# Serenity Destination Mental health retreats signify de-stigmatization. By [Armida Ascano](https://www.trendhunter.com/Armida), Chief Insights Officer | Published Nov 25, 2016 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/serenity-destination ## Key Figures - Trend score: 4.9/10 - Evidence articles: 4 ## What is the Serenity Destination trend? **Serenity Destination:** Mental health retreats are increasing in popularity, specifically in areas like Japan where the idea of mental serenity is as big a priority as physical wellness. The practice is becoming more productionized in modern times through mental health retreats that make holistic relaxation a part of the 360-degree view of health. ## At a Glance - Evidence: 4 featured examples - Articles from: Sep 17, 2015 to Nov 23, 2016 - Published: Nov 25, 2016 - Patterns: [Cyclicality](https://www.trendhunter.com/pattern/cyclicality), [Reduction](https://www.trendhunter.com/pattern/reduction) - Megatrends: [Curation](https://www.trendhunter.com/megatrend/curation), [Experience](https://www.trendhunter.com/megatrend/experience), [Naturality](https://www.trendhunter.com/megatrend/naturality) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Themes within the Serenity Destination trend ### Mental Health Retreats Holistic relaxation opportunities present a space for people to prioritize and maintain their mental wellness in an increasingly stressful society. ### Zen/Active home designs Designing environmentally friendly homes that prioritize occupant health through wellness-oriented features is fast becoming a popular trend in the housing industry. ### Calm mental health clinics Designing contemporary mental health clinics with calming, inviting aesthetics can help eradicate the stigma attached with mental health and encourage patients to prioritize their mental wellness. ## What the Serenity Destination trend means for industry ### For Tourism and Wellness Tourism and Wellness businesses can use the rising trend of Mental Health Retreats to create unique experiences that relax guests and prioritize their mental wellness. ### For Eco-Friendly Houses Builders and Architects can look to designing sustainable and minimalist Active Houses or Passive Houses for a more health and eco-conscious population. ### For Healthcare design Designers and healthcare institutions can learn from the trend of designing Calm Mental Health Clinics to create inviting spaces that prioritize the mental wellness of patients. ## Workshop question What is your brand doing to alleviate stress and anxiety for your consumer? ## Trend signals for Serenity Destination Trend score 4.9 out of 10, from popularity 68%, activity 72%, freshness 8%. - Popularity: 68% - Activity: 72% - Freshness: 8% ## Examples of the Serenity Destination trend 4 featured examples from Sep 17, 2015 to Nov 23, 2016. - [Modernized Active Homes](https://www.trendhunter.com/trends/active-house): This Active House Has a Minimal Impact on the Environment (Category: Eco) Implication: Opportunity for architects to embrace new construction methodologies in creating climate-friendly, energy-efficient, and high-performance high-quality buildings using the Active H… - [Zen Office Interiors](https://www.trendhunter.com/trends/zen-office): This Office Space Was inspired by Japanese Architecture and Buddhist Values (Category: Art & Design) Implication: The office design industry can take inspiration from the Indeed offices and design comfortable and Zen-inspired office spaces for other clients. - [Inviting Mental Health Clinics](https://www.trendhunter.com/trends/mental-health-clinic): This Health Clinic Resembles an Open-Concept Library (Category: Art & Design) Implication: Healthcare providers can explore innovative and inviting design concepts for mental health clinics to make patients feel more comfortable and reduce the stigma around mental healt… - [Rejuvenating Forest Retreats](https://www.trendhunter.com/trends/forest-bathing): This Wilderness Awareness School Event Encourages 'Forest Bathing' (Category: World) Implication: Wellness resorts and retreat centers can offer forest bathing experiences and promote the benefits of nature immersion for stress reduction. ## Recent trend clusters - [Assisted Choices](https://www.trendhunter.com/protrends/weight-loss-medication-support) (Lifestyle) - [Storyline Sips](https://www.trendhunter.com/protrends/themed-drink-menus) (Lifestyle) - [Bedtime Cocoon](https://www.trendhunter.com/protrends/sleep-sensory-blocking) (Lifestyle) - [Source Signatures](https://www.trendhunter.com/protrends/oak-finish-whiskey) (Lifestyle) ## Trending in Lifestyle - [Mystery Packaging Campaigns](https://www.trendhunter.com/trends/cow-not-laughing) - [Multi-Benefit Protein Shakes](https://www.trendhunter.com/trends/comes-in-three-flavors) - [Creator-Led Learning Series](https://www.trendhunter.com/trends/learning-series) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) All articles: [Lifestyle](https://www.trendhunter.com/lifestyle)