# Sensory Fusion Simultaneous stimulation of senses changes the way consumers are entertained. By [Armida Ascano](https://www.trendhunter.com/Armida), Chief Insights Officer | Published Mar 10, 2012, updated Mar 27, 2012 | Category: [Tech](https://www.trendhunter.com/pro/category/technology-trends-and-gadgets) Source: Trend Hunter, https://www.trendhunter.com/protrends/sensory-fusion ## Key Figures - Trend score: 4.0/10 - Evidence articles: 7 ## What is the Sensory Fusion trend? **Sensory Fusion:** Though listening to music and music only was once enough, Generation Y's shortened attention span demands a more holistically stimulating experience. Thus, consumers and artists alike are finding ways to combine sensory experiences to make for a new-aged, comprehensive method of entertainment. This abstract distraction suggests that today's youth is growing restless with the digital realm, seeking more tangible methods of entertainment. ## At a Glance - Evidence: 7 featured examples - Articles from: Mar 2, 2010 to Feb 27, 2011 - Published: Mar 10, 2012 - Patterns: [Convergence](https://www.trendhunter.com/pattern/convergence), [Divergence](https://www.trendhunter.com/pattern/divergence) - Megatrends: [Multisensation](https://www.trendhunter.com/megatrend/multisensation), [Artificial Intelligence](https://www.trendhunter.com/megatrend/artificial-intelligence) ## Audience - Gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Themes within the Sensory Fusion trend ### Multisensory Entertainment Generation Y's demand for a more holistically stimulating experience brought about by combining sensory experiences to make for a new-aged comprehensive method of entertainment. ### Interactive Light Shows Technological advancements that allow for interactive light shows that allow the public to touch, step, and stomp on show how much technology is changing art. ### Personalized Sound Byte Merchandise Digitally visualized songs and sounds in merchandise, such as Waveform Necklaces, targets today's musically-inclined consumers. ## What the Sensory Fusion trend means for industry ### For Entertainment Industry The introduction of multisensory entertainment creates an opportunity for the entertainment industry to develop a more comprehensive method of entertaining its audience. ### For Spa & Wellness Industry Incorporating soothing music and customized illumination into bathroom fixtures allow the spa and wellness industry to bring a touch of the spa experience to people's homes. ### For Design & Art Industry The development of new technology, such as interactive light shows, creates an opportunity for artists and designers to create new and innovative forms of art. ## Trend signals for Sensory Fusion Trend score 4.0 out of 10, from popularity 58%, activity 54%, freshness 8%. - Popularity: 58% - Activity: 54% - Freshness: 8% ## Examples of the Sensory Fusion trend 7 featured examples from Mar 2, 2010 to Feb 27, 2011. - [Dorm Room Light Shows](https://www.trendhunter.com/trends/dorm-room-light-shows): Wroclaw University of Technology Puts on Animated Display of Illumination (Category: Unique) Implication: Opportunity for innovation in developing advanced lighting solutions for interactive displays. - [Sound Byte Accessories](https://www.trendhunter.com/trends/waveform-necklace): David Bizer's Waveform Necklace Visualizes Music, Messages and More (Category: Fashion) Implication: Disruptive innovation opportunity: Merge fashion and technology to create unique, personalized jewelry and accessories. - [Chromatic Egg Docks](https://www.trendhunter.com/trends/yantouch-black-diamond): The Yantouch Black Diamond is an Ambient Beauty (Category: Tech) Implication: Develop consumer electronics with interactive lighting systems. - [Interactive Light Exhibitions](https://www.trendhunter.com/trends/yota-space-showcasestechnological-art): 'Yota Space' Showcases Technological Art (Category: Art & Design) Implication: Opportunity for wireless broadband providers to collaborate with artists to create interactive digital art exhibitions. - [Upcycled Rave Bars](https://www.trendhunter.com/trends/ikea-storage-box-bar): The Ikea Storage Box Bar Combines Old Materials with New Ideas (Category: Eco) Implication: Potential for creating upcycled furniture pieces that merge functionality and sustainability. - [Light Show Showers](https://www.trendhunter.com/trends/hidrocrom-shower): The Hidrocrom Shower from Ramon Soler is a Treat for the Senses (Category: Art & Design) Implication: The HIDROCROM Shower represents a disruptive innovation opportunity in the bathroom fixtures industry, offering a unique and enhanced showering experience. - [Glowing Musical Baths](https://www.trendhunter.com/trends/duravit-nahho): The Duravit Nahho Tub Brings a New Level to Cleanliness & Relaxation (Category: Art & Design) Implication: The incorporation of spa-inspired elements, such as music and lighting, in bathtub design is disrupting the home decor industry with the advent of more luxurious and relaxing bath… ## Recent trend clusters - [Delegated Interfaces](https://www.trendhunter.com/protrends/delegated-interfaces) (Tech) - [Adaptive Controls](https://www.trendhunter.com/protrends/adaptive-controls) (Tech) - [Desk Systems](https://www.trendhunter.com/protrends/desk-systems) (Tech) - [Spatial Refinement](https://www.trendhunter.com/protrends/spatial-refinement) (Tech) ## Trending in Tech - [Decor-Led Home Projectors](https://www.trendhunter.com/trends/decor-led-home-projectors) - [Accessible Fintech Pop-Ups](https://www.trendhunter.com/trends/chequing-account) - [Dual-Wavelength Recovery Wearables](https://www.trendhunter.com/trends/joint-therapy) - [Pop-Culture WiFi Routers](https://www.trendhunter.com/trends/pop-culture-wifi-routers) All articles: [Tech](https://www.trendhunter.com/tech)