# Tacky Chic In lieu of subdued neutrals, more brands are favoring bold brash colors and garishness. By [Courtney Scharf](https://www.trendhunter.com/Courtney), Chief Client Officer | Published May 2, 2013, updated May 6, 2013 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/tacky-chic-in-lieu-of-subdued-neutrals-more-brands-are-favoring-bold-statem ## Key Figures - Trend score: 5.0/10 - Evidence articles: 6 ## What is the Tacky Chic trend? **Tacky Chic:** Though neutrals have been thought of as a way to reach a wide audience by many brands, more and more companies are choosing to use attention-grabbing designs and hues to please consumers who have a desire to stand out. Being incorporated into everything from billboards to home decor, an fearless attitude and color scheme are being favored by companies. ## At a Glance - Evidence: 6 featured examples - Articles from: Apr 19 to May 1, 2013 - Published: May 2, 2013 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism), [Youthfulness](https://www.trendhunter.com/megatrend/youthfulness), [Authenticity](https://www.trendhunter.com/megatrend/authenticity) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Themes within the Tacky Chic trend ### Bold Color Schemes Consumers and brands alike are favoring attention-grabbing designs and hues to stand out from the competition, which presents an opportunity for companies to incorporate fearless, bright, and diverse color schemes in their products or branding materials. ### Participatory Mural Projects Communal artwork projects offer a chance for local communities to take pride and ownership of their neighborhood through art, creating opportunities for artists and organizations to collaborate with local residents to achieve a common goal. ### Resin-Coated Decor The use of neon resin as a finishing material or coating on furniture and other design pieces presents a disruptive innovation opportunity for interior designers and architects to explore new ways of showcasing natural materials and combining them with bold colors. ## What the Tacky Chic trend means for industry ### For Interior Design The use of resin-coated decor could inspire interior designers to experiment with new textures and finishes, while bold color schemes could offer a chance to redefine the definition of what makes a space 'welcoming' and 'inviting.' ### For Art and Design Participatory mural projects and colorful art visuals open up opportunities for artists to collaborate with local communities and create works that have a positive impact on their surrounding environment and people. ### For Fashion and Accessories Bold and colorful patterns present a chance for fashion designers to step away from traditional neutrals and explore new ways of incorporating attention-grabbing designs and hues in their clothing and accessory lines. ## Trend signals for Tacky Chic Trend score 5.0 out of 10, from popularity 67%, activity 75%, freshness 8%. - Popularity: 67% - Activity: 75% - Freshness: 8% ## Examples of the Tacky Chic trend 6 featured examples from Apr 19 to May 1, 2013. - [Neon Patterned Swimsuits](https://www.trendhunter.com/trends/missoni-beachwear-summer-2013): The Missoni Beachwear Summer 2013 Collection is Vibrantly Busy (Category: Fashion) Implication: The fashion retail industry can benefit from offering a wide range of neon and patterned swimwear options in their collections. - [90s Raver Portraits](https://www.trendhunter.com/trends/carnival-eyes-metal): The Carnival Eyes Metal Magazine Editorial Channels Retro Era Edginess (Category: Fashion) Implication: Disruptive Innovation Opportunity: Fashion retailers can cater to the demand for 90s club kid fashion by curating collections inspired by the era and promoting them to a modern-da… - [Drunken Parrot Bottle Holders](https://www.trendhunter.com/trends/bottle-holders): Incorporate a Taste of the Islands Into Your Kitchen (Category: Lifestyle) Implication: Home decor companies can capitalize on the demand for Caribbean-themed items in kitchen and dining spaces. - [Facade Graffiti Facelifts](https://www.trendhunter.com/trends/mural-project): Boa Mistura Revamped an Old Building with a Community Mural Project (Category: Art & Design) Implication: Real estate developers can collaborate with local artists or art organizations to incorporate innovative and eye-catching urban art into their projects, potentially increasing pro… - [Picnic-Patterned Drawings](https://www.trendhunter.com/trends/colorful-art): Camilla Perkins Astounds Viewers with Her Delectably Colorful Art (Category: Art & Design) Implication: Artists can explore these trends to create innovative and marketable pieces, appealing to art enthusiasts and collectors. - [Vibrantly Designed Timber Decor](https://www.trendhunter.com/trends/jo-nagasaka): ColoRing by Jo Nagasaka Features Acid Washed Pine Furniture (Category: Art & Design) Implication: Opportunity for furniture manufacturers to experiment with new techniques and materials for creating unique designs. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Sneaker Theater](https://www.trendhunter.com/protrends/sneaker-theater) (Fashion) - [Functional Indulgence](https://www.trendhunter.com/protrends/functional-indulgence1) (Lifestyle) - [Ritual Systems](https://www.trendhunter.com/protrends/ritual-systems) (Fashion) ## Trending in Art & Design - [Park-Model Tiny Homes](https://www.trendhunter.com/trends/park-model-tiny-homes) - [Recycled Neon Light Sculptures](https://www.trendhunter.com/trends/encore-encore) - [Handmade Craft Tradeshow Initiatives](https://www.trendhunter.com/trends/ny-now-handmade-division) - [Branded Luxury Residential Spaces](https://www.trendhunter.com/trends/branded-luxury-residential-spaces) All articles: [Art & Design](https://www.trendhunter.com/artdesign)