# Smart Supplement Health brands are using AI to create supplements and medications. By [Colin Smith](https://www.trendhunter.com/Colin96), Senior Insights Analyst | Published Aug 25, 2023 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/smart-supplement ## Key Figures - Trend score: 6.1/10 - Evidence articles: 4 ## What is the Smart Supplement trend? **Smart Supplement:** Medical supplement and treatment companies are using artificial intelligence for the creation and testing of new supplements. The recipes are created through feeding AI large medical datasets, often including voluntary clinical trials. The resulting supplements are then tested and improved. ## The consumer insight behind the Smart Supplement trend Medical companies continually invest in research and development in the forms of product creation, testing, and revision. While these companies have extensive regulatory processes before a new product can be introduced, they desire ways to quicken the process without losing and level of quality and safety, and without increasing costs. As a result, these companies are turning to artificial intelligence to assist with some of the more intensive aspects of medicinal creation. ## At a Glance - Evidence: 4 featured examples - Articles from: Feb 27 to Aug 21, 2023 - Published: Aug 25, 2023 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Acceleration](https://www.trendhunter.com/pattern/acceleration) - Megatrends: [Co-creation](https://www.trendhunter.com/megatrend/co-creation), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Smart Supplement trend ### AI-Backed Medical Supplement Creation Medical supplement and treatment companies are using artificial intelligence for the creation and testing of new supplements. ### AI-Designed Drug Discovery Researchers are working on the first-ever clinical trials of a drug exclusively discovered and designed using artificial intelligence. ### AI-Powered Supplement Formulation Pharmaceutical companies are leveraging cutting-edge artificial intelligence technology to create personalized and science-backed supplements. ## What the Smart Supplement trend means for industry ### For Healthcare Medical supplement and treatment companies are using artificial intelligence for the creation and testing of new supplements. ### For Biotechnology Researchers are working on the first-ever clinical trials of a drug exclusively discovered and designed using artificial intelligence. ### For Pharmaceuticals Pharmaceutical companies are leveraging cutting-edge artificial intelligence technology to create personalized and science-backed supplements. ## Workshop question How could your brand leverage artificial intelligence to streamline its business without sacrificing quality? ## Trend signals for Smart Supplement Trend score 6.1 out of 10, from popularity 89%, activity 76%, freshness 17%. - Popularity: 89% - Activity: 76% - Freshness: 17% ## Examples of the Smart Supplement trend 4 featured examples from Feb 27 to Aug 21, 2023. - [AI-Supported Menopausal Treatment Services](https://www.trendhunter.com/trends/menopausal-treatment-service): Morrama Recently Debuted Its Luma Service Concept (Category: Tech) Implication: Disruptive innovation opportunities in personalized treatments and wearable technology. - [AI-Backed Immunity Supplements](https://www.trendhunter.com/trends/inhibinol): Inhibinol™ Offers Natural protection "Driven by Science" (Category: Tech) Implication: The development of Inhibinol™ showcases the potential for AI-driven advancements in the nutraceutical industry. - [AI-Backed Supplement Development](https://www.trendhunter.com/trends/biomdrin): Biomdrin's New Technology Pairs Optimal Ingredients Together (Category: Lifestyle) Implication: Biomdrin's AI-backed supplement development is disrupting the pharmaceutical industry by revolutionizing the way personalized supplements are formulated. - [AI-Designed Medical Trials](https://www.trendhunter.com/trends/insilico-medicine): Insilico Medicine is Trialing an AI-Backed Lung Disease Drug (Category: Tech) Implication: The pharmaceutical industry can benefit from AI-designed drugs, which offer new treatment options and improved efficiency in drug discovery. ## Recent trend clusters - [Guided Autonomy](https://www.trendhunter.com/protrends/guided-autonomy) (Tech) - [Smarter Surveillance](https://www.trendhunter.com/protrends/smarter-surveillance) (Tech) - [Fixable Devices](https://www.trendhunter.com/protrends/fixable-devices) (Tech) - [Automated Upkeep](https://www.trendhunter.com/protrends/automated-upkeep) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Offline Notetaking Apps](https://www.trendhunter.com/trends/offline-notetaking-apps) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) All articles: [Tech](https://www.trendhunter.com/tech)