# Subscribed Travel Consumers are now offered subscription services specific to traveling. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Nov 8, 2018 | Category: [World](https://www.trendhunter.com/pro/category/global-trends-and-hip-travel) Source: Trend Hunter, https://www.trendhunter.com/protrends/subscribed-travel ## Key Figures - Trend score: 3.0/10 - Evidence articles: 4 ## What is the Subscribed Travel trend? **Subscribed Travel:** The use of subscription services in various travel accommodations is on the rise. Catering to both consumers who are traveling by car, as well as those who fly frequently, these services expand on customization and convenience. ## The consumer insight behind the Subscribed Travel trend Many contemporary consumers today are commuting within their city or traveling abroad, whether that is for personal or professional reasons. The act to plan transportation is often a tedious and lengthy process and as a result, those who make trips frequently prioritize convenience. Interested in services that meet their exact specifications, consumers feel more at ease as they gain some free time within their busy lifestyles. ## At a Glance - Evidence: 4 featured examples - Articles from: Jun 13, 2017 to Jul 31, 2018 - Published: Nov 8, 2018 - Patterns: [Reduction](https://www.trendhunter.com/pattern/reduction), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Curation](https://www.trendhunter.com/megatrend/curation), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Themes within the Subscribed Travel trend ### Travel Subscription Services The rise of subscription services in various travel accommodations is on the rise, offering customization and convenience for frequent travelers. ### Sharing Economy Expansion New services in the sharing economy demonstrate novel ways for consumers to access and own assets (vehicles, housing, etc) part-time, expanding commonly held notions of ownership. ### Personalized Travel Route Subscriptions Subscription services for getting from destination to destination are disrupting traditional transportation methods, offering personalized plans with fixed pricing for regular travel routes. ## What the Subscribed Travel trend means for industry ### For Hospitality and Travel As the concept of travel broadens in the sharing economy, the industry can innovate to offer personalized and convenient accommodations specifically catering to modern, frequent travelers. ### For Transportation From subscription options for car ownership to route mapping to air travel, transportation industries must adapt to evolving demands by offering more affordable and flexible services. ### For Community-Driven Services As companies like 'WiFi Tribe' offer community-based subscription services that allow people to travel in a 'tribe,' businesses can adapt to the trend by offering more group-oriented activities and curated content. ## Workshop question Conceptualize a subscription service that your brand could offer its customers. ## Trend signals for Subscribed Travel Trend score 3.0 out of 10, from popularity 47%, activity 34%, freshness 8%. - Popularity: 47% - Activity: 34% - Freshness: 8% ## Examples of the Subscribed Travel trend 4 featured examples from Jun 13, 2017 to Jul 31, 2018. - [Nomadic Traveling Communities](https://www.trendhunter.com/trends/wifi-tribe): Subscribers to 'WiFi Tribe' Pay to Travel the World Together (Category: World) Implication: The hospitality industry can provide accommodations and activities for subscription-based travel services such as 'WiFi Tribe.' - [Subscription Flight Services](https://www.trendhunter.com/trends/teleport-subscriptions): Teleport Subscriptions Offer Quick, Cheap Flights Between SF and LA (Category: World) Implication: Disruptive Innovation Opportunity: Leveraging subscription models to offer fixed rates for frequent travel between popular business destinations. - [Month-to-Month Car Leases](https://www.trendhunter.com/trends/car-leases): Canvas Offers Options for Flexible, Temporary Vehicle Ownership (Category: Autos) Implication: Canvas' model of month-to-month car leasing can be disruptive for traditional car lease providers, who can explore similar flexible models to meet consumer demand. - [Rideshare Route Subscriptions](https://www.trendhunter.com/trends/personal-plan): Lyft's 'Personal Plan' Sets a Fixed Price for a Regular Route (Category: Autos) Implication: Ridesharing companies can explore creating subscription plans for regular routes to attract and retain customers. ## Recent trend clusters - [Layered Getaways](https://www.trendhunter.com/protrends/short-trip-leisure) (World) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in World - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) - [Family Rave Vacations](https://www.trendhunter.com/trends/family-rave) - [Free In-Flight Internet](https://www.trendhunter.com/trends/free-in-flight-internet) - [Flexible Luxury Motorhomes](https://www.trendhunter.com/trends/flexible-luxury-motorhomes) All articles: [World](https://www.trendhunter.com/world)