# Storage Gone Stylish Pricy cases for wines and champagnes show the demand for beatification. By [Marissa Liu](https://www.trendhunter.com/marissaliu) | Published Nov 12, 2007, updated Aug 10, 2010 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/storage-gone-stylish-pricy-cases-for-wines-and-champagnes-show-the-demand-f ## Key Figures - Trend score: 3.2/10 - Evidence articles: 3 ## What is the Storage Gone Stylish trend? **Storage Gone Stylish:** You can’t go around carrying your champers in a paper bag – how common! Consumers love to embellish and accessorize their products, and many oenophiles are appreciating that alcoholic beverage brands are offering chic travel cases for their products. These cases don’t cost a lot to manufacture, but they can add great sales value to a product and function as affordable marketing tools. Offering a stylish, mobile case allows consumers to tote their favorite wine brands in public, which provides additional exposure for the company involved. ## At a Glance - Evidence: 3 featured examples - Articles from: Dec 5, 2006 to Jul 24, 2007 - Published: Nov 12, 2007 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Tribalism](https://www.trendhunter.com/megatrend/tribalism) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen X - Top markets: North America, Europe, Asia ## Themes within the Storage Gone Stylish trend ### Mobile Beverage Cases Products with travel cases add value to a product and function as affordable marketing tools. ### Personalized Wine Storage Innovative wine storage solutions allow for people to store wine collections in a stylish manner, such as puzzle piece wine racks. ### Portable Luxury Innovative products like portable mini cigar and wine bars, allow consumers to bring and enjoy luxurious goods while on-the-go. ## What the Storage Gone Stylish trend means for industry ### For Wine and Alcoholic Beverages Industry Companies in the wine and alcoholic beverages industry can develop stylish travel cases and innovative wine storage solutions to add value to their products. ### For Luxury Goods Industry The luxury goods industry can benefit from producing high-end wine storage solutions, as well as portable luxury products like mini cigar and wine bars, to cater to the needs and wants of wealthy consumers. ### For Design and Manufacturing Industry Designers and manufacturers can capitalize on the busy schedule of consumers by developing more convenient and portable products that offer a luxury experience, like portable mini cigar and wine bars. ## Trend signals for Storage Gone Stylish Trend score 3.2 out of 10, from popularity 44%, activity 45%, freshness 8%. - Popularity: 44% - Activity: 45% - Freshness: 8% ## Examples of the Storage Gone Stylish trend 3 featured examples from Dec 5, 2006 to Jul 24, 2007. - [Veuve Clicquot Traveller](https://www.trendhunter.com/trends/veuve-clicquot-traveller-champagne-travel-gift) (Category: Luxury) Implication: The alcohol packaging industry has an opportunity to develop innovative and trendy packaging solutions that enhance the overall consumer experience. - [Portable Luxury](https://www.trendhunter.com/trends/mini-cigar-and-wine-bar-made-for-the-connoisseurs): Mini Cigar and Wine Bar (Category: Lifestyle) Implication: The portable luxury trend presents opportunities for consumer electronics manufacturers to develop gadgets and devices that enhance the convenience of enjoying fine experiences on… - [The Puzzle Piece Wine Rack](https://www.trendhunter.com/trends/the-puzzle-piece-wine-rack-build-and-expand-your-collection-to-your-hearts): Build and Expand Your Collection To Your Heart's Content (Category: Unique) Implication: The modular wine rack trend creates opportunities for home goods companies to produce customizable and aesthetically pleasing storage solutions for wine collectors. ## Recent trend clusters - [Sensory Packaging](https://www.trendhunter.com/protrends/sensory-packaging) (Art & Design) - [Channel Blending](https://www.trendhunter.com/protrends/channel-blending) (Fashion) - [Aromatic Bodycare](https://www.trendhunter.com/protrends/aromatic-bodycare) (Fashion) - [Calm Monitoring](https://www.trendhunter.com/protrends/calm-monitoring) (Lifestyle) ## Trending in Art & Design - [Fruit-Inspired Cleaning Tools](https://www.trendhunter.com/trends/vilada-punch) - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) - [Textural Furniture Ranges](https://www.trendhunter.com/trends/fall-designs-blu-dot) - [Recycled Neon Light Sculptures](https://www.trendhunter.com/trends/encore-encore) All articles: [Art & Design](https://www.trendhunter.com/artdesign)