# Sentimental Service Offering romantic experiences, travel destinations cater to couples in love. By [Tana Makmanee](https://www.trendhunter.com/tmak), SVP, Research Services at Trend Hunter | Published Oct 8, 2014 | Category: [Lifestyle](https://www.trendhunter.com/pro/category/lifestyle-trends) Source: Trend Hunter, https://www.trendhunter.com/protrends/sentimental-services ## Key Figures - Trend score: 3.0/10 - Evidence articles: 6 ## What is the Sentimental Service trend? **Sentimental Service:** As hotel services become as important as the accommodation itself, consumers, particularly those in love, are seeking out more intimate travel perks. Providing romantic canal rides and lavish picnics, these services are seeking to enhance travel experiences with a heightened sense of intimacy, reflecting a need for more emotionally fulfilling travel options. ## At a Glance - Evidence: 6 featured examples - Articles from: Jul 10, 2014 to Oct 12, 2015 - Published: Oct 8, 2014 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Redirection](https://www.trendhunter.com/pattern/redirection) - Megatrends: [Experience](https://www.trendhunter.com/megatrend/experience), [Catalyzation](https://www.trendhunter.com/megatrend/catalyzation), [Personalization](https://www.trendhunter.com/megatrend/personalization) ## Audience - Gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Themes within the Sentimental Service trend ### Intimate Travel Perks As hotel services become as important as the accommodation itself, consumers are seeking out more intimate travel perks to enhance their experience and reflect a need for more emotionally fulfilling travel options. ### Themed Luxury Packages Themed luxury packages, inspired by movies or other pop culture references, provide consumers a way to intimately connect with beloved media and indulge enriching experiences in a glamorous way. ### Design-Focused Resorts Design-focused resorts that integrate natural structures and reflect elements from local cultures can attract travelers looking for a unique and visually stunning experience. ## What the Sentimental Service trend means for industry ### For Hospitality The hospitality industry can leverage intimate travel perks and themed luxury packages to enhance guests’ overall experience and differentiate themselves from competitors. ### For Tourism The tourism industry can benefit from design-focused resorts that offer travelers a unique and visually stunning experience and help them immerse in local cultures and traditions. ### For Entertainment The entertainment industry can leverage themed luxury packages to provide fans with a deeper connection to their favorite movies or TV shows and offer exclusive access to behind-the-scenes experiences. ## Trend signals for Sentimental Service Trend score 3.0 out of 10, from popularity 46%, activity 38%, freshness 8%. - Popularity: 46% - Activity: 38% - Freshness: 8% ## Examples of the Sentimental Service trend 6 featured examples from Jul 10, 2014 to Oct 12, 2015. - [Parisian Picnic Services](https://www.trendhunter.com/trends/picnic-in-paris): Paris Picnic Does All the Work to Give You a Perfect Picnic in Paris (Category: Lifestyle) Implication: The food delivery industry can explore partnerships with picnic delivery services to expand their offerings and cater to a wider audience. - [Cinematic Hotel Packages](https://www.trendhunter.com/trends/pretty-woman-for-a-day): Four Seasons' 'Pretty Woman for a Day' Recreates the Movie Experience (Category: World) Implication: Hotels can offer customized packages and experiences to cater to customers seeking unique and personalized getaways. - [Design-Focused Couples Resorts](https://www.trendhunter.com/trends/thailand-resort): This Thailand Resort Was Designed to Give Off a Romantic Atmosphere (Category: World) Implication: The hospitality and tourism industry can capitalize on the growing demand for design-focused resorts and romantic getaways by offering unique accommodations and tailored experienc… - [Spontaneous Romantic Getaways](https://www.trendhunter.com/trends/love-more-package): HotelTonight's Love More Package is Perfect for Last Minute Planners (Category: Tech) Implication: These industries can innovate by offering more affordable and enticing last minute deals. - [Opulent Canal Resorts](https://www.trendhunter.com/trends/aman-canal-grande): The Aman Canal Grande is Romantic and Luxurious (Category: World) Implication: Luxury accommodations like opulent canal resorts can capitalize on the growing demand for high-end travel experiences that offer unique and luxurious stays. - [Luxury Balloon Rides](https://www.trendhunter.com/trends/romantic-getaway-in-sydney): This Romantic Getaway in Sydney Will Leave High-Flying Couples on Cloud Nine (Category: Lifestyle) Implication: The travel and tourism industry has an opportunity to create and promote romantic packages, including luxury balloon rides, to attract couples seeking memorable and romantic getaw… ## Recent trend clusters - 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