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# Social Dining
A desire for community bonding has restaurants integrating aspects of social good.

By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Oct 1, 2014 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends)
Source: Trend Hunter, https://www.trendhunter.com/protrends/social-dining

## Key Figures

- Trend score: 3.6/10
- Evidence articles: 6

## What is the Social Dining trend?

**Social Dining:** Seeking to bring communities together, restaurateurs are using social initiatives to bring active awareness to dining experiences. Creating spaces that offer social participation or aid individuals in need, this approach to dining adds substance to routine outings, allowing consumers to engage in philanthropy in a more appealing way.

## At a Glance

- Evidence: 6 featured examples
- Articles from: Apr 26, 2013 to Dec 17, 2014
- Published: Oct 1, 2014
- Patterns: [Divergence](https://www.trendhunter.com/pattern/divergence), [Cyclicality](https://www.trendhunter.com/pattern/cyclicality)
- Megatrends: [Naturality](https://www.trendhunter.com/megatrend/naturality), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Authenticity](https://www.trendhunter.com/megatrend/authenticity)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Examples of the Social Dining trend

6 featured examples from Apr 26, 2013 to Dec 17, 2014.

- [Socially Conscious Pizzerias](https://www.trendhunter.com/trends/sustainable-restaurant): Gung Ho! is a Sustainable Restaurant in Beijing Revolutionizing Pizza (Category: Social Good)
  Implication: The food and beverage industry can adopt sustainable practices and focus on local sourcing to meet the growing demand for socially conscious dining experiences.
- [Multi-Purpose Social Cafes](https://www.trendhunter.com/trends/giraffe): Giraffe Perth Offers, Food, Gifts and Art, All for a Cause (Category: Social Good)
  Implication: The Food and Beverage Industry can leverage the emergence of community interest cafes to adopt socially innovative business models that promote inclusion and social change.
- [Waste-Based Menus](https://www.trendhunter.com/trends/organic-waste-uses): Organic Waste Uses Now Include Food Served in Restaurants Like Brothl by Joost (Category: Social Good)
  Implication: The rise of sustainable restaurants like Brothl by Joost presents disruptive innovation opportunities for the food industry to reduce waste and embrace eco-friendly practices.
- [Roaming Refugee Restaurants](https://www.trendhunter.com/trends/maz-mas): Mazí Mas Creates Employment for Migrant Women in London (Category: Social Good)
  Implication: Opportunity for restaurants to collaborate with migrant or refugee chefs to offer unique and diverse menus.
- [Charitable Caffeine Movements](https://www.trendhunter.com/trends/suspended-coffee): Pay It Forward by Purchasing a Suspended Coffee in Certain Cafes (Category: Lifestyle)
  Implication: Coffee shops can capitalize on the Suspended Coffee movement to increase customer loyalty and community engagement through social responsibility initiatives.
- [Resident-Run Shops](https://www.trendhunter.com/trends/barford-village): Barford Village is a Collective Offering Community Services (Category: Social Good)
  Implication: Resident-run shops offer an opportunity for social enterprises to be owned and run by the local community they serve.

## Themes within the Social Dining trend

### Social Dining

Restaurants are integrating aspects of social good in order to bring communities together through social dining experiences.

### Community-focused Social Enterprises

Social enterprises provide a variety of community services, create employment opportunities and reduce food miles.

### Waste-Based Menus

Restaurants are incorporating organic waste as a food source, reducing their carbon footprint and providing a unique culinary experience.

## What the Social Dining trend means for industry

### For Food and Beverage

Restaurants, cafes, and food trucks that want to engage with social initiatives for community building can reference these trends for new business models and unique culinary experiences.

### For Social Enterprises

Social enterprises can transform communities by providing valuable services, creating employment opportunities, and reducing food waste.

### For Environmental Sustainability

Restaurants can reduce their carbon footprint by incorporating environmentally sustainable practices such as reducing food miles and using organic waste as a food source.

## Trend signals for Social Dining

Trend score 3.6 out of 10, from popularity 62%, activity 39%, freshness 8%.

- Popularity: 62%
- Activity: 39%
- Freshness: 8%

## Recent trend clusters

- [Sweet Redirect](https://www.trendhunter.com/protrends/autumn-flavor-crossover) (Lifestyle)
- [Sleep Orchestration](https://www.trendhunter.com/protrends/sleep-orchestration) (Lifestyle)
- [Collagen Utility](https://www.trendhunter.com/protrends/collagen-beauty-snacking) (Lifestyle)
- [Quiet Fuel](https://www.trendhunter.com/protrends/clean-label-convenience) (Lifestyle)

## Trending in Lifestyle

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- [Gaming-Integrated Pizza Promotions](https://www.trendhunter.com/trends/gaming-integrated-pizza-promotions)
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All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)
