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# Spherical Superfood
The granola bar is reimagined with premium ingredients and a new form.

By [Rebecca Byers](https://www.trendhunter.com/becbyers), Insights Research at Trend Hunter | Published Nov 12, 2015 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/spherical-superfood

## Key Figures

- Trend score: 4.3/10
- Evidence articles: 5

## What is the Spherical Superfood trend?

**Spherical Superfood:** Faced with the need for a nutritious and convenient all-natural snack, many consumers are turning to portable, bake-free bites that are infused with high-powered superfoods and unrefined grains. Wholesome, cost-efficient and easily adapted to differing tastes or dietary restrictions, this modern interpretation of the granola bar can be seen as a convergence of the wellness movement and DIY culture.

## At a Glance

- Evidence: 5 featured examples
- Articles from: Sep 4, 2015 to May 31, 2016
- Published: Nov 12, 2015
- Patterns: [Reduction](https://www.trendhunter.com/pattern/reduction), [Acceleration](https://www.trendhunter.com/pattern/acceleration)
- Megatrends: [Simplicity](https://www.trendhunter.com/megatrend/simplicity), [Naturality](https://www.trendhunter.com/megatrend/naturality), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Gen Alpha, Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Themes within the Spherical Superfood trend

### DIY Snacks

Creating healthy snacks from scratch has become a popular trend among consumers looking for all-natural, nutritious options.

### Superfoods

The use of nutrient-dense superfoods in snacks and meals has become increasingly popular as consumers prioritize health and wellness.

### Convenience Foods

Consumers are seeking out healthy snack options that are easy to grab on-the-go and require no preparation.

## What the Spherical Superfood trend means for industry

### For Food & Beverage Manufacturing

Innovative ingredients and packaging designs can present opportunities for manufacturers to capitalize on the demand for healthy, convenient snacks.

### For Fitness & Wellness

Fitness and wellness professionals can take advantage of the trend towards healthy snacking by offering products or services that align with the values of health-conscious consumers.

### For Technology & E-commerce

Online retailers and developers of food-related technology can create platforms or apps that connect consumers with healthy snack options that align with their dietary restrictions, preferences, or meal plans.

## Workshop question

What slight changes can you make to the product, packaging, or marketing of your brand in order to accommodate the busy schedule of the modern consumer?

## Trend signals for Spherical Superfood

Trend score 4.3 out of 10, from popularity 68%, activity 53%, freshness 8%.

- Popularity: 68%
- Activity: 53%
- Freshness: 8%

## Examples of the Spherical Superfood trend

5 featured examples from Sep 4, 2015 to May 31, 2016.

- [Cheesecake Energy Balls](https://www.trendhunter.com/trends/energy-bites-recipe): The Strawberry Energy Bites Recipe is Healthy But with Dessert Inspiration (Category: Lifestyle)
  Implication: The food industry can explore disruptive innovation opportunities by creating healthy dessert alternatives that still provide the satisfaction of indulging in a sweet treat.
- [No-Bake Protein Balls](https://www.trendhunter.com/trends/protein-balls): These Homemade Sweet Treats are Filled with Energy and Fuel (Category: Lifestyle)
  Implication: As protein balls gain popularity, companies in the health food industry are poised to capitalize on the trend by offering a variety of convenient protein snacks with a focus on qu…
- [Superfood Energy Ball Menus](https://www.trendhunter.com/trends/kupfert-kim): Toronto's Kupfert & Kim Serves Up Three Types of Raw Energy Balls (Category: Lifestyle)
  Implication: Opportunity for restaurants to incorporate raw energy balls and indulgent health foods into their menus to cater to health-conscious consumers.
- [Superfood Energy Bites](https://www.trendhunter.com/trends/superfood-energy): These Chocolate Quinoa Rolls are a Healthy Snack Alternative to Cookies (Category: Lifestyle)
  Implication: Disruptive innovation opportunity: Develop new superfood-based products to meet the rising demand for healthy and nutritious snacks.
- [No-Bake Pumpkin Bites](https://www.trendhunter.com/trends/snack-balls): These Energizing Snack Balls are Perfect for the Autumn Season (Category: Lifestyle)
  Implication: Opportunity for entrepreneurs in the food and beverage industry to create and sell pre-packaged healthy snack options.

## Recent trend clusters

- [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle)
- [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle)
- [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle)
- [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle)

## Trending in Lifestyle

- [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing)
- [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors)
- [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series)
- [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account)

All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)
