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# Temporary Sharing
Consumers seek condensed content that's fleeting in its delivery.

By [Vasiliki Marapas](https://www.trendhunter.com/Vasiliki.Marapas), Research Advisor & Writer | Published Mar 10, 2015 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets)
Source: Trend Hunter, https://www.trendhunter.com/protrends/temporary-sharing

## Key Figures

- Trend score: 4.4/10
- Evidence articles: 5

## What is the Temporary Sharing trend?

**Temporary Sharing:** Consumers are growing increasingly attracted to streaming services and sharing apps that are temporary in nature. To avoid information overload, users are only momentarily immersing themselves in any given subject matter, whether it be real-world sharing among friends or streaming through an outside party. Ephemeral sharing platforms essentially speak to a broader desire for content that's not only accessible, but also easily digestible in its form.

## At a Glance

- Evidence: 5 featured examples
- Articles from: Jun 3, 2014 to Jul 29, 2015
- Published: Mar 10, 2015
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence)
- Megatrends: [Gamification](https://www.trendhunter.com/megatrend/gamification), [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism), [Many to Many](https://www.trendhunter.com/megatrend/many-to-many)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Themes within the Temporary Sharing trend

### Ephemeral Sharing

As consumers demand condensed content, businesses can develop platforms that provide easily digestible information.

### Temporary Streaming

Live streaming apps that don't save content provide businesses an opportunity to create exclusive content that drives user engagement.

### Anonymous Proximity Messaging

As people crave anonymity in messaging, businesses can create platforms that connect people nearby, promoting novelty and instant communication.

## What the Temporary Sharing trend means for industry

### For Social Media

Social media platforms can adopt ephemeral sharing to offer more digestible content to their users.

### For Streaming Services

Streaming services can create exclusive and fleeting content to engage users and drive viewership.

### For Location-based Apps

As people increasingly seek anonymity, location-based apps can leverage this trend to create anonymity-driven communication for people nearby.

## Trend signals for Temporary Sharing

Trend score 4.4 out of 10, from popularity 77%, activity 46%, freshness 8%.

- Popularity: 77%
- Activity: 46%
- Freshness: 8%

## Examples of the Temporary Sharing trend

5 featured examples from Jun 3, 2014 to Jul 29, 2015.

- [Ephemeral Social Networks](https://www.trendhunter.com/trends/social-network-history): Voycee Deletes Your Past Social Network History Every Time You Post (Category: Social Media)
  Implication: Opportunity for disruptive innovation: Revolutionize the social media industry by introducing platforms that prioritize users' privacy and offer ephemeral content sharing.
- [Anonymous Proximity Messengers](https://www.trendhunter.com/trends/anonymous-messaging-app): Anonymous Messaging App Nod Wants You To Text Strangers Nearby (Category: Tech)
  Implication: Disruptive innovation opportunity: Develop a social networking platform that prioritizes user privacy and facilitates meaningful connections based on geographical proximity.
- [Temporary Streaming Apps](https://www.trendhunter.com/trends/meerkat-app): The Meerkat App Brings Live-Streaming Video to Twitter (Category: Tech)
  Implication: Opportunity for social media platforms to integrate live video streaming capabilities into their platforms
- [Viral Snap Series](https://www.trendhunter.com/trends/snap-series): Snapchat Launches a New Program Through the Discover Feature (Category: Pop Culture)
  Implication: Opportunity for other social media platforms to create original, short-form content in the same format as Snapchat's new series.
- [Social Video Apps](https://www.trendhunter.com/trends/rinbw-app): The Rinbw App Fosters Communication with Your Closest Pals (Category: Tech)
  Implication: The social media industry can leverage closed social platforms and micro-video sharing trends to enhance user engagement and create new revenue streams.

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All articles: [Tech](https://www.trendhunter.com/tech)
