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# Tactical Audio
Converging sound and touch to accommodate the hearing impaired.

By [Armida Ascano](https://www.trendhunter.com/Armida), Chief Insights Officer | Published Feb 18, 2016 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/tactical-audio

## Key Figures

- Trend score: 4.5/10
- Evidence articles: 6

## What is the Tactical Audio trend?

**Tactical Audio:** The idea of tactical communication is not new, however technology has increased the possibilities in this area, providing exciting solutions for the hearing impaired and in some cases, new ways for everyone to enjoy a multisensory experience. This shows an interesting approach to technology based on the improvement of existing, natural elements -- like the human senses -- as opposed to the creation of new items.

## At a Glance

- Evidence: 6 featured examples
- Articles from: Oct 26, 2015 to Jul 5, 2017
- Published: Feb 18, 2016
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence)
- Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Tactical Audio trend

### Tactical Audio

Technology is increasing the possibilities for tactical audio communication, providing exciting solutions for the hearing impaired and in some cases, new ways for everyone to experience multisensory audio.

### Vibrating Technology

Devices like Lechal navigation shoe inserts, the SubPac M2 wearable bass system, and the Baserock hydration backpack incorporate vibration technology as a way to experience audio without relying on hearing.

### Inclusive Audio Devices

Devices like Ampathy vibrating speakers are closing communicative gaps between people with and without hearing impairments.

## What the Tactical Audio trend means for industry

### For Music Industry

The music industry can incorporate these trends in innovative ways to enhance the experience of music as well as create new opportunities for music therapy.

### For Wearable Technology Industry

Wearable technology companies can incorporate vibration technology and tactile communication in the design of products to create new experiences for users.

### For Healthcare Industry

The healthcare industry can utilize these inclusive devices in health and education industries as a therapeutic tool for people of all skill levels, including those with autism and the elderly.

## Workshop question

What is one way that your brand can appeal to multiple senses, whether that is within the product itself or the way you present it through marketing?

## Trend signals for Tactical Audio

Trend score 4.5 out of 10, from popularity 66%, activity 60%, freshness 8%.

- Popularity: 66%
- Activity: 60%
- Freshness: 8%

## Examples of the Tactical Audio trend

6 featured examples from Oct 26, 2015 to Jul 5, 2017.

- [Vibrating Musical Experiences](https://www.trendhunter.com/trends/wearable-pod): This Wearable Pod Lets Artists Play Songs as Vibrations on Your Skin (Category: Art & Design)
  Implication: Exploring the potential for tactile displays and multi-sensory wearables in the consumer electronics sector, particularly for music and entertainment applications.
- [Wearable Bass Vests](https://www.trendhunter.com/trends/baritone-sound): The SubPac M2 Lets Users Enjoy Baritone Sound With Touch and No Hearing Damage (Category: Tech)
  Implication: The music and entertainment industry can leverage wearable sound systems to enhance live performances and deliver unique audio experiences to audiences.
- [Navigational Shoe Inserts](https://www.trendhunter.com/trends/shoes-insole): These Lechal Vibrating Navigation Shoes Insoles Offer Haptic Feedback (Category: Tech)
  Implication: Potential for footwear manufacturers to incorporate smart technology into their product lines, offering enhanced functionality and features.
- [Foolproof Musical Instruments](https://www.trendhunter.com/trends/musical-synthesizer): 'Neo' is a Musical Synthesizer That Uses the Sense of Touch (Category: Tech)
  Implication: Disruptive innovation opportunity: Implement musical synthesizers with tactile manipulation in old age homes and therapy settings for the well-being of individuals.
- [Vibrating Bass Backpacks](https://www.trendhunter.com/trends/hydration-backpacks): The 'Baserock' Hydration Backpacks Let You Feel the Music (Category: Fashion)
  Implication: Disruptive innovation opportunity: Collaborate with event organizers to design and introduce technology-driven products that enhance music festival experiences.
- [Inclusive Vibrating Amps](https://www.trendhunter.com/trends/vibrating-speakers): This Vibrating Speaker is for People With and Without Hearing Impairments (Category: Tech)
  Implication: The consumer electronics industry can tap into the disruptive innovation opportunity presented by Ampathy speakers to develop more inclusive audio devices for people with hearing…

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