# Street Vegan Veganism is adopting the casual nature of street food. By [Mishal Omar](https://www.trendhunter.com/MishalO) | Published Mar 21, 2018 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/street-vegan ## Key Figures - Trend score: 2.8/10 - Evidence articles: 6 ## What is the Street Vegan trend? **Street Vegan:** Street food has long been associated with unhealthy foods, but the rise of businesses like food trucks has changed this fact – with vegan street foods being the next step in this evolution. Whether in the type of food sold or the platform through which it's sold, the fusion f veganism and popular street foods caters to consumers seeking convenient, familiar items without having to sacrifice on nutrition. ## At a Glance - Evidence: 6 featured examples - Articles from: Sep 2, 2016 to Mar 21, 2018 - Published: Mar 21, 2018 - Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Cyclicality](https://www.trendhunter.com/pattern/cyclicality) - Megatrends: [Naturality](https://www.trendhunter.com/megatrend/naturality), [Personalization](https://www.trendhunter.com/megatrend/personalization), [Authenticity](https://www.trendhunter.com/megatrend/authenticity) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Street Vegan trend ### Plant-Based Street Food Vegan and plant-based street food is the next wave in the industry, catering to consumers who want convenient, nutritious options. ### Food Trucks and Pop-Ups Pop-up restaurants, food trucks and foodie culture in general have all played into the popularity of street food markets around the world. ### Global Plant-Based Street Food Restaurants New and established eateries are finding success with a plant-based take on global street foods and flavors. ## What the Street Vegan trend means for industry ### For Food Service and Hospitality The food service and hospitality industry is well-suited to capture the growing interest in plant-based street foods and pop-up restaurants. ### For Event Management Event management is a prime industry to leverage the trend of vegan and plant-based festivals to cater to the increasing number of vegans and those with dietary restrictions. ### For Agriculture and Processed Foods Agriculture and processed food industries can focus on creating alternative ingredients and processed items used in vegan street foods and global plant-based street food restaurants. ## Workshop question How can your brand offer one of its products/services in a format that is familiar or nostalgic for its customers? ## Trend signals for Street Vegan Trend score 2.8 out of 10, from popularity 41%, activity 35%, freshness 8%. - Popularity: 41% - Activity: 35% - Freshness: 8% ## Examples of the Street Vegan trend 6 featured examples from Sep 2, 2016 to Mar 21, 2018. - [Vegan Ice Cream Trucks](https://www.trendhunter.com/trends/over-the-moo): 'Over the Moo' is Hitting the Road to Sell Its Coconut-Based Ice Cream (Category: Autos) Implication: Opportunity to incorporate more dairy-free and vegan options into mobile food businesses. - [Vegan Ice Cream Trucks](https://www.trendhunter.com/trends/ice-cream-food-truck): The Nice Cream Food Truck Offers Dairy-Free Alternative Treats (Category: Lifestyle) Implication: The food truck industry is evolving to incorporate vegan-friendly options and cater to the rising demand for plant-based alternatives in the food market. - [Vegan Street Food Restaurants](https://www.trendhunter.com/trends/vegan-street-food): 'Fancy Radish' Reinterprets Global Street Food as Plant-Based Dishes (Category: Lifestyle) Implication: The food and beverage industry can benefit from the rising demand for plant-based street food options, catering to a growing market of health-conscious consumers. - [Vegan Night Markets](https://www.trendhunter.com/trends/street-food-market): Los Angeles is Set to Host Its First Ever All-Vegan Street Food Market (Category: Lifestyle) Implication: Opportunity for the food and beverage industry to capitalize on the growing demand for vegan street food markets and plant-based products. - [Traveling Vegan Festivals](https://www.trendhunter.com/trends/veganfest): Veganfest Has Been Introduced by the Online Magazine Ecorazzi (Category: Lifestyle) Implication: Disruptive innovation opportunity: Develop and market a wide range of plant-based food and beverage products that cater to the growing demand for vegan options. - [Italian Barley Balls](https://www.trendhunter.com/trends/italian-appetizer): This Vegan Italian Appetizer Reinvents Orzotto in a Bite-Sized Format (Category: Lifestyle) Implication: The food industry could capitalize on Fioravanti's Italian-inspired appetizers and expand their appetizer lines to incorporate innovative, healthy options like barley-based bites. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)