# Crowdsourced Planning Crowdsourced travel apps cater to socially connected consumers. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Feb 10, 2014, updated Apr 7, 2014 | Category: [World](https://www.trendhunter.com/pro/category/global-trends-and-hip-travel) Source: Trend Hunter, https://www.trendhunter.com/protrends/social-planning ## Key Figures - Trend score: 4.4/10 - Evidence articles: 4 ## What is the Crowdsourced Planning trend? **Crowdsourced Planning:** With the variety of places to visit in the world, travelers are increasingly faced with overwhelming destination options. Catering to Millennials who often rely on social media, crowdsourced travel apps provide a platform where individuals can connect to see what's popular or most visited around the globe. These maps illustrate a demand for more collective methods of action, allowing consumers to feel more confident through social acceptance. ## At a Glance - Evidence: 4 featured examples - Articles from: Feb 14 to Dec 16, 2013 - Published: Feb 10, 2014 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Curation](https://www.trendhunter.com/megatrend/curation), [Simplicity](https://www.trendhunter.com/megatrend/simplicity) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Themes within the Crowdsourced Planning trend ### Crowdsourced Travel Planning As the travel industry adapts to the demands of social media-savvy millennials, there is an opportunity for businesses to adopt more collective methods of action for travel planning via crowdsourcing. ### Social Media Mapping The use of social media mapping and data visualization techniques can help businesses collect and analyze user data to gain consumer insights and optimize marketing strategies. ### Mobile Social Planning The integration of mobile apps and social media allows for personalized and optimized travel planning experiences, with opportunities for businesses to curate content and offer new services. ## What the Crowdsourced Planning trend means for industry ### For Travel Industry Crowdsourced travel apps and personalized mapping tools provide a unique opportunity for the travel industry to cater to millennials and tap into new market segments. ### For Social Media Industry The social media industry can leverage the use of mapping tools and data visualization techniques to provide insights for businesses and optimize engagement strategies for users. ### For Mobile App Development The integration of social media and mobile app development presents an opportunity for businesses to enhance customer experiences and offer new products and services. ## Trend signals for Crowdsourced Planning Trend score 4.4 out of 10, from popularity 77%, activity 46%, freshness 8%. - Popularity: 77% - Activity: 46% - Freshness: 8% ## Examples of the Crowdsourced Planning trend 4 featured examples from Feb 14 to Dec 16, 2013. - [Aerial Tweet Maps](https://www.trendhunter.com/trends/tweet-maps): Fast Company Design Aerial Maps Reveal Twitter User Data of NYC and London (Category: Tech) Implication: Developing advanced analytics tools to analyze user behavior and language patterns on social media platforms. - [Crowdsourced Travel Maps](https://www.trendhunter.com/trends/klm-must-see): KLM's Must See Map Lets You & Friends Create Maps by Selecting Must-Sees (Category: World) Implication: Airlines can adopt the KLM Must See Map concept to enhance their marketing strategies and improve customer experience. - [Socially Tagged Travel Maps](https://www.trendhunter.com/trends/check-in-locations): Quartz' Graphic Shares the Top 25 Facebook Check-In Locations (Category: World) Implication: Tourism boards and travel companies can leverage the trend to create targeted marketing campaigns and travel packages for these popular destinations. - [Social Pinboard Maps](https://www.trendhunter.com/trends/place-pins): Pinterest's Place Pins Help to Curate Better Travel Boards (Category: World) Implication: Online travel booking sites could incorporate Pinterest's mapping feature to offer a more visually appealing and personalized travel planning experience. ## Recent trend clusters - [Layered Getaways](https://www.trendhunter.com/protrends/short-trip-leisure) (World) - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) ## Trending in World - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) - [Family Rave Vacations](https://www.trendhunter.com/trends/family-rave) - [Free In-Flight Internet](https://www.trendhunter.com/trends/free-in-flight-internet) - [Flexible Luxury Motorhomes](https://www.trendhunter.com/trends/flexible-luxury-motorhomes) All articles: [World](https://www.trendhunter.com/world)