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# Subversive Wildlife
Wildlife photographers trade in shock value for more honest depictions.

By [Vasiliki Marapas](https://www.trendhunter.com/Vasiliki.Marapas), Research Advisor & Writer | Published Aug 19, 2015 | Category: [Fashion](https://www.trendhunter.com/pro/category/style-and-fashion-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/subversive-wildlife

## Key Figures

- Trend score: 3.8/10
- Evidence articles: 4

## What is the Subversive Wildlife trend?

**Subversive Wildlife:** Many wildlife photographers are foregoing shock tactics in favor of a more authentic way of depicting their subjects. By photographing animals, insects and sea creatures in unique contexts that are often up-close and personal, these artists are offering alternative narratives that attract audience engagement. This approach serves as a breath of fresh air for viewers who are over-saturated with content produced solely to shock.

## At a Glance

- Evidence: 4 featured examples
- Articles from: Jun 3, 2014 to Jun 12, 2015
- Published: Aug 19, 2015
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Cyclicality](https://www.trendhunter.com/pattern/cyclicality)
- Megatrends: [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Naturality](https://www.trendhunter.com/megatrend/naturality), [Authenticity](https://www.trendhunter.com/megatrend/authenticity)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Examples of the Subversive Wildlife trend

4 featured examples from Jun 3, 2014 to Jun 12, 2015.

- [Wildlife X-Ray Photography](https://www.trendhunter.com/trends/xray-photograph): Wataru Yoshida Mammal Posters Explore an Animal's Physical Structure (Category: Art & Design)
  Implication: Art and design professionals can create unique pieces by combining science and art, like x-ray photography.
- [Divided Sea Creature Photography](https://www.trendhunter.com/trends/matty-smith): Over/Under by Matty Smith Captures a Dichotomic Water World (Category: Fashion)
  Implication: Disruptive innovation opportunity: Design and manufacture innovative equipment for underwater and over-water photography, catering to the growing demand for capturing unique aquat…
- [Urban Wildlife Photography](https://www.trendhunter.com/trends/jason-mc-groarty): Jason Mc Groarty Photographs Wild Animals in Urban Contexts (Category: Fashion)
  Implication: The 'Totem' project underscores the need for disruptive innovations in conservation efforts, including finding ways to safeguard wildlife habitats within urban landscapes.
- [Microscopic Bee Photography](https://www.trendhunter.com/trends/bee-photography): Sam Droegetakes Snaps Close-Ups of Beautiful Bees (Category: Art & Design)
  Implication: The photography industry can leverage the trend of macro photography to offer high-quality, detailed images to clients for a diverse range of applications.

**Workshop question:** What is one thing thing your brand can eliminate in order to present an honest image?

## Themes within the Subversive Wildlife trend

### Authenticity over Shock Value

Wildlife photographers are opting for a more authentic approach in their depictions of animals and sea creatures, which offers an alternative narrative and serves as a breath of fresh air for viewers who are over-saturated with content produced solely to shock.

### Unconventional Perspectives

Photographers are pushing boundaries by capturing wildlife in unique contexts, such as up-close and personal shots, or sea creatures photographed both inside and out of the water, which offers new and refreshing views of these creatures.

### Exhibit as Medium

Using exhibitions and posters, graphic designers and artists are exploring the physical structure of both human and animal bodies, which allows for a more in-depth understanding and appreciation of the finer details of these beings.

## What the Subversive Wildlife trend means for industry

### For Photography and Filmmaking

Photographers and filmmakers can expand their art by experimenting with unconventional techniques and contexts in their depictions of wildlife and sea creatures, which offers audiences a refreshing and unique perspective.

### For Art and Design

Artists and designers can use exhibitions and posters to explore the physical structure of human and animal bodies, which allows for a more in-depth understanding and appreciation of the finer details of these beings.

### For Travel and Tourism

The exploration of unconventional perspectives, such as urban wildlife photography, can attract travel and tourism as a way to experience the beauty of nature in a new and unexpected way.

## Trend signals for Subversive Wildlife

Trend score 3.8 out of 10, from popularity 43%, activity 64%, freshness 8%.

- Popularity: 43%
- Activity: 64%
- Freshness: 8%

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All articles: [Fashion](https://www.trendhunter.com/fashion)
