# Streamlined Ordering Consumers embrace intuitive tools to connect with on-demand services. By [Rebecca Byers](https://www.trendhunter.com/becbyers), Insights Research at Trend Hunter | Published Nov 12, 2015 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/streamlined-ordering ## Key Figures - Trend score: 4.7/10 - Evidence articles: 9 ## What is the Streamlined Ordering trend? **Streamlined Ordering:** A variety of cutting-edge devices offer consumers an intuitive means of accessing on-demand services such as ordering takeout or requesting an Uber. Often relying on haptic communication or vocal commands, these devices streamline the ordering process by eliminating time-consuming barriers to purchase like login or registration. Overall, this shift speaks to changing relationship between consumers and the brands providing said services as one that is symbiotic and collaborative. ## At a Glance - Evidence: 9 featured examples - Articles from: Apr 2, 2015 to Mar 7, 2017 - Published: Nov 12, 2015 - Patterns: [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Curation](https://www.trendhunter.com/megatrend/curation), [Simplicity](https://www.trendhunter.com/megatrend/simplicity) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia ## Themes within the Streamlined Ordering trend ### Voice-Activated Ordering Consumers are utilizing devices that rely on vocal commands to streamline the ordering process, presenting an innovative opportunity for businesses to develop voice-activated technologies. ### Connected Home Shopping Smart devices such as Amazon's Dash button and the Hiku scanner are connecting consumers with online shopping and automating the process, leading to new opportunities for home automation products and services. ### Single-Button Ordering The growing popularity of single-button ordering devices, like Carling's beer-ordering button and Lucas Couto's take.me taxi service, presents a potential for business professionals to embrace the trend and develop innovative products that make purchasing easier for consumers. ## What the Streamlined Ordering trend means for industry ### For Home Automation With the rise of smart home technology and connected devices, there are exciting opportunities for businesses to develop new products that automate and simplify household tasks. ### For Voice-Activated Technology Incorporating voice-activated features into consumer-facing products presents new opportunities for businesses to develop innovative products that streamline the ordering process and enhance the overall customer experience. ### For Convenience Retail As consumers continue to seek out more convenient and efficient ways to make purchases, there are opportunities for businesses to embrace the trend and develop products that make ordering and shopping easier and less time-consuming. ## Workshop question Think about how the typical path to purchase is for your average consumer. What steps could you eliminate? How could technology play a part? ## Trend signals for Streamlined Ordering Trend score 4.7 out of 10, from popularity 76%, activity 58%, freshness 8%. - Popularity: 76% - Activity: 58% - Freshness: 8% ## Examples of the Streamlined Ordering trend 9 featured examples from Apr 2, 2015 to Mar 7, 2017. - [Grocery-Ordering Gadgets](https://www.trendhunter.com/trends/hiku-scanner): The Hiku Scanner Lets You Avoid Going Shopping For Groceries (Category: Tech) Implication: Retail industry can implement voice recognition technology like Hiku to provide better customer service. - [Streaming-Enabled Voice Assistants](https://www.trendhunter.com/trends/ivee-voice): The ivee Voice System Connects to Spotify and Can Order an Uber (Category: Tech) Implication: The smart home industry can benefit from developing more affordable voice assistant smart hubs with programmable features. - [Beer-Ordering Buttons](https://www.trendhunter.com/trends/beer-supply): Carling's New Button Allows Users to Instantly Replenish Their Beer Supply (Category: Lifestyle) Implication: The beverage industry can innovate by introducing single-click replenishment buttons or connected devices for easy home restocking. - [Instant Online Shopping](https://www.trendhunter.com/trends/amazon-dash-button): The Amazon Dash Button Lets Prime Members Reorder Products with a Push (Category: Tech) Implication: The Amazon Dash Button and its instant reordering capabilities have the potential to disrupt the e-commerce industry, by providing a frictionless shopping experience for consumers. - [Pizza-Ordering Sneakers](https://www.trendhunter.com/trends/order-pizza-delivery): The Pizza Hut 'Pie Tops' Order Pizza Delivery with a Single Press (Category: Fashion) Implication: Fast food chains can leverage marketing merchandise to promote their brand and improve sales. - [Candy-Buying Buttons](https://www.trendhunter.com/trends/prime-surprise-sweets): Pressing Amazon's 'Prime Surprise Sweets' Button Instantly Buys Confections (Category: Business) Implication: The candy-buying buttons highlight how e-commerce platforms can make shopping more convenient, but also offer opportunities to create surprise and delight in new and innovative wa… - [One-Touch Taxi Devices](https://www.trendhunter.com/trends/ride-service): This Ride Service Accessory Lets You Hail a Lift at the Push of a Button (Category: Autos) Implication: Developing and marketing accessories that integrate with existing ride-hailing services to provide a more convenient customer experience. - [Streamlined TV Pizza Ordering](https://www.trendhunter.com/trends/pizza-service): Papa John's new Pizza Service Was Made Just for Apple TV Users (Category: Business) Implication: The food delivery industry can benefit by developing personalized ordering services for different digital platforms, such as Apple TV. - [Internet-Connected Dishwashers](https://www.trendhunter.com/trends/ge-appliances): The New Dishwasher from GE Appliances Orders Detergent On Its Own (Category: Art & Design) Implication: The advancements in internet-connected dishwashers signal a potential for disruptive innovation within the home appliance industry. ## Recent trend clusters - [Embedded Intelligence](https://www.trendhunter.com/protrends/embedded-intelligence) (Tech) - [Snap Utility](https://www.trendhunter.com/protrends/snap-utility) (Tech) - [Power Convergence](https://www.trendhunter.com/protrends/power-convergence) (Tech) - [Visual Verification](https://www.trendhunter.com/protrends/visual-verification) (Tech) ## Trending in Tech - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Variable Aperture Smartphone Cameras](https://www.trendhunter.com/trends/iphone-18) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Self-Cleaning Smart Vacuums](https://www.trendhunter.com/trends/tinecos-pure-one-station-5) All articles: [Tech](https://www.trendhunter.com/tech)