# Sustainable Interior Auto brands use sustainable materials in their car interiors. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Jan 27, 2022 | Category: [Eco](https://www.trendhunter.com/pro/category/environmental-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/sustainable-interior ## Key Figures - Trend score: 5.1/10 - Evidence articles: 4 ## What is the Sustainable Interior trend? **Sustainable Interior:** The automotive industry has been prioritizing sustainability with electric vehicles in recent years, and they're now taking this a step further with car interiors that feature eco-friendly materials. ## The consumer insight behind the Sustainable Interior trend As climate change worsens, consumers are increasingly using sustainability as an important factor to consider in their purchase decisions. Eco-friendliness is a factor that more consumers are considering for small everyday purchases, as well as larger lifestyle decisions. ## At a Glance - Evidence: 4 featured examples - Articles from: Aug 14, 2021 to Jan 28, 2022 - Published: Jan 27, 2022 - Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality) - Megatrends: [Naturality](https://www.trendhunter.com/megatrend/naturality), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Themes within the Sustainable Interior trend ### Eco-friendly Materials The use of sustainable materials such as recycled plastics, cork, and bio-based polymers in car interiors represents a disruptive innovation opportunity in the automotive industry. ### Collaborations Partnerships between car manufacturers and fashion brands or artists can lead to the development of innovative, sustainable designs and materials for the automotive sector. ### Luxury and Sustainability Creating sustainable alternatives without compromising luxury and comfort in car interiors provides new market opportunities in the premium automotive sector. ## What the Sustainable Interior trend means for industry ### For Textile Manufacturing Developing sustainable, eco-friendly textiles specifically designed for automotive interiors has the potential to disrupt and reshape the textile manufacturing industry. ### For Biodegradable Adhesives Creating environmentally-friendly adhesives from natural sources like corn, for use in automotive production settings, could revolutionize the adhesive industry. ### For Recycled Rubber Products Rethinking car interior designs using recycled rubber for floor mats and other components has the potential to drive significant change in the rubber recycling and rubber products industry. ## Workshop question How could your brand better empower customers to make eco-friendly purchase decisions? ## Trend signals for Sustainable Interior Trend score 5.1 out of 10, from popularity 70%, activity 71%, freshness 11%. - Popularity: 70% - Activity: 71% - Freshness: 11% ## Examples of the Sustainable Interior trend 4 featured examples from Aug 14, 2021 to Jan 28, 2022. - [Sustainable Luxury Vehicle Interiors](https://www.trendhunter.com/trends/odyssean-edition): Bentley Has Debuted a New Eco-Friendly Cabin Design (Category: Autos) Implication: The industry of luxury auto manufacturing can benefit from incorporating innovative sustainable product design and sourcing practices into their manufacturing processes. - [Coordinating Vegan Handbags](https://www.trendhunter.com/trends/vegan-handbags): Volvo & Philip Lim Made Matching Bags for Leather-Free Car Interiors (Category: Eco) Implication: The use of sustainable and vegan materials in fashion is a growing trend that presents opportunities for innovation in eco-friendly design, manufacturing, and marketing. - [Exclusive Electric Coupes](https://www.trendhunter.com/trends/mini-electric-by-paul-smith): This Mini Electric by Paul Smith Features Recycled Plastic & Cork (Category: Autos) Implication: The automotive industry can explore using more eco-friendly and sustainable materials in car production. - [Sustainable Car Art Installations](https://www.trendhunter.com/trends/we-harvest-wind): Polestar Debuts the 'We Harvest Wind' Interactive Installations (Category: Autos) Implication: The automotive industry can benefit from incorporating sustainable design practices and materials into their manufacturing processes to appeal to eco-conscious consumers. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Eco - [Jewel-Toned Fall Apparel](https://www.trendhunter.com/trends/quince-silk) - [Compostable Coffee Pucks](https://www.trendhunter.com/trends/compostable-coffee-pucks) - [Intelligent Private Grids](https://www.trendhunter.com/trends/ara-core-powers) - [Compact Electric Family MPVs](https://www.trendhunter.com/trends/compact-electric-family-mpvs) All articles: [Eco](https://www.trendhunter.com/eco)