# Simulated Home The feeling of true comfort is created through residential-inspired design. By [Armida Ascano](https://www.trendhunter.com/Armida), Chief Insights Officer | Published Jun 6, 2013 | Category: [Art & Design](https://www.trendhunter.com/pro/category/modern-art-and-design-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/simulated-home ## Key Figures - Trend score: 5.7/10 - Evidence articles: 5 ## What is the Simulated Home trend? **Simulated Home:** Though escapism has reigned supreme for consumers for quite some time, it sees a backlash in simulated home. Those in the design and hotel industries are now realizing that though exoticism provides a rush, consumers are most comfortable in spaces that feel and look like a more familiar space. The appeal of home-inspired public design lies in its nostalgia factor as well as a desire for true relaxation. ## At a Glance - Evidence: 5 featured examples - Articles from: Apr 11, 2009 to Mar 6, 2013 - Published: Jun 6, 2013 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence) - Megatrends: [Hybridization](https://www.trendhunter.com/megatrend/hybridization), [Curation](https://www.trendhunter.com/megatrend/curation), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen X - Top markets: North America, Europe, Asia ## Themes within the Simulated Home trend ### Residential-Inspired Design The trend towards residential-inspired design is growing in the hospitality and public design spaces as consumers seek comfortable and familiar spaces that provide a nostalgic sensation. ### Nostalgia Marketing Nostalgia marketing is a growing trend, as businesses who provide products that invoke nostalgia in their customers create personalized and enjoyable experiences that foster brand recognition and loyalty. ### Retailtainment Retailtainment is a growing trend in which retailers strive to create a memorable experience for their customers by using immersive and interactive designs to create an emotional connection with them. ## What the Simulated Home trend means for industry ### For Hospitality The hospitality industry can leverage residential-inspired design and create accommodations that provide comfort and familiarity, allowing customers to feel at home and improve their overall experience. ### For Retail Retailers can implement retailtainment strategies that create emotional connections with their customers, making their shopping experience memorable and enjoyable, thereby increasing customer acquisition and retention. ### For Design Designers can use nostalgia to create personalized and customized products that invoke feelings of familiarity and comfort, fostering brand recognition and loyalty at the same time. ## Trend signals for Simulated Home Trend score 5.7 out of 10, from popularity 81%, activity 82%, freshness 8%. - Popularity: 81% - Activity: 82% - Freshness: 8% ## Examples of the Simulated Home trend 5 featured examples from Apr 11, 2009 to Mar 6, 2013. - [House-Like Lodgings](https://www.trendhunter.com/trends/wiesergut-hotel): The Wiesergut Hotel is at Once Luxurious and Homey (Category: Art & Design) Implication: Hotels can use inspiration from private residences and minimalist interior designs to create unique and inviting spaces for guests. - [Residential-Style Accommodations](https://www.trendhunter.com/trends/james-chicago-hotel): The James Chicago Hotel Boasts a Warm and Modern Design (Category: Art & Design) Implication: Opportunities for hotel chains to adopt residential-style designs to differentiate themselves and attract modern travelers. - [IKEA-Furnished Lodgings](https://www.trendhunter.com/trends/moxy-hotels): The Moxy Hotels Has a High-End Appearance on a Low-End Budget (Category: World) Implication: The hospitality industry may see a rise in demand for affordable and modern lodging options with partnerships with brands like IKEA. - [Rest-Focused Retailers](https://www.trendhunter.com/trends/takeo-kikuchi-flagship-store): The Takeo Kikuchi Flagship Store Focuses on Customer Comfort (Category: Fashion) Implication: The interior design industry can explore innovative ways to incorporate rest areas and create dynamic store experiences that rival online shopping. - [Life-Sized Dollhouses](https://www.trendhunter.com/trends/life-size-dollhouses-abandoned-farmhouse-transformed-into-a-giant-playhouse): Abandoned Farmhouse Transformed Into Giant Playhouse (Category: Art & Design) Implication: Exploring ways to incorporate nostalgia and transparency in art and design can create innovative and engaging pieces. ## Recent trend clusters - [Sensory Packaging](https://www.trendhunter.com/protrends/sensory-packaging) (Art & Design) - [Automated Upkeep](https://www.trendhunter.com/protrends/automated-upkeep) (Tech) - [Serial Snacking](https://www.trendhunter.com/protrends/serial-snacking) (Lifestyle) - [Autumn Teasers](https://www.trendhunter.com/protrends/autumn-teasers) (Business) ## Trending in Art & Design - [Fruit-Inspired Cleaning Tools](https://www.trendhunter.com/trends/vilada-punch) - [Electrically Powered Airline Seats](https://www.trendhunter.com/trends/premium-economy-seat) - [Textural Furniture Ranges](https://www.trendhunter.com/trends/fall-designs-blu-dot) - [Recycled Neon Light Sculptures](https://www.trendhunter.com/trends/encore-encore) All articles: [Art & Design](https://www.trendhunter.com/artdesign)