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# Superseding the Smartphone
How Android phone technology is paving the way for a faster future.

By [Andrew Robichaud](https://www.trendhunter.com/andrew), Sr. Product Manager | Published Jun 10, 2009, updated Jun 24, 2009 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets)
Source: Trend Hunter, https://www.trendhunter.com/protrends/smartphone-satisfaction-tracking-the-speed-of-mobile-convenience-in-the-wor

## Key Figures

- Trend score: 4.5/10
- Evidence articles: 6

## What is the Superseding the Smartphone trend?

**Superseding the Smartphone:** Business has progressively become faster as old technology makes way for the next big thing. The smartphone revolution has made way for even further advancements like the Palm Pre and Android mobiles released at the end of Q2. Consumers continue to seek innovations to handle life at a higher, more efficient, speed.

## At a Glance

- Evidence: 6 featured examples
- Articles from: May 15 to Jun 6, 2009
- Published: Jun 10, 2009
- Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence)
- Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Personalization](https://www.trendhunter.com/megatrend/personalization)

## Audience

- Gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Themes within the Superseding the Smartphone trend

### Advancements in smartphone technology

The continuous advancement in smartphone technology is driving consumers towards more efficient, faster, and innovative features.

### Android phone technology

The release of Palm Pre and Android mobiles in Q2 gave consumers even further advancements in smartphone technology specifically in features, operating systems, and camera capabilities.

### Improvements in camera phone technology

Manufacturers are conducting surveys to leverage research findings to create innovative solutions that focus on the camera technology of smartphones.

## What the Superseding the Smartphone trend means for industry

### For Smartphone manufacturing

Established and emerging smartphone manufacturers are driven to innovate by providing products that feature faster processing, increased efficiency, and state-of-the-art camera technology.

### For Mobile network services

Mobile network services continually improve to support the increasingly technological and innovative demands of smartphone usage.

### For Camera manufacturing

Manufacturers are pushed to innovate and find new ways to improve camera capabilities to match the demands of consumers using smartphones.

## Trend signals for Superseding the Smartphone

Trend score 4.5 out of 10, from popularity 81%, activity 46%, freshness 8%.

- Popularity: 81%
- Activity: 46%
- Freshness: 8%

## Examples of the Superseding the Smartphone trend

6 featured examples from May 15 to Jun 6, 2009.

- [20 Stunning Smartphones](https://www.trendhunter.com/slideshow/palm-pre-smartphone): Mobile Madness From the Palm Pre to the Motorola Nest (Category: Tech)
- [Android Camera Phones](https://www.trendhunter.com/trends/samsung-i7500-smartphone): Samsung i7500 Smartphone is Finally A Reality (Category: Tech)
  Implication: Manufacturers can leverage the demand for android camera phones to expand their market share.
- [Transparent Telephones](https://www.trendhunter.com/trends/lg-gd900): LG GD900 Set To Launch With Futuristic Keypad (UPDATE) (Category: Tech)
  Implication: The consumer electronics industry can leverage transparent telephones to create futuristic and visually stunning devices.
- [Prodigious Camera Phones](https://www.trendhunter.com/trends/lg-viewty-smart): LG Viewty Smart Revolutionizes Phone Photography (Category: Tech)
  Implication: The mobile technology industry can capitalize on the trend of enhanced phone cameras by developing cutting-edge camera modules and software for smartphones.
- [Supernatural Smartphones](https://www.trendhunter.com/trends/smartphones-htc-magic): HTC Magic is Quickly Climbing the Competitive Ladder (Category: Tech)
  Implication: Disruptive innovation opportunities exist in manufacturing smartphones with improved customization features and longer battery life.
- [Scintillating Smartphones](https://www.trendhunter.com/trends/scintillating-smartphones-new-samsung-jack-i637-cleared-for-att): Samsung Jack i637 Cleared for AT&T (Category: Tech)
  Implication: Disruptive innovation opportunity: Explore advancements in mobile technology and usability to meet the evolving demands of smartphone users.

## Recent trend clusters

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All articles: [Tech](https://www.trendhunter.com/tech)
