unique presentation and delivery methods. ### Personalized Recipes Equipment and technology innovations are allowing consumers to create their own personalized recipes with custom ingredients and cooking methods. ## What the Tiny Indulgence trend means for industry ### For Food and Beverage Food and beverage companies can incorporate unique presentation and delivery methods to offer an indulgent and memorable culinary experience for consumers. ### For Kitchen Equipment Companies can develop and market personalized cooking equipment that allows consumers to create their own unique recipes and dishes at home. ### For Health and Wellness Companies can appeal to health-conscious consumers by offering smaller, more figure-friendly portions of classic comfort foods. ## Trend signals for Tiny Indulgence Trend score 2.6 out of 10, from popularity 39%, activity 30%, freshness 8%. - Popularity: 39% - Activity: 30% - Freshness: 8% ## Examples of the Tiny Indulgence trend 5 featured examples from May 26, 2013 to Nov 7, 2014. - [Gooey Grilled Cheese Rolls](https://www.trendhunter.com/trends/quick-dish-recipe): This Quick Dish Recipe Redesigns a Scrumptious Classic Sandwich (Category: Lifestyle) Implication: The food packaging industry can explore innovative ways to package roll-up versions of classic meals, providing convenience and unique eating experiences. - [Seasonal Soup Shooters](https://www.trendhunter.com/trends/shooter-recipe): This Creamy Tomato Soup Shooter Recipe Comes with Grilled Cheese Sticks (Category: Lifestyle) Implication: Hotels and resorts can explore the idea of offering creative shot glass dishes as part of their room service or restaurant menus, providing a unique and Instagram-worthy dining ex… - [Miniature Burger Makers](https://www.trendhunter.com/trends/burger-maker): The Electric Mini Burger Maker is Ideal for Customizing Your Own Sliders (Category: Lifestyle) Implication: Opportunity for manufacturers to develop innovative countertop appliances specifically designed for making sliders - [Chocolate Noodle Bites](https://www.trendhunter.com/trends/chocolate-haystack): These Dark Chocolate Haystacks are the Perfect Party Treat (Category: Lifestyle) Implication: The food and beverage industry will benefit by creating new dessert products that feature innovative ingredients and fun textures. - [Spicy Waffle Sandwiches](https://www.trendhunter.com/trends/chicken-waffle): These Chicken Waffle Bites are Covered in Sriracha Sauce (Category: Lifestyle) Implication: The food and beverage industry can embrace the trend of creating savory waffle dishes by offering unique menu options and innovative flavor combinations. ## Recent trend clusters - [Serial Snacking](https://www.trendhunter.com/protrends/serial-snacking) (Lifestyle) - [Calm Monitoring](https://www.trendhunter.com/protrends/calm-monitoring) (Lifestyle) - [Performance Powders](https://www.trendhunter.com/protrends/performance-powders) (Lifestyle) - [Task Beverages](https://www.trendhunter.com/protrends/task-beverages) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Rapid Concussion Screening Headsets](https://www.trendhunter.com/trends/infrared-eye-tracking) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)