# Sustained DIY Consumers get creative with different use cases of DIY gardening. By [Vasiliki Marapas](https://www.trendhunter.com/Vasiliki.Marapas), Research Advisor & Writer | Published Feb 16, 2016 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/sustained-diy ## Key Figures - Trend score: 4.6/10 - Evidence articles: 4 ## What is the Sustained DIY trend? **Sustained DIY:** The maker culture boom continues with consumers who are not only learning to grow their own plants, but also preserve them for a wide variety of uses ranging from the decorative to the practical. This progression is related to a larger desire for longevity and variety; in other words, if the modern consumer is going to invest time in DIY, they want to ensure they are getting the most out of it. ## At a Glance - Evidence: 4 featured examples - Articles from: Jul 17, 2015 to Feb 16, 2016 - Published: Feb 16, 2016 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Prosumerism](https://www.trendhunter.com/megatrend/prosumerism) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Sustained DIY trend ### Maker Culture The continued growth of the maker culture boom drives consumers who want to preserve their handiwork for practical and decorative purposes. ### DIY Preservation Techniques Consumers are looking for innovative ways to use and preserve their home-grown herbs and vegetables. ### Longevity and Variety Consumers want to ensure that their investment in DIY projects are utilized for the best and most diverse outcomes, leading to a demand for creative and multi-use project ideas. ## What the Sustained DIY trend means for industry ### For DIY Home Gardening Companies that provide tools, resources, and services for home gardening enthusiasts can introduce more versatile gardening options and preservation methods to meet the surge in demand. ### For Handmade Jewelry Resin jewelry makers can leverage the trend towards unique and innovative jewelry pieces by creating their own sustainable and floral infused collections. ### For Cooking and Food Industry Creative food industry professionals can develop new herb-infused products and recipes to meet the demand for unique and flavorful preservation methods. ## Workshop question How can your brand contribute to its consumers' long-term goals? ## Trend signals for Sustained DIY Trend score 4.6 out of 10, from popularity 66%, activity 65%, freshness 8%. - Popularity: 66% - Activity: 65% - Freshness: 8% ## Examples of the Sustained DIY trend 4 featured examples from Jul 17, 2015 to Feb 16, 2016. - [Flower-Preserving Necklaces](https://www.trendhunter.com/trends/paula-schiau): Paula Schiau Creates Jewelry Collection that Celebrates Blooms (Category: Fashion) Implication: The fashion industry can explore the incorporation of flower-preserving techniques in their jewelry collections for a unique and enchanting appeal. - [Vegetable-Infused Ice Cubes](https://www.trendhunter.com/trends/veggie-cubes): These Frozen Veggie Cubes are a Unique Addition to Drinks (Category: Lifestyle) Implication: This trend can disrupt the food and beverage industry by inspiring new product development and marketing strategies that focus on frozen vegetable infusions. - [DIY Herbal Vinegars](https://www.trendhunter.com/trends/herbinfused-vinegar): This Recipe for Herb-Infused Vinegar Provides an Alternative to Drying (Category: Lifestyle) Implication: The food and beverage industry should consider incorporating and promoting herb-infused vinegar products to cater to the growing demand for creative herb usage. - [DIY Herbal Butters](https://www.trendhunter.com/trends/herb-butter): This Tutorial Demonstrates How to Make Herb Butter Cubes (Category: Lifestyle) Implication: Disruptive innovation opportunity: Develop advanced techniques, tools, and products that extend the shelf life of food without compromising taste or quality. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)