# Simulated Sunrise Nature-mimicking alarm clocks use gradual light to rouse sleepers. By [Rebecca Byers](https://www.trendhunter.com/becbyers), Insights Research at Trend Hunter | Published May 19, 2015 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/simulated-sunrise ## Key Figures - Trend score: 3.3/10 - Evidence articles: 6 ## What is the Simulated Sunrise trend? **Simulated Sunrise:** In order to work with the body's natural cycles, consumers are seeking ways to replicate the experience of dawn and sunrise with smart alarm clocks that use gradual light as a means to waking up individuals naturally. This increased investment in overall well-being is representative of the increased interest in self-care as a means of maximizing energy and personal health. ## At a Glance - Evidence: 6 featured examples - Articles from: Apr 3, 2014 to Mar 17, 2017 - Published: May 19, 2015 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Naturality](https://www.trendhunter.com/megatrend/naturality) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Themes within the Simulated Sunrise trend ### Natural Wake-Up Method Consumers seek natural ways to wake up such as using simulated sunrise instead of traditional alarm clocks ### Smart Lighting Smart lighting features such as targeted sounds and circadian rhythms stimulation are being integrated into household lighting ### Multifunctional alarm clocks Alarm clocks are being designed to feature multiple functionalities such as emitting scents to wake up users ## What the Simulated Sunrise trend means for industry ### For Smart Home Technology Developers can incorporate smart lighting technology into household lighting products ### For Health and Wellness Industry Developers can create natural products such as simulated sunrise alarm clocks to improve consumers' well-being ### For Consumer Electronics Industry Manufacturers can create multifunctional alarm clocks with features such as emitting fragrance to wake up users ## Workshop question What is one way your brand could fulfill the consumer desire for naturality? ## Trend signals for Simulated Sunrise Trend score 3.3 out of 10, from popularity 45%, activity 47%, freshness 8%. - Popularity: 45% - Activity: 47% - Freshness: 8% ## Examples of the Simulated Sunrise trend 6 featured examples from Apr 3, 2014 to Mar 17, 2017. - [Meditative Gradient Clocks](https://www.trendhunter.com/trends/gradient-clock): This Artistic Clock Was Designed to Allow Reflection on the Big Picture (Category: Art & Design) Implication: Opportunity for artists and designers to explore new concepts and aesthetics in clock design. - [Vibe-Influencing Lightbulbs](https://www.trendhunter.com/trends/smart-lightbulb): The Ilumi Smart Lightbulbs Change Color & Stimulate Circadian Rhythms (Category: Lifestyle) Implication: Companies can create lighting systems that integrate with various smart home devices to create a customizable home environment. - [Sunrise-Simulating Alarm Clocks](https://www.trendhunter.com/trends/philips-wakeup-light): The Philips Wake-Up Light Uses Light & Sound to Gently Wake You Up (Category: Tech) Implication: Sunrise-simulating alarm clocks are part of the consumer electronics industry and the trend towards smart home devices creates opportunities for innovation in this space. - [Fragrant Alarm Clocks](https://www.trendhunter.com/trends/bedroom-alarm-clock): The 'Mojo' Bedroom Alarm Clock Wakes Users with Scents (Category: Tech) Implication: Home appliance companies can capitalize on this trend by creating new alarm clock products that incorporate fragrance and other innovative features to improve the morning routines… - [Targeted Light Alarms](https://www.trendhunter.com/trends/wake-alarm): The Wake Alarm Uses Light and Sound to Gently Wake You Up (Category: Tech) Implication: The Wake alarm can be integrated into smart home systems and can spark innovation in the industry to create more user-specific and optimized home automation products. - [Healthy Smart Lamps](https://www.trendhunter.com/trends/hue-go): The Hue Go Light Connects to Devices for Alerts, Alarms and More (Category: Art & Design) Implication: The Hue Go lamp disrupts the traditional home lighting industry with its unique features and design. ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)